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    Content Marketing Specialist - Tampa, United States - EMA

    EMA
    EMA Tampa, United States

    2 weeks ago

    Default job background
    Description

    THE OPPORTUNITY
    We are seeking a Content Marketing Specialist to join our global marketing team.

    As the Content Marketing Specialist will play a pivotal role in developing, implementing, and managing content across various internal and external platforms.

    The ideal candidate will have a passion for storytelling, a keen eye for detail and a deep understanding of content marketing principles.


    WHO YOU'LL WORK WITH
    You'll work in our

    Tampa office

    ,

    reporting t

    o

    the

    Director of Marketing.

    You


    will work with our internal teams to create cohesive content that supports cross-functional goals and help our teams promote our service portfolio to potential and existing clients.

    We take pride in encouraging each other's career ambitions and you'll find opportunities for personal development throughout our company. This is a hybrid position coming into the office 3 days a week.

    WHAT YOU'LL DO
    Produce high-quality, engaging content for our website, blog, social media channels, email campaigns and internal newsletter.

    This includes but is not limited to blog posts, social media posts, one-pagers, ads, consumer reports, case studies, infographics, videos and more.

    Coordinate the distribution of content across various channels including social media platforms, email campaigns and internal channels. Monitor audience feedback and engagement to optimize brand awareness and loyalty.

    Collaborate with the marketing team to develop and execute content strategies that align with our overall objectives and nurture qualified leads across all RMS solutions.

    Work with third-party partner to optimize content for search engines (SEO) to increase visibility,

    engagement

    and conversion rates. This includes proofreading blog posts to strategically incorporate targeted keywords.
    Ensure all marketing content and digital communications meets RMS' brand guidelines.

    SKILLS AND QUALIFICATIONS
    Bachelor's degree in Marketing

    , Communications, Journalism or related field.

    Minimum 3 years of experience as a content creator or similar role, with a strong portfolio showcasing diverse content formats and styles.

    Previous experience in a B2B company, preferably with a focus on SaaS solutions.
    Excellent writing and editing skills, with a keen eye for detail and grammar.
    Proficiency in SEO principles and keyword research tools such as

    SEMRush

    or Moz.
    Experience with email marketing platforms such as MailChimp and Active Campaign.
    Proficiency in social media management tools such as LinkedIn Campaign Manager.
    Familiarity with WordPress, Google Analytics and Google Analytics

    BENEFITS
    As a full-time RMS employee, you will receive:100% employer paid HSA medical insurance, or 80% employer paid medical insurance for HMO and PPO plans for you and qualifying

    dependents
    Dental and vision insurance (80% employer paid)
    Basic Life and AD&D insurance (100% employer paid)
    Telemedicine (100% employer paid)
    401k plan with company matching contribution of 4% of annual gross salary with immediate

    vesting
    15 days paid vacation for the first year (pro- rata)

    .

    20 days after two years, and 25 days after ten years.
    8 paid holidays + 1 personal floating holiday
    Gym membership or

    ClassPass

    (optional)

    Access to optional group insurance plans (100% employee paid):
    Accident, Critical Illness, Hospital, Voluntary Life and AD&D, Long-term Disability, Short-term Disability, and Pet Insurance

    WHO WE ARE
    Revenue Management Solutions (RMS) is committed to supporting restaurants through these ever-changing times. Today, more than 50 major brands in

    over

    40 countrie

    s trust RMS for data-driven analytics and tech-enabled solutions to optimize sales,

    menus

    and a brand's financial health. S

    ix of the top 10 US fast food brands and 16 of the top 30 global restaurant brands

    (equaling

    more than 100,000 restaurants

    )

    rely on RMS' software solutions and

    actionable insights

    to

    make informed business decisions that drive profitability and combat inflation and increasing wages. The company holds five US patents on menu pricing and customer segmentation and supports ongoing academic research efforts. For more information on how RMS helps its clients, visit

    WHAT WE BELIEVE
    Our goal at RMS is to create a positive change in the communities we inhabit. With over 20 countries represented throughout our offices, we respect and embrace different cultures, interests, and actions.

    The acknowledgment of our unique identities is something that connects us across continents to uphold our values of diversity, respect, and responsibility.

    Revenue Management Solutions LLC. is an equal opportunity employer and an

    E-Verify

    participant.

    RMS considers qualified applicants without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability status or any other legally protected characteristic.

    #J-18808-Ljbffr
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