- Participate in defining and executing the marketing strategy in alignment with company priorities.
- Perform market research to support strategy and increase brand awareness.
- In collaboration with other departments; select industry events and conferences to attend and/or sponsor.
- Recommend and execute tactics for social media presence and monitor implementation across entire organization to ensure consistency and compliance.
- Leverage analytics to measure and optimize the performance of marketing initiatives.
- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely.
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals.
- Support or lead coordination of events when appropriate.
- Plan, structure and execute public relations and advertising campaigns.
- Build strategic relationships and partner with key industry players, agencies, and vendors.
- A bachelor's degree in Business Administration, Marketing, or equivalent experience is required.
- 3 Years in a full-time marketing role.
- Experience in copywriting and graphic design.
- Interest and experience in renewable energy is preferred but not required.
- Full proficiency in Adobe Creative Suite (InDesign, Photoshop, Acrobat, Illustrator) or other graphics programs.
- Video editing skills are required.
- Self-motivated with a high level of creativity, initiative and accountability. You are innovative and constantly looking for ways to tweak and optimize processes
- Excellent written and oral communication and organizational skills.
- Flexible and cooperative with a well-developed team spirit.
- Current driver's license and ability to travel is required. Maintain legally required insurance.
- Excellent computer skills working with various office equipment, computers and various programs including Word, Outlook, PowerPoint, Excel, etc. and the ability to effectively work on spreadsheets, word processing, networking, and e-mail programs.
- Design and procure promotional material.
- Produce, copywrite and/or acquire valuable and engaging content for the Company website and social media outlets that attract target audiences.
- Produce and/or acquire, oversee, approve all internal and external marketing materials.
- Edit and proofread content before publication on various media outlets.
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Marketing Manager - Los Angeles, United States - IOWN Renewable Energy Inc
Description
A bachelor's degree in Business Administration, Marketing, or equivalent experience is required3 Years in a full-time marketing role
Experience in copywriting and graphic design
Full proficiency in Adobe Creative Suite (InDesign, Photoshop, Acrobat, Illustrator) or other graphics programs
Video editing skills are required
Self-motivated with a high level of creativity, initiative and accountability
You are innovative and constantly looking for ways to tweak and optimize processes
Excellent written and oral communication and organizational skills
Flexible and cooperative with a well-developed team spirit
Current driver's license and ability to travel is required
Maintain legally required insurance
Excellent computer skills working with various office equipment, computers and various programs including Word, Outlook, PowerPoint, Excel, etc
and the ability to effectively work on spreadsheets, word processing, networking, and e-mail programs
Responsibilities
The Marketing Manager will provide direction for company-wide marketing schemes and collaborate with the corporate administrative and operational team members along with the development and commercial teams in execution
Participate in defining and executing the marketing strategy in alignment with company priorities
Perform market research to support strategy and increase brand awareness
In collaboration with other departments; select industry events and conferences to attend and/or sponsor
Recommend and execute tactics for social media presence and monitor implementation across entire organization to ensure consistency and compliance
Leverage analytics to measure and optimize the performance of marketing initiatives
Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
Measure and report on the performance of marketing campaigns, gain insight and assess against goals
Support or lead coordination of events when appropriate
Plan, structure and execute public relations and advertising campaigns
Build strategic relationships and partner with key industry players, agencies, and vendors
Design and procure promotional material
Produce, copywrite and/or acquire valuable and engaging content for the Company website and social media outlets that attract target audiences
Produce and/or acquire, oversee, approve all internal and external marketing materials
Edit and proofread content before publication on various media outlets
Position:
Marketing Manager La Jolla, CA
We invest in people with the shared ambition to create a green and sustainable future for generations to come. At IOWN we are up for big challenges and finding innovative solutions for the green energy future. Interested? Join our team...
IOWN Renewable Energy is seeking a Marketing Manager who will manage all aspects of the company's internal and external marketing strategy, creation, execution, and corporate communications.
The Marketing Manager will provide direction for company-wide marketing schemes and collaborate with the corporate administrative and operational team members along with the development and commercial teams in execution.
The candidate will work for a rapidly growing renewable energy company headquartered in San Diego which seeks an innovative, focused, and motivated leader to start a team of professionals doing commercial modeling of projects and deal structures.
Remote candidates will be considered, but preference will be given to candidates who live in or can relocate to San Diego area, CA.
Duties include but are not limited to the following:
IOWN is a renewable energy developer and service provider headquartered in La Jolla, CA. Our focus is to expertly develop and manage utility-scale renewable energy projects (wind, solar PV, and energy storage).
IOWN has been operating in Europe since 2012, and with the strong determination stemming from the Scandinavian work ethic and mentality, IOWN entered the U.S.
We strive to be the front-runner in the development, engineering, procurement, finance, construction, sale, and operation of top-tier renewable energy assets.
IOWN won the Best Energy Workplaces Award 2021, based on our proven efforts in providing health and wellness programs, professional development programs, family-friendly policies, flexible work options, diversity, and community engagement.
IOWN is an Equal Opportunity Employer that recruits and hires qualified candidates without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, ancestry, citizenship, disability, or veteran status.
For an industry that is one of the least gender-diverse sectors, IOWN is doing its best to close the gender gap, and despite the small size of 21 employees, IOWN represents over six different nationalities amongst its team.
RequirementsWe want to facilitate the transition from fossil fuels to clean, renewable energy. IOWN Renewable Energy Inc. develops renewable energy projects from infancy to feasibility.
We strive to be the leading team in the development, engineering, procurement, finance, construction, and selling of top-tier renewable energy assets.
We invest resources into projects, people, and ideas where we believe we can make a difference and where there is a mutual benefit for the planet, people, and business.
We are building the new energy future.We fight to keep you cool.
That's cool.
Renewable Energy, Environmental Services, Energy and Utilities, Clean Energy, Sustainable Technology
Privately Held
Company Specialties:
Wind Power, Venture Capital, Solar, Energy Storage, Financing, Battery Energy Storage, Asset Management, Renewable Energy, Renewables, Project Development, Investments, Solar Energy, Solar Power, Alternative Energy, and Project Construction
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