Marketing Associate - New York, United States - Cocktail Kingdom

Description

Marketing Associate
We are seeking a Marketing Associate to support the Brand Director in an e-commerce business. Experience and/or a passion for the cocktail / hospitality industry is key to success in this role. Cocktail Kingdom is a small company with a global industry footprint. As such, this person's work would have real impactful results, and a serious growth potential.


Qualifications

• Exceptional written and oral communication skills, with the ability to quickly adapt to shifting priorities
• Strong understanding of popular social platforms and their functionality: including social content creation, editing, and distribution skills
• Design foundation and understanding of the principles of typography and layout, as well as photo and video editing
• Analytical skills for tracking social and digital metrics
• Understanding of Affiliate Marketing, and the ability to manage partners
• Selfmotivation and initiative; impeccable time management, organization, and ability to prioritize multiple projects with short deadlines
• Excellent interpersonal communication skills; ability to work cross functionally with multiple departments
• Passionate about brand development and consistency of message and design
• Proficient in Adobe Creative Suite (Photoshop, InDesign, Premier), as well as the Google Workspace and cloud storage
• Hospitality or beverage industry experience in some capacity is ideal

Responsibilities

• Support Brand Director in maintaining and evolving social channel strategy
• Manage daytoday development of social publishing including the creation and maintenance of the brand social programming calendar driven by Brand Director
• Copywriting: for social posts, messaging, reactive messaging, interacting, etc.
• Manage and maintain organized content system for new product photos and videos, as it pertains to social media calendar as well as digital distribution of content
• Under Brand Director guidance, seek out and manage affiliate marketing opportunities for publications and influencer personalities
• Closely collaborate with the Brand Director and Analytics point person to set up campaign KPIs, measure, monitor, and report on each social campaign, as well as longerterm trends for the brand and industry
• Support Brand Director on digital platform development and management such as: Amazon Storefront, website, etc.
• Assist in the creation of presentations for Brand Director and Sales Team, such as Product Sales Sheets
• Support Brand Director in coordinating monthly product photo/video shoots, as well as event related production

Additional Information:

• Salary variable at $65k71k/yr
• Full benefits available
• This role reports to the Marketing Director.
• Fulltime position
• NYCbased, partially remote, ability to commute to NYC for events / meetings / photoshoots
• Flexible to work week nights and weekends

Pay:
$65, $71,000.00 per year


Benefits:

• 401(k)
• 401(k)

matching

• Dental insurance
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Parental leave
• Retirement plan
• Vision insurance

Ability to Relocate:

• New York, NY 10011: Relocate before starting work (required)

Work Location:
Hybrid remote in New York, NY 10011