- Create, manage, and post content across multiple platforms
- Develop and execute broadcast email campaigns
- Ensure web content is current and optimized for SEO
- Collaborate with the team to proofread and refine content
- Provide support for internal staff on digital projects
- Ongoing development and maintenance of websites
- Optimize web pages for performance and user experience
- Manage multimedia content and metadata
- Code in HTML and WordPress
- Ensure site security and adherence to design standards
- Compile and interpret analytical reports
- Identify opportunities for improvement based on metrics
- Develop and manage a unified digital strategy
- Stay updated on digital trends and technologies
- Excellent written and verbal communication
- Attention to detail and organizational skills
- Ability to work collaboratively and manage multiple projects
- Stay updated on digital marketing trends
- Provide quality customer service
- Bachelor's degree in marketing, communications, or related field
- Four years of web and digital marketing experience
- Proficiency in WordPress, HTML, and email campaign management
- Experience with Google Analytics, Adobe Photoshop, and Illustrator
- Experience in healthcare industry or similar
- Familiarity with Microsoft 365 and content management platforms
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Digital Marketing Specialist - N/A, United States - ABMS
Description
The American Board of Medical Specialties (ABMS) is in search of a Digital Marketing Specialist to join their team full-time, working 37.50 hours per week. As a crucial member of the Marketing & Communications team, this role focuses on enhancing ABMS' brand awareness and leadership in the market. The ideal candidate will handle developing, implementing, and distributing top-notch communications across various digital platforms, while continuously monitoring and analyzing performance to drive future strategies.
This exempt position plays a key role in maintaining the digital presence of ABMS, a renowned organization established in 1933 to oversee physician certification standards in the United States.
Key Responsibilities:
Competencies:
Requirements:
Preferred:
Offered:
The salary ranges from mid $70's to mid $80's, along with comprehensive benefits and a remote work option. The ideal candidate would be based in the greater Chicago area. Vaccination against COVID-19 is required for office visits.
Closing Date: May 31, 2024, or until filled
How to Apply: Send resume and portfolio to Dan Hoppe, Director of Human Resources.
ABMS is committed to diversity and equal opportunity in employment.