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    Senior Associate, Global Brand Marketing - San Francisco, United States - The Trade Desk

    The Trade Desk
    The Trade Desk San Francisco, United States

    1 week ago

    Default job background
    Description
    The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world.

    How? With a media buying platform that helps brands deliver a more insightful and relevant ad experience for consumers –– and sets a new standard for global reach, accuracy, and transparency.

    We are proud of the culture we have built.

    We value the unique experiences and perspectives that each person brings to The Trade Desk, and we are committed to fostering inclusive spaces where everyone can bring their authentic selves to work every day.

    So, if you are talented, driven, creative, and eager to join a dynamic, globally-connected team, then we want to talk


    What you'll do:


    The Senior Associate, Global Brand Marketing will be a part of a small but growing team responsible for designing and executing 360-degree global marketing campaigns for TTD's target audiences, priority markets, and key product and business initiatives.

    The ideal candidate has experience working on omnichannel marketing campaigns, building relationships with cross-functional stakeholders, and is a detail-orientated project manager.

    Alongside Senior Manager, Global Brand Marketing and General Manager, Global Marketing, support the planning, development, execution, optimization, and measurement of TTD's global campaign initiatives

    Partner with global brand marketing team, marketing leadership, and global business stakeholders to ideate and help coordinate campaign strategies, messaging and positioning


    Contribute to the development of comprehensive campaign briefs; develop tactical briefs and lead project management of campaign tactic creation and delivery.

    Partner with TTD's internal creative agency to produce innovative, inspiring campaign creative that differentiates our brand and products from competitors' and delivers against campaign objectives


    Coordinate with key cross-functional stakeholders, such as regional marketing, product marketing, digital marketing, communications, editorial, sales, data partnerships, inventory partnerships, et.

    Al. to ensure campaign tactics are executed on-time, on-budget, and meet program objectives

    Develop and drive cross-functional campaign project plans to ensure operational excellence and flawless campaign execution

    Partner with marketing analytics team & digital team to establish measurement frameworks, monitor campaign performance, and course-correct as campaign execution unfolds

    Constantly strive to improve and streamline operational and communication processes among cross-functional campaign teams

    Contribute to the continued evolution of the campaign "playbook" to establish best practices for the planning and execution of TTD marketing campaigns

    Coordinate and contribute to campaign post-mortem process, ensuring learnings are captured and applied to future campaigns

    Maintain global campaigns calendar and lead global calendar update process.

    Who you are:

    3-5 years of professional experience working in marketing at a brand or agency

    Experience participating in the development of 360 degree, omnichannel marketing campaigns

    Experience with writing creative briefs and working with creative teams

    Excellent analytical, organizational, and time management skills

    Self-starter that is comfortable "working in the grey", and building consensus among diverse stakeholders

    Ability to manage multiple projects at a time and deliver on deadlines

    Ability to adapt to shifting priorities, requirements, and timelines by utilizing problem-solving skills

    Ability to work independently as well as collaboratively

    Proficiency in MS Office suite with an emphasis in Excel and PowerPoint. Experience with Asana a plus.

    Excellent presentation, oral, and written business communication skills with various audiences and levels

    You are driven by strategic thinking and don't shy away from building and improving.

    You have a passion for advertising and are excited to build new processes, innovate, test & learn, and love to bring creative ideas to your work

    #LI-DP1

    The Trade Desk does not accept unsolicited resumes from search firm recruiters.

    Fees will not be paid in the event a candidate submitted by a recruiter without an agreement in place is hired; such resumes will be deemed the sole property of The Trade Desk.

    The Trade Desk is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs.

    We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.


    Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

    #J-18808-Ljbffr
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