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    Retail Marketing Coordinator - Philadelphia, United States - Dietz & Watson

    Dietz & Watson
    Dietz & Watson Philadelphia, United States

    2 weeks ago

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    Description


    Retail Marketing Coordinator

    The Retail Marketing Coordinator will be responsible for facilitating communication between Sales and Marketing teams, acting as a liaison and a primary point of contact for sales personnel nationwide.

    The Retail Marketing Coordinator will report to the VP of Brand Strategy and Sr. Retail Marketing Manager.

    At Dietz & Watson, our employees' talent and dedication to world-class sales and customer service are key contributors to our success. You will find that our company's energetic and fast-paced work environment are vital factors that impact the growth and development of Dietz & Watson. We are looking for talented and dedicated individuals to join our family If you feel you have the experience and resources that would make you a viable candidate for this position, we want to hear from you

    The Retail Marketing Coordinator will be responsible for the fielding and management of all retail marketing programs, projects or requests including, but not limited to:
    • Curation of related Sales and Marketing Materials
      • Customer Presentation Builds, Sell Sheets, Product Book Maintenance, Educational Brochures, Weekly Marketing Updates; other
    • Point of Purchase: Creative Briefing, Production and Distribution
    • Internal & External Database Management
      • Syndigo, Kwikee, Nielsen Brand Bank, Basecamp, Image Relay; other
    • Photography Requests, Retailer Specific
      • Asset Collection and Organization
    • Coupon Processing
      • Clearinghouse Partnership, Invoice and Order Processing, Barcode Generation, Redemption Tracking; other
      • Other duties as assigned
    Responsibilities:
    • Manage and organize incoming and outgoing retail-marketing related requests by working cross-functionally with appropriate teams (I.e. visual merchandising, digital marketing, advertising/ agency partners, key customer accounts, regional sales teams; other) to obtain essential information related to the project at hand
    • Develop and manage timelines for execution to ensure timely delivery and overall customer satisfaction
    • Perform team SWOT /post-program analysis to help internal teams evaluate successes, failures and opportunities for future growth and improvement
      • Report weekly, quarterly and annual metrics related to retailer marketing campaigns and other activities for leadership review
    • Lead weekly retail marketing team project status meeting to ensure alignment and provide visibility to all retail-marketing team members
    • Partner with marketing and sales to identify trends and opportunities that allow Dietz & Watson to drive purchase at key customer accounts nationwide
    • Provide logistical assistance with planning and execution of industry tradeshows, national sales meetings and other related events
    Minimum Requirements

    Qualifications:
    • Bachelor's Degree in Food Marketing or related field
    • Military experience welcomed
    • Up to 2 years of relevant marketing experience; 20%< Travel Required
    • Hybrid structure, in-office and remote
    • Can-do attitude with a willingness to take advantage of hands on learning
    • Proficient in Microsoft Suite, Keynote, Adobe
    • Copy writing experience is a plus
    • Exceptional interpersonal and communications skills (verbal/written) with the ability to collaborate internally as well as with external contacts
    • Excellent analytical and problem-solving abilities
    • Must excel in multi-tasking within a fast-paced organization
    • Willingness to pivot or reprioritize as business needs change or evolve
    • Detail-oriented and organized
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