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Product Marketing Manager, Openings Studio - Phoenix, United States - Traka (Assa Abloy)
Description
Product Marketing Manager, Openings StudioProduct Marketing Manager, Openings Studio
Location:
Phoenix, AZ
Are you a strategic and innovative product marketing manager with a passion for
collaboration? ASSA ABLOY is seeking an enthusiastic
Product Marketing Manager
to lead
the global marketing vision and strategy for our software solution Openings Studio.
Reporting to the Global Director, Head of BIM Technologies, this highly visible role will drive
successful implementation of our openings information management software solution,
which was designed for specification writers, architects, contractors, owners and more.
This role will be responsible for managing a building a professional product marketing
discipline that is the center of competency for market knowledge, sizing, customer profiles,
and market priorities. This position is based in Phoenix, Arizona and must be available to
work onsite upon the opening of our new office facility.
You will have the opportunity to:
Align product focus and strategy to deliver marketing three-five year strategy and
roadmaps that outline current and future customer journeys to offer enhanced
value.
Develop clear and concise value propositions and go-to-market strategies.
Research and evaluate customer markets, market conditions, and competitor data to define new product/marketing opportunities.
Partner closely with product management to develop product strategy and
influence product roadmap
Create timely content detailing new software features for both internal and
external audiences.
Review new and emerging technologies and keeping the brand at the forefront of
developments in the digital marketing space.
Work with divisional contacts to create and design ongoing BIM-related marketing materials related to, but not limited to, social media, collateral, white papers, industry blogs, target markets, brand/product positioning, competitive
comparisons, presentations, training, pricing, and campaigns.
Provide subject matter expertise for e-mail communications and web updates
aimed at architectural, contractor, owner and facility management users, which
can be tailored to meet the needs of our global customer base.
Analyze analytics, define metrics that correspond to pricing, promotion, and
development strategies.
Qualifications:
Bachelors' degree in marketing, journalism, communications, business management,
public relations, or related area.
5-8 years of product marketing or program management experience.
Strong understanding of current digital and social marketing concepts, strategy, and best practices.
Strong written and verbal communication skills with the ability to lead presentations.
Intermediate to advanced knowledge of Adobe Creative Suite, specifically Photoshop and InDesign.
Intermediate to advanced knowledge of content management systems such as AEM, Drupal, Joomla, Wordpress or similar.
Working knowledge of HTML/CSS.
Ability to work efficiently and independently in a fast-paced, growing organization.
Ability to travel domestically and internationally, up to 20%.
What makes you stand out?
Experience with architectural and construction industry and project design and delivery processes, or Building Information Modeling (BIM) and related software tools within the AEC industry.
We are building diverse, inclusive teams, and encourage applications from everyone who can see themselves working with us. Applications are currently being reviewed, set up your profile and apply as soon as possible
If you have any questions or would like to know more about the position, please
contact Erin Desman at
#CB
We are the ASSA ABLOY Group
Our people have made us the global leader in access solutions. In return, we open doors for them wherever they go.
With nearly 52,000 colleagues in more than 70 different countries, we help billions of people experience a more open world.
Our innovations make all sorts of spaces – physical and virtual – safer, more secure, and easier to access.As an employer, we value results – not titles, or backgrounds.
We empower our people to build their career around their aspirations and our ambitions – supporting them with regular feedback, training, and development opportunities.
Our colleagues think broadly about where they can make the most impact, and we encourage them to grow their role locally, regionally, or even internationally.
As we welcome new people on board, it's important to us to have diverse, inclusive teams, and we value different perspectives and experiences.
More from the career sectionWhat it's like to work at ASSA ABLOY
When you join our team, you will have plenty of chances to build a career you can be proud of.
Hear their stories from every corner of ASSA ABLOY, and learn how you could build your career with us.
Our world of opportunities awaits:
including extensive training, international roles and clear expectations for great leadership.
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