- Develop and implement revenue-focused initiatives to drive profitability across all of our TNT Sports properties, brands, and linear, digital, and social platforms.
- Lead market positioning strategy and tentpole packaging around key sports calendar and cultural moments.
- Oversee operationalization of go-to-market process, while seeking to consistently identify efficiencies.
- Act as liaison with our analytics, content production, content programming, and sales teams to maximize efficiencies and streamline communication/feedback loops.
- Spearhead best-in-class cross-property support ("Fusion") across US Nets, Streaming, and Theatrical to ensure equitable promotion of prioritized IP across our league properties and app/social inventory.
- Act as the Sport/league expert, in tandem with the Consumer Marketing lead, to garner cross-property support ("Fusion") and leverage the breadth of the WBD ecosystem to bolster key Sports tentpoles.
- Maintain diligent tracking of campaign outputs and leverage data to inform future cross-functional promo and/or revenue-driving initiatives.
- Minimum 3-5 years' experience in integrated marketing / strategy.
- Excellent project management skills (detail-oriented); ability to move multiple proactive initiatives forward and manage varying reactive deliverables simultaneously.
- Keen eye for process efficiencies with ability to leverage software - from custom spreadsheets to third party platforms - to bolster efforts.
- Proven ability to develop best-in-class sponsorship opportunities across social and digital (linear and/or streaming is a bonus).
- Proven ability to influence, inspire and motivate cross-functional teams.
- Excellent communication and interpersonal skills, with the ability to effectively communicate with executive-level decision-makers.
- Strong problem-solving skills, with the ability to translate data, research, and trends into actionable insights.
- Creative thinker who can present opportunities visually in Keynote/PPT.
- Demonstration of intellectual curiosity and strong judgement especially in the face of ambiguity.
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Manager, Commercial Strategy - New York, United States - Warner Bros. Discovery
Description
Welcome to Warner Bros. Discovery... the stuff dreams are made of.Who We Are...
When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what's next...
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
Your New Role
Warner Bros. Discovery seeks a smart, creative, hyper-organized sports enthusiast to join our Commercial Strategy team as a Manager. This individual will manage the positioning strategy and sales packaging for key sports tentpoles, while proactively identifying new revenue-driving opportunities. The Manager will also leverage the breadth of the TNT Sports ecosystem to provide cross-property promotional support of key WBD Network, Streaming, and Theatrical priorities. This cross-functional role interfaces with a variety of internal stakeholders to develop and execute highly effective solutions that drive Sports-direct revenue and bolster business-critical initiatives across Warner Bros. Discovery at large.
Your Role Accountabilities
This last bit is probably the most important Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.
If you're a qualified candidate and you require adjustments or accommodations to search for a job opening or apply for a position, please contact us at
In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery's total compensation package for employees. Pay Range: $77, $144,560.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.
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