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VP Marketing - New York, United States - iHeartMedia
Description
iHeartMediaThe audio revolution is here – and iHeart is leading it iHeartMedia, the number one audio company in America, reaches 90% of Americans every month - a monthly audience that's twice the size of any other audio company – almost three times the size of the largest TV network – and almost 4 times the size of the largest ad-supported music streaming service
In fact, we have:
More #1 rated markets than the next two largest radio companies combined;
We're the largest podcast publisher, with more monthly downloads than the second- and third-largest podcast publishers combined. Podcasting, the fastest-growing new media, today has more monthly users than streaming music services or Netflix;
iHeart is the home of many of the country's most popular and trusted on-air personalities and podcast influencers, who build important connections with hundreds of communities across America;
We create and produce some of the most popular and well-known branded live music events in America, including the iHeartRadio Music Festival, the iHeartRadio Music Awards, the iHeartCountry Festival, iHeartRadio Fiesta Latina and the iHeartRadio Jingle Ball Tour;
iHeartRadio is the #1 streaming radio digital service in America;
Our social media footprint is 7 times larger than the next largest audio service; and
We have the only complete audio ad technology stack in the industry for all forms of audio, from on demand to broadcast radio, digital streaming radio and podcasting, which bring data, targeting and attribution to all forms of audio at an unparalleled scale.
As a result, we're able to combine our strong leadership position in audience reach, usage and ad tech with powerful tools and insights for our sales organizations to help them build success for their clients at a more efficient cost than any other option.
Because we reach almost every community in America, we're committed to providing a range of programming that reflects the diversity of the many communities we serve – and our company reflects that same kind of diversity.
Our company values stress collaboration, curiosity, welcoming dissent, accepting mistakes in the pursuit of new ideas, and respect for everyone.
Only one company in America has the #1 position in everything audio: iHeartMedia
If you're excited about this role but don't feel your experience aligns perfectly with the job description, we encourage you to apply anyway.
What We Need:
Triton Digital, the global technology and services provider to the digital audio, podcast, and broadcast radio industries, is seeking a Senior Vice President of Marketing to join its senior leadership team.
You will be a key member of Triton's management team, responsible for shaping and executing the company's global marketing strategy.
This role will report directly to our President and Chief Executive Officer, work closely with senior management, and will manage a three-person marketing team.
What You'll Do:
Main responsibilities:
Own the marketing function at Triton Digital, including overall marketing strategy and planning, execution of growth initiatives and our brand messaging to maximize awareness, adoption, and usage of Triton's solutions globally.
Drive product messaging, highlighting our value proposition, key benefits and features through compelling narratives for sales materials, e-books, case studies, presentations and collateral.
Develop the marketing process including inbound, outbound and demand generation and oversee its day-to-day implementation.Oversee the design and implementation of promotional campaigns, go-to-market programs, and international marketing to help develop the sales pipeline, accelerate deals, and enable product awareness.
Oversee social media channels, content marketing and paid advertising programs, including SEM and SEO.Manage our PR firm and thought leadership programs, including releases, bylines, awards, and executive speaking program.
Translate complex concepts into simple and compelling marketing messages.
Events are a big part of Triton's marketing strategy. In this role you will oversee the successful implementation of 15+ event sponsorships around the globe.
Manage, build, and lead a high-performing team of marketing professionals, providing mentorship and utilizing best practices around people, process, and organizational management.
Assist senior management team and HR with the drafting and distribution of internal communications.What You'll Need:
A minimum of 10 years of marketing, preferably experience in marketing advertising technology and programmatic solutions.
Demonstrated experience designing and implementing successful global B2B marketing campaigns
Domain knowledge of audio and/or the programmatic advertising ecosystem is strongly preferred .
Strong leadership and employee development skills.
Business English language proficiency and excellent communication skills.
A can do and rolling-up your sleeves to make things happen attitude.
Creativity and a good eye for design.
A strong sense of flexibility and adaptability; comfortable working in a fast-paced, growth environment.
Comfortable working across time zones with a team that is geographically dispersed.
Ability to travel internationally.
What You'll Bring:
Respect for others and a strong belief that others should do this in return
Demonstrated initiative and achievement-oriented leadership
Ability to manage and influence other managers and professionals
Growth mindset and desire for continued knowledge sharing and learning
Understanding of impact of own decisions and decisions of the team
Strong business insights that contribute to resolving complex and unique problems
Ability to manage conflicting priorities and allocate resources appropriately across functions and projects
Talent for creating a nurturing environment for creativity and innovation
Ability to identify and support opportunities for continued improvement across business
Comfortable with individuals of all levels and able to maintain professional relationships
Strong negotiation and influencing skills and ability to interact in a positive manner with senior leaders and peers
Compensation:
Salary to be determined by multiple factors including but not limited to relevant experience, knowledge, skills, other job-related qualifications, and alignment with market data.
Location:
VIRTUAL, NY
Position Type:
Regular
Time Type:
Full time
Pay Type:
Salaried
Benefits:
iHeartMedia's benefits offering is flexible and offers a variety of choices to meet the diverse needs of our changing workforce, including the following:
Employer sponsored medical, dental and vision with a variety of coverage options
Company provided and supplemental life insurance
Paid vacation and sick time
Paid company holidays, including a floating holiday that enable our employees to celebrate the holiday of their choosing
A Spirit day to encourage and allow our employees to more easily volunteer in their community
A 401K plan
Employee Assistance Program (EAP) at no cost – services include telephonic counseling sessions, consultation on legal and financial matters, emotional well-being, family and caregiving
A range of additional voluntary programs, such as spending accounts, student loan refinancing, accident insurance and more
We are accepting applications for this role on an ongoing basis.
The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.
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