- Drive revenue growth for Goodway Group by developing client direct and strategic agency partnerships.
- Consult with clients to understand their business objectives and marketing challenges, offering insights and solutions in data strategy, business analytics, media execution, and personalization.
- Develop and implement a business plan for prospecting and margin attainment, focusing on net new engagements.
- Maintain a robust pipeline of new business prospects in Salesforce, negotiating and closing strategic, profitable partnerships.
- Lead discussions on data strategy, business analytics, marketing technology platforms, and media execution.
- Utilize Goodway Group's suite of services to compete for and win business.
- Independently manage new client engagements from initial outreach to proposal, collaborating with internal stakeholders as needed.
- Foster internal partnerships across all functions and levels to deliver compelling pitches that address clients' core business issues.
- Collaborate with finance on pricing conversations and contract negotiation, ensuring alignment with company guidelines.
- Stay informed about legal requirements associated with client engagements.
- Stay updated on changes in clients' industries and advocate for client needs within internal teams.
- Develop a network of strategic relationships within the marketing leadership ecosystem to extend Goodway Group's reach and impact.
- Transition client relationships to the Client Services team, serving as an executive advisor and maintaining Goodway's position as a preferred partner.
- Establish oneself as a knowledge and thought leader in the industry, representing Goodway Group at key industry events.
- Insight-driven thought leader with the ability to understand client's business objectives and uncover marketing challenges.
- Consultative approach to building new business relationships.
- Demonstrates business and market acumen, staying informed about macroeconomic trends and industry insights.
- Proficient in digital Adtech and Martech landscapes.
- Credible and trustworthy with a network of deep client relationships.
- Demonstrates a growth mindset and entrepreneurial spirit.
- Polished communicator and expert storyteller.
- Strong negotiation skills and understanding of pricing models and legal contracts.
- Collaborative mindset with the ability to work effectively with internal stakeholders.
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Director, Business Development - Chicago, United States - Goodway Group
Description
As the Director, Business Development, you will be responsible for actively seeking opportunities to increase Goodway's market share through the development of both client direct and long-term strategic agency partnerships. You'll move the needle through prospecting and selling with a consultative mindset and developing relationships with key decision-makers to drive significant revenue growth.The list of job duties below is not exhaustive; we might need your amazing skill set for other tasks, projects, and initiatives.
Responsibilities:
Key Attributes:
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