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    Digital Marketing Specialist - N/A, United States - ABMS

    ABMS
    ABMS N/A, United States

    2 weeks ago

    Default job background
    Full time
    Description

    The American Board of Medical Specialties (ABMS) is in search of a Digital Marketing Specialist to join their team full-time, working 37.50 hours per week. As a crucial member of the Marketing & Communications team, this role focuses on enhancing ABMS' brand awareness and leadership in the market. The ideal candidate will handle developing, implementing, and distributing top-notch communications across various digital platforms, while continuously monitoring and analyzing performance to drive future strategies.

    This exempt position plays a key role in maintaining the digital presence of ABMS, a renowned organization established in 1933 to oversee physician certification standards in the United States.

    Key Responsibilities:

    • Create, manage, and post content across multiple platforms
    • Develop and execute broadcast email campaigns
    • Ensure web content is current and optimized for SEO
    • Collaborate with the team to proofread and refine content
    • Provide support for internal staff on digital projects
    • Ongoing development and maintenance of websites
    • Optimize web pages for performance and user experience
    • Manage multimedia content and metadata
    • Code in HTML and WordPress
    • Ensure site security and adherence to design standards
    • Compile and interpret analytical reports
    • Identify opportunities for improvement based on metrics
    • Develop and manage a unified digital strategy
    • Stay updated on digital trends and technologies

    Competencies:

    • Excellent written and verbal communication
    • Attention to detail and organizational skills
    • Ability to work collaboratively and manage multiple projects
    • Stay updated on digital marketing trends
    • Provide quality customer service

    Requirements:

    • Bachelor's degree in marketing, communications, or related field
    • Four years of web and digital marketing experience
    • Proficiency in WordPress, HTML, and email campaign management
    • Experience with Google Analytics, Adobe Photoshop, and Illustrator

    Preferred:

    • Experience in healthcare industry or similar
    • Familiarity with Microsoft 365 and content management platforms

    Offered:

    The salary ranges from mid $70's to mid $80's, along with comprehensive benefits and a remote work option. The ideal candidate would be based in the greater Chicago area. Vaccination against COVID-19 is required for office visits.

    Closing Date: May 31, 2024, or until filled

    How to Apply: Send resume and portfolio to Dan Hoppe, Director of Human Resources.

    ABMS is committed to diversity and equal opportunity in employment.


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