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    Marketing Manager - Richmond, United States - Alfa Laval

    Alfa Laval
    Alfa Laval Richmond, United States

    5 days ago

    Default job background
    Full time
    Description

    At Alfa Laval, we always go that extra mile to overcome the toughest challenges. Our driving force is to accelerate success for our customers, people, and planet. You can only achieve that by having dedicated people with a curious mind. Curiosity is the spark behind great ideas. And great ideas drive progress.

    Who you are...

    You are a self-motivated professional with the ability to easily network in an international and cross-cultural environment, working in line with the Alfa Laval drivers: Action, Interaction, and Satisfaction. You are driven and see solutions rather than problems, effectively prioritizing and executing tasks.

    About the job...

    At Alfa Laval the Marketing Manager is a Strategic Marketing Partner and Insights Manager who drives the overall marketing efforts for a division of the business to enhance brand recognition, market share, and customer experience.

    Responsibilities include:

    • Initiate the strategic business plan process across the cluster, scheduling all checkpoint reviews, and managing progress updates.
    • Translate business plans into strategic marketing plans and develop divisional marketing plans with clear priorities.
    • Plan and execute market, competitors and customers intel analysis based on business plan priorities
    • Develop specific Market Analysis (BD Booster, Deep-dives, etc.) according to the needs of the SC/Cluster
    • Prepare and manage periodic competitor analysis
    • Develop insights into macroeconomic and industry growth to anticipate trends or threats to the business
    • Lead market share and size process in the cluster, through an end-to-end format, from data collection to reports and insights for business strategies and plans
    • Initiate and lead collaboration with other excellence areas to ensure alignment of priorities with strategic business plan and insights
    "We care about diversity, inclusion and equity in our recruitment processes. We also believe behavioral traits can provide important insights into a candidate's fit to a role. To help us achieve this we apply Pymetrics assessments, and upon application you will be invited to play the assessment games."

    What you know...

    You have a Bachelor's degree in Business, Marketing, Data Analytics, Data Science, Data Management or a related field with at least 5 years of professional working experience in marketing roles and:
    • Experience in strategic business and marketing planning
    • Experience in data analytics and insights
    • Experience in finding patterns in data, building visualization and reports, and communicating insights to stakeholders.
    • Creative, forward-thinking self-starter with attention to detail
    • Ability to communicate and collaborate effectively with stakeholders across different areas.
    • Highly organized with excellent time management skills
    • Strong leader with the ability to oversee, coordinate tasks, and influence members of the marketing division to complete strategic plans.
    What's in it for you?

    We offer a challenging position in an open and friendly environment where we help each other to develop and create value. Your work will have a true impact on Alfa Laval's future success. Our benefits-eligible associates enjoy healthcare, dental and vision plans, a robust wellness program, generous 401(k), paid holidays, paid time off benefits, and more. The base salary for this role is typically $95,000 - $115,000.

    Alfa Laval is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

    EEO/Vet/Disabled Employer
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