- 4 years of marketingrelated experience.
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Brand Manager
6 days ago
UNLEADED Houston, United StatesWorking closely with both the client and our own in-house marketing and creative · teams, the Brand Manager is responsible for ensuring that client marketing for products and services resonate with target audiences. In addition, you monitor marketing trends and the competitive l ...
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Brand Manager
3 weeks ago
Mexcor International Houston, United StatesJob Type · Full-time · Description · Why Mexcor · From "ME" to "WE" culture full of opportunity and incredible career potential. Work for an industry leader who invests in their people & technology. Mexcor International operates in all 50 states and is a vertically integrated d ...
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Brand Manager
6 days ago
UNLEADED Houston, United StatesJob Description · Job DescriptionWorking closely with both the client and our own in-house marketing and creative · teams, the Brand Manager is responsible for ensuring that client marketing for products and services resonate with target audiences. In addition, you monitor market ...
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Brand Manager
2 weeks ago
MEXCOR International Houston, United StatesJob Type · Full-time · Description · Why Mexcor · From "ME" to "WE" culture full of opportunity and incredible career potential. Work for an industry leader who invests in their people & technology. Mexcor International operates in all 50 states and is a vertically integrated ...
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Senior Brand Manager
1 day ago
ARI (Axcel Recruiting Inc.) Houston, United StatesThe Senior Brand Manager Digital & New Product will be responsible for setting and leading New Product Introduction & Digital Marketing direction and execution with a focus on expanding current product portfolio. · RESPONSIBILITIES: Includes the following; other duties may be as ...
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Senior Brand Manager
1 day ago
INCPG Houston, United StatesThe Senior Brand Manager Digital & New Product will be responsible for setting and leading New Product Introduction & Digital Marketing direction and execution with a focus on expanding current product portfolio. · RESPONSIBILITIES: Includes the following; other duties may be ass ...
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Brand Manager
2 weeks ago
What Goes Around Comes Around Houston, United StatesThe Brand Manager will be focused on providing product knowledge to our retail partner sales staff, as well as train and communicate with all WGACA sales specialist. This role will also maintain all displays in line with company standards and providing an excellent in-store exper ...
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Brand Manager
1 week ago
Unleaded Houston, United StatesWorking closely with both the client and our own in-house marketing and creative · teams, the Brand Manager is responsible for ensuring that client marketing for products and services resonate with target audiences. In addition, you monitor marketing trends and the competitive l ...
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Associate Brand Manager, Digital
1 day ago
INCPG Houston, United StatesASSOCIATE BRAND MANAGER, Digital & Shopper · The Associate Brand Manager (ABM) is a key participant in the management of national brand portfolio. · The Associate Brand Manager's primary responsibility is assisting the Brand Manager in defining business strategies and creating ...
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Social Media Brand Advertising Manager
1 day ago
NRG Houston, United StatesAs an NRG employee, we encourage you to think creatively and proactively about your career choices. Our work environment is dynamic and the career opportunities across our businesses offer variety and challenge. Providing career growth to our own employees is critical to our ongo ...
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Social Media Brand Advertising Manager
2 days ago
NRG Houston, United StatesAs an NRG employee, we encourage you to think creatively and proactively about your career choices. Our work environment is dynamic and the career opportunities across our businesses offer variety and challenge. Providing career growth to our own employees is critical to our ongo ...
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Social Media Brand Advertising Manager
1 day ago
Professional Diversity Network Houston, United StatesAs an NRG employee, we encourage you to think creatively and proactively about your career choices. Our work environment is dynamic and the career opportunities across our businesses offer variety and challenge. Providing career growth to our own employees is critical to our ongo ...
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Social Media Brand Advertising Manager
2 days ago
NRG Energy Houston, United StatesAs an NRG employee, we encourage you to think creatively and proactively about your career choices. Our work environment is dynamic and the career opportunities across our businesses offer variety and challenge. Providing career growth to our own employees is critical to our ongo ...
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Licensing Brand Manager
2 weeks ago
ResourceMFG Houston, United Statessummary Interested in working for a great company that will offer you a career path and great benefits? Prologistix is the answer you are looking for At Prologistix we are looking for a Licensing Brand Manager Pay rate up to $26per hour depending on experience Work Schedule: 7:00 ...
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Associate Brand Manager
4 days ago
FIFCO USA/Genesee Brewery Houston, United States**JOB SUMMARY** · - The Seagram's team manages a brand portfolio across the flavored hard beverage segment. The portfolio is anchored by its flagship, Seagram's Escapes along side the growing Seagram's Spiked, focused on c-store segment and the exciting new launch of Seagram's Re ...
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Associate Brand Manager
3 days ago
Himalaya Wellness Sugar Land, United States**Department: Marketing** · **Job Classification: Exempt** · **Job Type: Full Time** · **Location: Houston, TX (Remote)** · **Summary** · Himalaya Wellness is seeking an Associate Brand Manager to join our brand team, to support our North American portfolio of products that inclu ...
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Brand Experience Manager
5 days ago
Ezee Fiber Houston, United States**Brand Experience Manager** · As a **Brand Experience Manager** for Ezee Fiber, you will play a crucial role in representing our fiber internet services and building positive brand awareness within the community. You will be responsible for promoting our brand, engaging with pot ...
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Brand New: Pain Management
3 weeks ago
DOCTORS CHOICE PLACEMENT SERVICES, INC. Houston, United StatesBrand New: Pain Management (Directorship) Opportunity in Metro Houston, Texas · Excellent opportunity to join as a 1099 (Independent Contractor) and eventually (within months) take over the well-established/extremely busy reputable clinic. · Current physician owner is retiring ...
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Social Media Brand Advertising Manager
3 weeks ago
NRG Houston, United StatesAs an NRG employee, we encourage you to think creatively and proactively about your career choices. Our work environment is dynamic and the career opportunities across our businesses offer variety and challenge. Providing career growth to our own employees is critical to our ongo ...
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Horizon Innovations Manvel, United States InternshipSHIPInternship in International Brand Management - NonFood Hardware/Textile Marketing · Introduction · A good idea was the origin, a successful concept is the result. Our drive is to offer quality at a good price to as many people as possible - now worldwide, because we are Lidl. Thi ...
Brand Manager - Houston, United States - ARI (Axcel Recruiting Inc.)
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Description
The Brand Manager (BM) is a key participant in the management of brand portfolio.The Brand Manager's primary responsibility is assisting the Director of Marketing in defining business strategies and creating and executing marketing plans to meet short and long-term sales, share and profit goals.
As a portfolio manager, the BM helps to define, protect and deliver upon the brand's positioning and equity to achieve financial well-being for their brands.
This position requires the ability to work independently to provide analyses of sales and industry trends.It also requires leadership of cross functional teams consisting of members from Sales, Customer Marketing, Operations, R&D and Finance in identifying and innovating solutions to business issues and opportunities.
This position has shared responsibility with the Director for $270MM in sales and for managing our consumer investment budget. This role will require ~10% annual travel.MAJOR DUTIES/
RESPONSIBILITIES/
SKILLS:
Business Analysis (40%)
– Work with marketing director for guidance to create reports and provide analyses of sales trends by brand, SKU and customer. Proactively mine data to anticipate problems, identify opportunities and to understand competitive activity and its impact on the brands. Create situational assessments and go forward recommendations for the brands as a key input into Riviana Food's annual planning process.
Marketing Program Development and Execution (40%)
– Work with Director to become an expert on the Rice consumer, to include:
demographics, purchase behavior, market segmentation, product positioning, current trends and need gaps by reviewing existing marketing research and by participating in the design and execution of new research.
Utilize consumer insights in recommending and reviewing marketing programs.Lead the execution of marketing programs including digital, e-commerce, generating quotes, managing timelines, project management oversight to keep moving forward, as well as, handling agency and providing feedback on creative ventures.
The BM's role also requires the ability to partner with external suppliers including advertising, social media, digital and PR agencies, graphics and promotion firms.
The BM shall also create purchase requisitions and manage payment of invoices for marketing programs.
Customer Marketing, Sales and Category Management Liaison (20%) – Partner with marketing Director and Trade Marketing to ensure brand strategies and plans are clearly communicated throughout the sales organization.
MINIMUM KNOWLEDGE/SKILLS/ABILITIES REQUIRED TO SUCCESSFULLY PERFORM MAJOR DUTIES/
RESPONSIBILITIES:
Take brand ownership and provide the vision, mission, goals and strategies.
Deploy successful marketing campaigns and own their implementation from ideation to execution.
Strong analytical skills to mine data and create analyses
In-depth understanding of the company's current products to help drive future product development.
Familiarity with the latest trends, technologies and methodologies in graphic & web design.
Strong interpersonal and communication skills to work cross-functionally.
Good leadership and project management skills to build effective teams and keep tasks on track.
Good strategic thinking skills and ability to recommend focused plans to capitalize on opportunities.
General understanding of consumer research methodologies.
Build strategic relationships and partner with key industry players, agencies and vendors.
General financial acumen to understand P&L statements and ROI analysis.
Excellent written and verbal communication skills
Ability to use Microsoft Excel and Powerpoint.
Ability to use Nielsen and IRI (or other syndicated data source).
Ability to use SAP & One-World Sync preferred
MINIMUM EDUCATION AND EXPERIENCE REQUIREMENTS
:
Proven working experience as brand manager or senior associate brand manager.
Proven ability to develop brand and marketing strategies and effectively communicate recommendations to executive management.
Comfortable working with numbers, metrics and spreadsheets
Excellent understanding of the full marketing mix.
Preferred experience in consumer promotions, package design and new product projects.
Preferred understanding of US retail food trade classes through cross-functional relationships
Accountable, results-oriented, analytical, trustworthy, good leader, persuasive, team player, proactive and innovative.
Education:
Bachelor's degree in Marketing with MBA (preferred) or other Bachelor's degree with MBA
