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    Specialist, Content Marketing - Tampa, United States - AxoGen

    AxoGen
    AxoGen Tampa, United States

    6 days ago

    Default job background
    Description


    Axogen is committed to building and maintaining a strong and gratifying company culture that fosters a work-life balance and professional growth.

    Our hands-on and personal approach makes transitioning to a new job a seamless and enjoyable process. Most benefits are effective on day one

    Axogen is the leading company revolutionizing the science of nerve repair.

    We are passionate about helping to restore function and quality of life to patients with physical damage or discontinuity to peripheral nerves.

    Contribute to positively impacting lives while working for a company that respects, recognizes, and values all team members


    Axogen is an equal opportunity employer and does not discriminate against applicants on the basis of race, color, creed, religion, ancestry, age, sex, marital status, national origin, disability or veteran status.

    Why You'll Love Working At Axogen

    Friendly, open, and fun team culture that values unique perspectives
    Company-wide dedication to profoundly impacting patients' lives
    Comprehensive, high-quality benefits package effective on date of hire
    Educational assistance available for all employees
    Matching 401(k) retirement plan
    Flexible working hours
    Paid holidays, including floating holidays, to be used at your discretion
    Employee Stock Purchase Plan
    Referral incentive program

    If you want to see how you can impact lives at Axogen, take a look at these inspiring patient stories:

    Axogen is hiring for a Content Marketing Specialist in Tampa, FL

    Job Summary Of The Content Marketing Specialist

    The Specialist, Content Marketing reports to the Sr.

    Brand and Creative Content Strategy Manager and will help our MarCom team bring their campaign strategies to life with clear, innovative, and engaging content.

    This position will work with the Sr.

    Brand and Creative Content Strategy Manager to craft stories and SEO-optimized content experiences across digital and traditional channels that drive brand awareness, conversion, and lead generation through content that is creatively told, uniquely delivered, and moves people to act.

    Requirements Of The Content Marketing Specialist

    Bachelor's degree in Journalism, English, or related field
    Minimum of 3 years of experience working as a copywriter or editorial writer in the medical device or healthcare space preferred
    Agency experience is preferred, with examples of successful campaigns.
    Compelling and effective communication skills, persuasive storyteller, and a big-picture thinker
    Ability to translate complex medical and health economics information for non-technical audiences.
    Excellent organization and time management skills
    Ability to meet deadlines often with a quick turnaround time.
    Experience managing and executing projects that involve multiple elements and stakeholders.
    Strong computer skills/experience including MS Office products and online collaboration tools.
    Adept at using PowerPoint to get your point across—both in designing the presentation and presenting the content.

    Experience and/or familiarity with design, prototyping and creative tools and systems (Adobe CC – Photoshop, Illustrator, InDesign) and video production.

    Experience with workflow and digital asset management tools
    Basic understanding of content management systems, marketing automation and Google Analytics is a plus.
    Willing to travel up to 25% of the time to respond to the needs of customers and the organization.

    Responsibilities Of The Content Marketing Specialist

    The specific duties of the Content Marketing Specialist include but are not limited to:

    Develop high-quality written content across multiple marketing channels and audiences, including blogs, social media, emails, and websites

    Communicate technical and clinically focused information in creative, engaging, and interesting messages through narratives that drive customer adoption and revenue objectives.

    Transform Voice of Customer, product features and benefits into world-class content by understanding the needs of the target audience
    Work with internal and external creative teams to execute on content creation.
    Ensure all content aligns with our brand voice, style, and messaging.

    Work with the Brand and Creative Content Strategy Manager to develop SEO strategy, regularly analyze content performance metrics and adjust strategies accordingly across digital channels.

    Collaborate with product managers and designers to wordsmith product collateral.
    Manage content production schedules and deadlines.
    Identify opportunities to grow and enhance content capabilities


    Secondary Responsibilities:
    Duties that the Specialist, Content Marketing may support or consult on include:

    Work with the Brand and Creative Content Strategy Manager to develop repeatable content development process workflows that keep the team nimble in a culture that values moving fast and iterating quickly.

    Work cross-functionally to plan, execute, and measure content marketing campaigns to drive specific business objectives.
    Develop and execute on campaign briefs, including goals, messaging, and creative direction.
    Work with the Brand and Creative Content Strategy Manager to ensure consistent content delivery and optimal scheduling.
    Conduct content audits to assess the effectiveness of existing content and recommend improvements.
    Guide content through internal approval processes

    Location

    111 West Oak Ave., Tampa, FL 33602

    Benefits/Compensation

    This position is eligible for an annual bonus.

    Benefits offered for this position include Health, Dental, Vision, Matching 401K, Paid Time Off, 9 Paid Holidays + 2 Floating Holidays, Dependent Care Flexible Spending Accounts, Medical Flexible Spending Accounts, Tuition Reimbursement, Paid Parental Leave, Paid Caregiver Leave, Basic Life Insurance, Supplemental Life Insurance, Employee Stock Purchase Plan, and Disability Insurance, as described in more detail in summary plan descriptions.

    Salary Range

    $57,680 — $72,100 USD


    Axogen is on a hybrid work schedule for some of our positions based out of our headquarters in Florida, with 3 days in office and 2 days remote.

    The hybrid work schedule does not include sales or facilities in Ohio or Texas.


    Axogen follows healthcare system guidelines with respect to credentialing, vaccinations and other employment/compliance related requirements, as well as CDC guidance.

    Axogen reserves the right to amend its policies from time to time in its sole discretion.

    If you know someone who would be a great candidate for this position, or any others, just copy and send this link

    #J-18808-Ljbffr
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