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Product Marketing Manager - San Carlos, United States - Trustly
Description
Who We Are
The Trustly Americas team combines PayWithMyBank, a 2012 Silicon Valley startup, with Trustly AB of Sweden, following their 2019 merger.
Our digital account-to-account platform redefines the speed, simplicity and security of payments.
Consumers pay for purchases by simply signing into their bank accounts, bypassing the card networks, and never leaving a merchant's site or app – no credit card numbers or separate account setup necessary.
With U.S.headquarters in Silicon Valley and global headquarters in Stockholm, Sweden, we are a culturally diverse team also spread across Canada, Brazil, UK, Germany, Spain, Portugal, Malta and more Across North America, we have embraced a work from anywhere policy throughout the continental US and Canada.
It's a great time to join Trustly as the Americas team is growing. If you thrive in an entrepreneurially minded, fast-paced, casual, professional, positive, and rewarding work environment, check us outAbout The Role
As Trustly's US first Product Marketing hire, you will join a growing marketing team that is setting records across North America in helping to drive merchant and consumer usage of Trustly's products and services.
This is a critical role to create, build, and drive a product marketing strategy and roadmap for the team and company now and into the future.
This includes reframing the current pitch, competitive intelligence, battlecard creation, etc.
In this role, you will bring our current and new products and features to market and communicate their business benefits.
Your success will be in merchant engagement, excitement, and understanding of our product offering and eventual usage and adoption by merchants and consumers.
You will work across the entire Marketing team, Sales, Customer Success, Creative, User Experience, Product, and Merchant Services.What You'll Do
Bring products and features to market by communicating their business benefits for merchants and consumers.
Research competitive offerings and own marketing research for the company (market trends, new technology breakthroughs, persona analysis, changes in regulation that impact our market opportunity, consumer research to define needs, etc.).
Define the messaging and positioning of each product's value proposition and leverage it in public-facing materials that we bring to market (website, collateral, Sales Development scripts, etc.).
Build and create product messaging and a unique selling proposition that differentiates Trustly's new products from each other and as well others in the market.
Communicate the vision and value of new products to the Sales team and develop sales tools that facilitate the selling process.
Develop the sales and marketing content for internal and external use (collateral, presentations, webinar, blogs, etc.).Partner with the Product Team on the current and upcoming product launches.
Work closely with the sales team to gain feedback and interest from external parties to gain insight into future offerings or modifications to current offerings.
Participate and plan in the launch of new products and/or services.Work with our merchants and/or through sales and customer success to evaluate needs and/or performance of our product offerings.
Brief merchant-facing and go-to-market teams about new products.
Attend merchant events, trade shows, if/when needed to present and work with clients on marketing and/or general business initiatives, product launches, etc.
Who You Are10+ years of Product Marketing experience for Enterprise Fintech / Payments products
Proven track record of Go-to-Market excellence in B2B2C environments
Data-driven and analytical researcher who can translate complex concepts into clearly beneficial solutions for merchants
Communicates easily and effectively both in written and verbal forms
Able to work cross-functionally and can navigate the technicalities of Product and Engineering to translate them into value for Marketing, Sales, and Customer Success
BA/BS degree in related field
Knowledge of the Fintech and Payments industries
Experience in Gaming and Sports is a plus
Able to build programs and processes from scratch in a startup environment
$150, $175,000.00 a year
SALARY RANGE:
$150,000 - $175,000
SALARY RANGES IN US-BASED ROLE POSTING
Our salary ranges are determined by role, level, and location.
The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations.
Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.
Recruiters can share more information with applicants about the specific salary range for preferred locations during the hiring process.Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, and other perks and benefits.
What We Offer
At Trustly, you get the opportunity to work on challenging issues and projects with leading FinTech professionals in an innovative and truly inspiring atmosphere.
We have a commitment to constantly develop and improve, so you can expect to grow on a professional and personal level in a stimulating environment.
We have a culturally diverse team that spans from Silicon Valley and across the U.S., Canada, Brazil, and Europe with an enthusiasm for remote-first work and the flexibility to balance professional and personal life.
Our environment is open and inclusive and we strive to provide employees with a deep sense of belonging while fostering teamwork and having fun.
Trustly's total compensation packages include competitive salaries, bonus plans, and stock options.We offer innovative perks and benefits packages that include:
Flexible paid time off & generous PTO accrual plans
Comprehensive medical, dental, vision, and other insurances
Flexible spending accounts for medical and dependent care
Home office set-up allowance
Internet stipend
Retirement plan match for 401k and RRSP
Gender-neutral paid parental leave, and more
(The benefits and total compensation packages outlined above are for full-time employees only and exclude temporary positions.)
At Trustly, we embrace and celebrate diversity of all forms and the value it brings to our employees and customers.
We are proud and committed to being an Equal Opportunity Employer and believe an open and inclusive environment enables people to do their best work.
All decisions regarding hiring, advancement, and any other aspects of employment are made solely on the basis of qualifications, merit, and business need.
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