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    Content Marketing Lead - San Francisco, United States - Karat Financial

    Karat Financial
    Karat Financial San Francisco, United States

    3 weeks ago

    Default job background
    Description
  • Your favorite digital creators—the ones you follow every day on YouTube, Instagram, TikTok or Twitch—aren't just extraordinarily talented personalities and community builders.
  • As an early Marketing team member, the Content Marketing Lead will manage our Creatives and Social Media team and report directly to Eric Wei (Co-Founder).
  • You will be responsible for creating a cohesive content marketing strategy that fuels brand awareness, boosts customer engagement/retention, produce leads, and ultimately drive growth.
  • Manage and execute reaching content deliverables, hitting goals of posting x number of content per day across social media platforms (Instagram, Youtube, Twitter, TikTok, etc.)
  • Instagram, Youtube, Twitter, TikTok, etc.)
  • Utilizing storytelling and insights from the community to craft and iterate our brand story and build top-of-funnel lead generation in partnership with the sales team.
  • What you'll need:5+ years of content/brand/influencer marketing experience (preferably in B2C, SEO, organic).
  • Expert in creating and executing multi-touch, multi-channel marketing programs that leverage inbound and outbound tactics.
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