- Develop and mine insights to determine consumer opportunities
- Create new Digital Marketing and eCommerce Sales strategies
- Identify and commercialize new platform innovation ideas
- Develop/tighten new product strategy in line with brand growth strategy
- Lead expansion of product pipeline across portfolio, working and leading cross-functional teams through concept development, validation, product development, and commercialization in the stage/gate process
- Engage in full understanding and implications of procurement and its impact on new product pipeline and timing availability
- Represent Products and eCommerce Strategies at key customer/sales meetings, and corporate presentations
- Participate in improving organizational process and train marketing talent
- Creative
- Strategic
- Influence
- Analytical
- Decision making
- Communication skills
- Collaborative
- Ability to multi-task and prioritize
- Results orientation
- Leads courageously
- Thrive in an entrepreneurial, fast paced and dynamic environment
- Resourceful
- Excel at interacting with all levels of management including senior leadership
- Proficient in new product development validation research techniques
- Able to collect and analyze syndicated data (IRI, Nielsen, Spectra)
- Skilled at leading cross functional teams through a defined stage/gate process from creation to commercialization
- Ability to develop and commercialization innovation both close-in and breakthrough
- Demonstrated ability to synthesize information to develop fact-based recommendation, and ability to persuade organization pursuit of recommended path
- Knowledge of traditional customer base
- knowledge of core marketing processes, digital strategies, & eCommerce
- 7-10 years of Brand Management experience with demonstrated upward movement preferably in a CPG food company 2-3 years of Digital & eCommerce
- Bachelor's Degree. MBA preferred
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Brand Experience Manager
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Ezee Fiber Houston, United States**Brand Experience Manager** · As a **Brand Experience Manager** for Ezee Fiber, you will play a crucial role in representing our fiber internet services and building positive brand awareness within the community. You will be responsible for promoting our brand, engaging with pot ...
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Associate Brand Manager
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Himalaya Wellness Sugar Land, United States**Department: Marketing** · **Job Classification: Exempt** · **Job Type: Full Time** · **Location: Houston, TX (Remote)** · **Summary** · Himalaya Wellness is seeking an Associate Brand Manager to join our brand team, to support our North American portfolio of products that inclu ...
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Brand Manager
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INCPG Houston, United StatesThe Brand Manager (BM) is a key participant in the management of brand portfolio. The Brand Managers primary responsibility is assisting the Director of Marketing in defining business strategies and creating and executing marketing plans to meet short and long-term sales, share a ...
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Brand Manager
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What Goes Around Comes Around Houston, United StatesThe Brand Manager will be focused on providing product knowledge to our retail partner sales staff, as well as train and communicate with all WGACA sales specialist. This role will also maintain all displays in line with company standards and providing an excellent in-store exper ...
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Brand Manager
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Saint Arnold Brewing Company Houston, United StatesThe ideal candidate is a passionate, creative brand marketer with experience developing and executing successful strategies, creating programming, developing and testing content and managing media. · Develop and help implement the annual go-to-market plan for driving sustainable, ...
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NSTXL Success Houston, United StatesAbout NSTXL · The National Security Technology Accelerator (NSTXL) harvests innovative technology from the commercial and non-defense marketplace, ensuring the development of better, cheaper, and faster defense capabilities. We offer a unique and simplified approach to rapidly d ...
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Brand Manager
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ARI (Axcel Recruiting Inc.) Houston, United StatesThe Brand Manager (BM) is a key participant in the management of brand portfolio. The Brand Manager's primary responsibility is assisting the Director of Marketing in defining business strategies and creating and executing marketing plans to meet short and long-term sales, share ...
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Brand Manager
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Mexcor International Houston, United StatesJob Type Full-timeDescription Why Mexcor From "ME" to "WE" culture full of opportunity and incredible career potential. Work for an industry leader who invests in their people & technology. Mexcor International operates in all 50 states and is a vertically integrated distributor ...
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Brand Manager
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MEXCOR International Houston, United StatesJob Type · Full-time · Description · Why Mexcor · From "ME" to "WE" culture full of opportunity and incredible career potential. Work for an industry leader who invests in their people & technology. Mexcor International operates in all 50 states and is a vertically integrated ...
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Brand Manager
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Mexcor International Houston, United StatesJob Type · Full-time · Description · Why Mexcor · From "ME" to "WE" culture full of opportunity and incredible career potential. Work for an industry leader who invests in their people & technology. Mexcor International operates in all 50 states and is a vertically integrated d ...
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Crimson Solutions Hilshire Village, United States**About Boehmert & Boehmert: ** · Intellectual Property is our core competence. · As one of the largest and most renowned law firms for Intellectual Property (IP) in Europe, we offer our clients "everything in IP" from a single source. From consulting on patents for technical inv ...
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Brand Manager
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TCE Houston Houston, United StatesJob Description · Job DescriptionAt Third Coast Events, We provide transformative training experiences that drive performance for our team members and revenue for our clients. For years, we've trained the top performers in the marketing industry to be the best at providing qualit ...
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Brand Performance Manager, Collection brands
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Neurocrine Biosciences Houston, United StatesPurpose and role of job: · This position leads, plans, develops, implements and administers development and training programs within the plant for all hourly and salaried team members throughout the organization. The Manager also acts as a liaison and advisor to the plant leader ...
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LICENSING BRAND MANAGER
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Bioworld Merchandising Houston, United StatesLicensing · Planning / Allocations · Project Management · Mid to Senior Level · Mid to Senior Level (Management) · LICENSING BRAND MANAGER - Hybrid · Bioworld Merchandising is a leading design and distribution company of licensed and private label apparel, headwear & accessories ...
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Associate Brand Manager
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Himalaya Herbal Healthcare Houston, United StatesHimalaya Wellness is seeking an Associate Brand Manager to join our brand team, to support our North American portfolio of products that includes supplement and personal care, particularly our global brand—Himalaya since 1930. · Reporting to the Director of Marketing, you will b ...
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Senior Brand Manager
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ARI (Axcel Recruiting Inc.) Houston, United StatesThe Senior Brand Manager Digital & New Product will be responsible for setting and leading New Product Introduction & Digital Marketing direction and execution with a focus on expanding current product portfolio. · RESPONSIBILITIES: Includes the following; other duties may be as ...
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Associate Brand Manager
2 weeks ago
Himalaya Herbal Healthcare Houston, United StatesHimalaya Wellness is seeking an Associate Brand Manager to join our brand team, to support our North American portfolio of products that includes supplement and personal care, particularly our global brandHimalaya since 1930. · Reporting to the Director of Marketing, you will be ...
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Associate Brand Manager
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Valyrian Enterprises, inc Houston, United StatesHave you been wanting to start a career in sales but unsure of where to begin? · At Valyrian Enterprises, our Entry Level Associate Brand Manager role will provide you with complete training and mentorship in communication and customer service while mastering an effective sales ...
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Licensing Brand Manager
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ResourceMFG Houston, United Statessummary Interested in working for a great company that will offer you a career path and great benefits? Prologistix is the answer you are looking for At Prologistix we are looking for a Licensing Brand Manager Pay rate up to $26per hour depending on experience Work Schedule: 7:00 ...
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Brand Manager, Microsoft
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Zones Houston, United StatesCompany Overview: · Zones is a Global Solution Provider of end-to-end IT solutions with an unmatched supply chain. Positioned to be the IT partner you need, Zones, a Minority Business Enterprise (MBE) in business for over 35 years, specializes in Digital Workplace, Cloud & Data ...
Senior Brand Manager - Houston, United States - INCPG
Description
The Senior Brand Manager Digital & New Product will be responsible for setting and leading New Product Introduction & Digital Marketing direction and execution with a focus on expanding current product portfolioRESPONSIBILITIES:
Includes the following; other duties may be assigned.
CAPABILITIES:
SKILLS:
EXPERIENCE:
EDUCATION: