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    Senior Manager, Paid Search - San Francisco, United States - Media

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    Description

    About the Role

    The Senior Manager – Paid Search role is a team lead role meant for a paid search wizard who loves coaching digital marketers, assisting on strategy & account management and directly managing larger digital ad accounts. This individual craves working at the intersection of paid search execution and people management.

    The ideal candidate is confident in their ability to drive improvements in paid search account performance, but also to manage and develop some of our awesome talent.

    Client & Team Revenue Oversight:

  • Serve as the main point of contact and client team lead to manage 2-5 MM clients
  • Responsible for the day-to-day management, analysis, and optimizations.
  • Potential opportunity to manage 1 or more account managers or senior account managers
  • Revenue & retention responsibilities for team accounts
  • Participate in onboardings, renewal calls, and other important client communications
  • Work with the team to drive paid search account strategy, forecasting, and planning
  • Analyze performance data and KPIs
  • Create and deliver quarterly performance reviews for your direct reports
  • Run weekly team meetings to track progress toward client & team goals
  • Participate in search audits and work with pitch teams to win new business
  • Paid Search & Process:

  • Build, launch, and continuously monitor/optimize Google, Bing, and other Paid Search ad campaigns in the platform to client-driven KPIs such as CPL, ROAS, etc.
  • Lead budget pacing and optimization implementation
  • Assist in forecasting, budget planning, and product mix allocation
  • Develop, create, and launch robust testing plans
  • Think creatively to develop innovative tactics and strategies that drive results for clients
  • Assist with and run advanced training on new features and services
  • Create best practices, and assist in developing process documents
  • Manage the Account Managers who will be assisting with your portfolio of clients
  • ABOUT YOU

  • 4+ Years of direct paid search client management including paid search strategy development, execution & client relationship management
  • Must have a strong focus on project management, attention to detail, and the ability to effectively communicate with internal and external stakeholders.
  • Must have experience launching and managing Performance Max campaigns
  • Experience with SA360 is a plus
  • Strong understanding of marketing attribution & alternative measurement methodologies
  • Experience working with Analytics tools such as Adobe Analytics and Google Analytics
  • Experience managing app campaigns and demand gen campaigns a plus
  • Experience presenting digital marketing strategy to C-Suite and executive audiences
  • Familiar with optimizations based on offline conversion tracking
  • Passion for crunching numbers, analyzing data, and navigating spreadsheets
  • Have the ability to be persuasive when discussing paid search performance with clients and your team
  • 'Driven' and 'Innovative' are attributes commonly associated with you
  • 4-year college degree or equivalent work experience
  • Please note that even if you do not meet all of the above criteria, we encourage you to apply

    At Media.Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias. We celebrate diversity and are committed to building a team that reflects the communities we serve. We welcome and encourage qualified applicants, from all backgrounds, who are excited to contribute to our mission.

    What We Offer

    Benefits

  • Excellent, full coverage medical, dental, and vision insurance with employer-paid HRA
  • Generous PTO and 15 company-wide holidays
  • 401k with company contribution
  • Paid parental leave
  • Work-life balance with an emphasis on personal well-being
  • Career growth in a disruptor space & entrepreneurial opportunities within the Media.Monks network
  • A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more
  • Authentic commitment to DEI efforts and sustainable growth. (Why Sir Martin Sorrell signed The Climate Pledge)
  • Media.Monks has provided a compensation range that represents its good faith estimate of what Media.Monks may pay for the position at the time of posting. Media.Monks may ultimately pay more or less than the posted compensation range. The salary offered to the selected candidate will be determined based on job-related factors, but not based on a candidate's sex or any other protected status.

    Salary Range$90,000—$110,000 USD

    About Media.Monks:

    Media.Monks is the purely digital operating brand of S4Capital plc that connects 8,600+ digital natives across one global team. We are united by a mission to shift industries forward and pave the path towards ambitious outcomes so our clients and our people can realize their full potential for growth. Our unified model combines solutions in media, data, social, platforms, studio, experience, brand and technology services to help our clients continuously reinvent themselves throughout increasingly rapid cycles of disruption. Our efforts to shape culture, build innovative technologies and unlock the future of growth have earned recognition from numerous esteemed panels: we maintain a constant presence on Adweek's Fastest Growing lists , regular recognition at Cannes Lions, inclusion in AdExchanger's Programmatic Power Players , the title of Webby Production Company of the Year , a record number of FWAs, and have earned a spot on Newsweek's Top 100 Global Most Loved Workplaces 2023. Together, these achievements solidify our experience in digital innovation, excellence in craft, and commitment to personal growth.

    While we continue to grow our teams, please be mindful of fraudulent job postings and recruiting activities that may use our company name and information. Please be mindful to protect your personal information, especially your national identification number, and bank account information during a recruiting process. While Media.Monks may reach out to potential candidates via LinkedIn, we will always ask applicants to apply through our website () and will never ask for payment or bank account information during the recruitment process.

    Disclaimer:

  • Responsible for resourcing and implementing security controls for your teams processes and systems
  • Responsible that all your personnel apply information security in accordance with the established information security policy


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