Jobs
>
Salt Lake City

    Product Marketing Manager - Salt Lake City, United States - AAPC

    AAPC
    AAPC Salt Lake City, United States

    1 week ago

    Default job background
    Description
    This is a remote position

    Our growing, creatively minded and analytically driven Business-to-Business Marketing (B2B) Team is looking for a talented Product Marketing Manager of Higher Education who has a passion for higher education, is people-oriented, and solid communication and organization skills.

    This position requires previous experience working for a university, community college, or higher education institution in a marketing role that can bring their knowledge and expertise in this field to our team.

    The ideal candidate will have an understanding of what influences the changes in curriculum, how to attract students and drive demand for enrollment.

    This individual will be integral in our advancement and growth of licensing our medical and coding curriculum, bootcamps, and other resources and will help our team through B2B and B2B2C marketing efforts to reach students and schools.

    Responsibilities:

    Oversee the partnership implementation and student enrollment for all medical billing & coding bootcamps.
    Manage the creation of B2B and B2B2C of digital marketing efforts (including custom landing pages, brochures, digital ads, welcome packets and any other marketing material)
    Manage the delivery of all marketing pieces to partners and overseeing that we hit enrollment targets for each partner.

    Provide valuable insight into the higher education space and influence product, sales, and marketing teams so we can better penetrate this market.

    Understands the needs, key drivers, and success metrics from the partner, as well as the importance of driving customer value through connecting each of these customer groups.

    Conduct client and student surveys to gain a better understanding of our bootcamp offerings and how we can improve this new service.

    Work with AAPC's Job Services department to connect students with resources for career opportunities.

    Work closely with the sales team and key stakeholders to identify challenges facing current partners and opportunities for new partnerships.

    Drive pipeline growth for our curriculum and bootcamp products through digital and social campaigns.

    Regularly present industry updates in the higher education space to that the team is up to date on changes and trends.

    Qualifications:

    Strong communication, writing and editing skills.
    A talent to thrive in a fast-paced environment and easily adapt to change.
    Proven ability to build and maintain positive relationships.
    Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
    Solid knowledge of business marketing strategies and communication.
    Inventive self-starter and multi-tasker; eager to learn and grow, and bring a positive, can-do attitude to the team.
    Desired Education/Experience

    :

    Bachelor's degree, or equivalent experience
    Minimum 3 years' experience in the higher education space
    Minimum 3 years' experience in marketing
    Understanding of what influences the changes in curriculum, what attracts students, and what drives enrollment.
    Knowledge of the revenue cycle or healthcare field a plus
    What We Offer
    Compensation commensurate with experience
    Comprehensive benefits package including medical, dental and vision insurance
    Health Savings Account
    Generous PTO and Holiday Pay
    401(k) retirement plan
    Remote work-from-home
    Company Overview:


    AAPC ) is the nation's fast growing (and now largest) training, certification, and solutions association in healthcare supporting more than 200,000 members across health systems, hospitals, facilities, payers, and practices.

    Traditionally focusing on the needs of individual member needs, AAPC has recently expanded its enterprise growth efforts to meet the increasing demands of healthcare organizations, educational institutions and licensed instructors.

    Attributes:

    PASSIONATE| Self-starts and stays highly motivated to achieve aggressive goals. Shares contagious energy and enthusiasm liberally. Maintains an insatiable appetite for progress and excellence
    HUMBLE|Learns, adapts, and improves relentlessly. Seeks feedback without insecurity and implements coaching. Recognizes others' contributions gratefully. Approaches work and relationships with an abundance mentality
    TRUSTWORTHY| Integrity-centered, honest, truthful, and transparent in all aspects of work. Keeps commitments to external and internal parties. Holds self strictly accountable
    RESPECTFUL|Appreciates the benefits of diversity and never discriminates. Remains open to new ideas. Places customers' and team members' interests ahead of own interests
    SCRAPPY|Rolls up sleeves and does real work. Sees opportunity and pursues full potential. Works quickly, intelligently, and flexibly. Entrepreneurial, dreams big and finds ways to accomplish the impossible
    AAPC is an Equal Opportunity Employer.

    This company does not and will not discriminate in employment and personnel practices on the basis of race, sex, age, disability, religion, national origin or any other basis prohibited by applicable law.

    Hiring, transferring and promotion practices are performed without regard to the above listed items.
    We are an Equal Opportunity Employer.

    This company does not and will not discriminate in employment and personnel practices on the basis of race, sex, age, disability, religion, national origin, or any other basis prohibited by applicable law.

    Hiring, transferring and promotion practices are performed without regard to the above-listed items.

    #J-18808-Ljbffr
  • Interior Worx

    Marketing Manager

    1 week ago

    Interior Worx Salt Lake City, United States

    About the Organization · Description · Krosswood Doors · is seeking a dynamic and experienced Marketing Manager to join our team. As a leading manufacturer and distributor of high-quality doors, we are committed to providing exceptional products and service to our customers. T ...

  • Ken Garff Auto Group

    Marketing Manager

    1 week ago

    Ken Garff Auto Group Salt Lake City, United States

    Success in Education · - We change the world, one student at a time. · Title: Marketing Manager · Location: Ken Garff Corp Office · Reports to: Vice President · Required Travel: Occasional, Local · We are a statewide nonprofit foundation based in downtown Salt Lake City th ...

  • The Dental A Team

    Marketing Manager

    1 day ago

    The Dental A Team Salt Lake City, United States

    The Company · The Dental A Team is the creator of The Dental A Team Podcast, a top dental consulting podcast for dentists. Pretty cool, huh? We've quickly grown to be the most recognized doctor and team consulting company for dentists. · More than that, we're changing the way d ...

  • Western Governors University

    Manager, Marketing

    4 days ago

    Western Governors University Salt Lake City, United States

    The salary range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. · At WGU, ...

  • Integrated Engineering LLC

    Marketing Manager

    1 week ago

    Integrated Engineering LLC Salt Lake City, United States

    Job Summary: · The Marketing Manager will oversee and continually develop the people and processes in marketing and sales to ensure high performance and behaviors that align with company values. Develop and implement a comprehensive marketing strategy to promote the company's pro ...

  • Western Governors University

    Marketing Manager

    1 week ago

    Western Governors University Salt Lake City, United States

    The salary range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. · At WGU, ...

  • Ken Garff Automotive Group

    Marketing Manager

    4 days ago

    Ken Garff Automotive Group Salt Lake City, United States

    Success in Education · – We change the world, one student at a time. · Title: Marketing Manager · Location: Ken Garff Corp Office · Reports to: Vice President · Required Travel: Occasional , Local · We are a statewide nonprofit foundation based in downtown Salt Lake City that off ...

  • England Logistics

    Marketing Manager

    1 week ago

    England Logistics Salt Lake City, United States

    At England Logistics, our business is logistics, but our passion is people. · As a top third-party logistics provider, England Logistics is celebrated for its people-centric approach to providing transportation solutions. By helping shippers and carriers thrive, we believe in mo ...

  • Turner Medtech

    Marketing Manager

    1 week ago

    Turner Medtech Salt Lake City, United States

    Krosswood Doors · is seeking a dynamic and experienced Marketing Manager to join our team. As a leading manufacturer and distributor of high-quality doors, we are committed to providing exceptional products and service to our customers. This role will be instrumental in driving ...

  • Thiess

    Marketing Manager

    1 week ago

    Thiess Salt Lake City, United States

    About Thiess · Started in Australia in 1933, Thiess is a more than 85-year-old, enduring company. Today, we're a $4 billion world-class, global organization, specializing in sustainable resources solutions, including mining services, land reclamation, and engineering and technol ...

  • Hyatt

    Marketing Manager

    1 week ago

    Hyatt Salt Lake City, United States

    At Hyatt, we pride ourselves on our commitment to exceptional service and memorable experiences for our guests. The · Marketing Manager at Grand Hyatt Deer Valley · plays a pivotal role in maintaining and enhancing the hotel's image and market position. This position requires a ...

  • Western Governors University

    Manager, Marketing

    1 week ago

    Western Governors University Salt Lake City, United States

    The salary range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. · At WGU, ...

  • Marriott

    Marketing Manager

    6 days ago

    Marriott Salt Lake City, United States

    Job Number · Job Category · Sales & Marketing · Location · Marina del Rey Marriott, 4100 Admiralty Way, Marina Del Rey, California, United States · Schedule · Full-Time · Located Remotely? · Y · Relocation? · N · Position Type · Management · JOB SUMMARY · Promotes o ...

  • Ken Garff Auto Group

    Marketing Manager

    3 days ago

    Ken Garff Auto Group Salt Lake City, United States

    Success in Education · - We change the world, one student at a time. · Title: · Marketing Manager · Location: · Ken Garff Corp Office · Reports to: · Vice President · Required Travel: · Occasional, Local · We are a statewide nonprofit foundation based in downtown Salt L ...

  • bioMérieux SA

    Marketing Manager, Outpatient Markets

    3 days ago

    bioMérieux SA Salt Lake City, United States

    Primary Purpose and Overall Objective of the Job: · The Marketing Manager, Outpatient Markets role within US Clinical Outpatient Marketing team will be managing outpatient market segments to drive increased brand awareness, favorability, and revenue of bioMérieux's outpatient mo ...

  • The Dental A Team

    Marketing Manager

    6 days ago

    The Dental A Team Salt Lake City, United States

    Job Description · Job DescriptionTHE COMPANY · The Dental A Team is the creator of The Dental A Team Podcast, a top dental consulting podcast for dentists. Pretty cool, huh? We've quickly grown to be the most recognized doctor and team consulting company for dentists. · More tha ...

  • Interiorworx

    Marketing Manager

    4 days ago

    Interiorworx Salt Lake City, United States Full time

    Krosswood Doors is seeking a dynamic and experienced Marketing Manager to join our team. As a leading manufacturer and distributor of high-quality doors, we are committed to providing exceptional products and service to our customers. This role will be instrumental in driving our ...

  • Interiorworx

    Marketing Manager

    4 days ago

    Interiorworx Salt Lake City, United States Full time

    Krosswood Doors is seeking a dynamic and experienced Marketing Manager to join our team. As a leading manufacturer and distributor of high-quality doors, we are committed to providing exceptional products and service to our customers. This role will be instrumental in driving our ...

  • Ultradent

    Marketing Product Manager

    5 days ago

    Ultradent Salt Lake City, United States

    Ultradent, the global name in oral health, is seeking a Marketing Product Manager to join Ultradent's Marketing brand and product team. This Marketing Product Manager will report to the marketing manager and will be responsible for coordinating specific product family efforts for ...

  • Ultradent

    Marketing Product Manager

    1 day ago

    Ultradent Salt Lake City, United States

    Ultradent, the global name in oral health, is seeking a Marketing Product Manager to join Ultradent's Marketing brand and product team. This Marketing Product Manager will report to the marketing manager and will be responsible for coordinating specific product family efforts for ...