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    Marketing Manager - Salt Lake City, United States - The Dental A Team

    The Dental A Team
    The Dental A Team Salt Lake City, United States

    3 weeks ago

    Default job background
    Description
    The Company


    The Dental A Team is the creator of The Dental A Team Podcast, a top dental consulting podcast for dentists.

    Pretty cool, huh? We've quickly grown to be the most recognized doctor and team consulting company for dentists.


    More than that, we're changing the way dentists feel about leadership, profitability, team accountability with our newly released program, Practice Momentum.


    Sound like a mouthful? It's really just about doctor and team alignment, becoming a systematized practice and ease in a way so our clients spend their time living their best lives knowing their practices are thriving.

    And we're growing fast, so...


    THE POSITION


    We are hiring a marketing manager who can work as a part of a small team and will thrive with planning, coordinating, and managing all aspects of marketing activities.

    This position will be responsible for lead generation, growth marketing, and will own several marketing channels.


    This person will need to have great attention to detail, prior experience in campaign management, and the ability to produce a high quality of work across multiple areas in marketing.

    There is a lot of opportunity in opening and owning new marketing channels to grow the business.


    JOBS TO BE DONE
    Project management and delivery of all marketing tasks on time
    Manage lead generation strategies and own the demand generation engine
    Develop content and provide creative direction
    Podcast
    eGuides
    Articles
    Webinars
    Videos
    Social Posts
    Presentations
    Manage content promotions, demand generation, lead nurture
    Paid and Organic Social Media Campaigns
    Paid Display Campaigns (Programmatic, Retargeting, etc.)
    Search Engine Optimization
    Email Marketing Campaigns / Marketing Automation
    Video and Digital Photography Production
    Virtual and In-person Events
    Own brand messaging and promotional assets
    Run methodical qualitative and quantitative marketing tests to identify the most effective and efficient channels, messaging, calls-to-action, and buyer journeys
    Analyze and report on digital marketing initiative results
    Direct our marketing technology stack initiatives
    HubSpot
    Slack
    Google Analytics
    Libsyn
    Zoom Webinars
    Wordpress
    ClickUp

    Required Skills And Experience

    5+ years professional experience developing and executing marketing campaigns
    Exceptional organizational skills with a disciplined approach to designing and following best-practice processes
    Strong command of digital marketing best practices and comfortable leading digital marketing campaigns from concept to delivery
    Highly versed in content/nurture marketing principles
    Creative, pithy, and astute verbal and written communicator, with a strong command of spelling and grammar
    Demonstrated proficiency using Microsoft Excel / Google Sheets for data analysis and marketing list management
    Experience working with both HubSpot and Google Analytics
    Ability to roll up your sleeves and do hands on work with the marketing team

    Preferred Education, Skills, And Experience

    Bachelor's degree in marketing, sales, or related field
    Experience and/or interest in the dental services industry
    Experience and/or interest in the dental industry
    Experience in B2B Marketing
    Experience personally managing digital advertising platforms
    Experience in driving demand force– you built the campaigns, wrote, them and didn't just oversee or create strategy for them

    What Success Looks Like

    All marketing campaigns are built out in our project management software
    Campaigns are running smoothly and can be replicable and scalable
    Lead generation is the primary focus and MQL numbers are being met
    Marketing channels are producing high quality content and deadlines are being met

    Who You Are

    Low drama, solution finder
    Willing to challenge other people directly
    Able to receive direct feedback constructively
    Attentive to details
    Excellent communicator
    Prioritizes getting it right over being right
    Self-starter and learner
    Willingness to adapt to rapid change
    Reliable
    Excited to take on big projects/challenges

    WHAT'S IN IT FOR YOU?


    As innovators in the dental consulting space, we believe real change requires collaboration among passionate people unified by the same mission, vision, and values.

    While some companies allow their culture to "happen" we consider it the most important part of our business strategy.

    We Strive For a Work Environment Where Each Employee

    Feels safe and accepted
    Finds purpose
    Makes continual progress
    Maintains work/life balance
    Has fun

    This Position's Compensation Package Includes

    401(k) retirement plan (up to 4% company match)
    Monthly health stipend
    Generous paid time off schedule
    Continuing education reimbursement
    Annual offsite team building events

    #J-18808-Ljbffr
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