Jobs
>
Boston

    Marketing Manager - Boston, United States - UG2

    UG2
    UG2 Boston, United States

    6 days ago

    Default job background
    Description

    UG2 is seeking an experienced Marketing Manager to support all aspects of our marketing and communications efforts and play a pivotal role in driving our brand visibility, generating leads, and nurturing relationships.

    As a Marketing Manager at UG2, you will be responsible for developing and implementing marketing strategies to attract and retain new business clients. You will collaborate with various teams to identify market opportunities, create compelling marketing campaigns and content, and drive lead generation activities to meet sales targets. This role will have a primary focus on lead generation, utilizing HubSpot and other tools, and managing our social media presence.

    Key Responsibilities:

    • Develop B2B Marketing Strategies: Design comprehensive marketing strategies aligned with business objectives to promote our service offering.
    • Market Research: Conduct market research to identify industry trends, customer needs, and competitor activities to refine marketing strategies.
    • Content Development: Create engaging content tailored for B2B audiences, including whitepapers, case studies, blogs, and social media posts.
    • Lead Generation: Support lead generation initiatives through various channels such as email marketing, content marketing, SEO/SEM, events, and partnerships.
    • Campaign Management: Plan and execute marketing campaigns across multiple channels to increase brand awareness and generate qualified leads.
    • Collaboration with Sales Teams: Work closely with the sales team to ensure alignment between marketing efforts and sales objectives. Provide sales enablement materials and support to enhance conversion rates.
    • Marketing Collateral: Develop sales collateral, presentations, and other marketing materials to support the sales process and communicate value proposition.
    • Digital Marketing: Support digital marketing efforts, including website optimization, email marketing, social media marketing, and online advertising campaigns.
    • Analytics and Reporting: Monitor and analyze the performance of marketing campaigns using relevant metrics. Provide regular reports and insights to management for informed decision-making.
    • Relationship Management: Cultivate strong relationships with key clients, industry partners, and relevant stakeholders to enhance brand visibility and drive business growth.
    • Stay Updated: Stay abreast of industry trends, best practices, and emerging technologies in B2B marketing to drive innovation and continuous improvement.

    Qualifications:

    • Bachelor's degree in marketing, business administration, or related field.
    • Proven experience in B2B marketing, with a focus on lead generation and digital marketing strategies.
    • Strong understanding of B2B marketing principles, strategies, and tactics.
    • Proficiency in HubSpot or similar marketing automation platforms.
    • Strong understanding of social media platforms and experience managing corporate social media accounts.
    • Excellent communication skills, both written and verbal.
    • Analytical mindset with the ability to interpret data and make data-driven decisions.
    • Creative thinker with the ability to develop innovative marketing campaigns.
    • Team player with strong interpersonal skills, excellent attention to detail and the ability to collaborate effectively across departments.
    • Ability to work effectively in a fast-paced, dynamic environment and manage multiple projects simultaneously.

    About Us

    UG2 is committed to delivering the highest standard of facility services and solutions in the commercial, corporate, education, retail, public venue, healthcare, life science and industrial markets.

    Founded in 2012, UG2 is privately held and headquartered in Boston, Massachusetts. We also have regional offices in Chicago, Washington, D.C., New York City, West Palm Beach, Los Angeles and Sunnyvale.

  • UG2

    Marketing Manager

    2 days ago

    UG2 Boston, United States

    UG2 is seeking an experienced Marketing Manager to support all aspects of our marketing and communications efforts and play a pivotal role in driving our brand visibility, generating leads, and nurturing relationships. · As a Marketing Manager at UG2, you will be responsible for ...

  • Outworx Group

    Market Manager

    3 days ago

    Outworx Group Boston, United States

    **Market Manager Position Summary**: · The Market Manager is responsible for delivery of services including commercial landscape maintenance, commercial snow and ice management, and other services as required by our clients. They are accountable for operational execution, client ...

  • Crimson Solutions

    Market Manager/Deputy Market Manager

    1 week ago

    Crimson Solutions Tremont, United States

    BRING REAL DIVERSITY TO YOUR CAREER · Fresh vegetables, delicious spices, exotic fruits - it's clear: food is our passion. Is it yours too? Then become part of the HIT team. We, the HIT Handelsgruppe, have been a solid presence in the German food retail industry for a whole centu ...

  • YWCA Boston

    Marketing and Communications Manager

    6 days ago

    YWCA Boston Boston, United States

    **Mission Statement**: · YW Boston works to eliminate racism, empower women and promote peace, justice, freedom and dignity for all. YW Boston is at the vanguard of thought leadership on issues at the intersection of race and gender, helping organizations create more inclusive en ...

  • NetVirta, Inc

    Influencer Marketing Manager

    3 days ago

    NetVirta, Inc Boston, United States

    NetVirta is in the business of satisfying the world's desire for better-fitting products. Since our MIT origins in 2008, we've partnered with medical professionals to provide patients with custom-fit orthotics, sporting goods brands to equip NFL & NCAA players with custom-fit hel ...

  • NetVirta, Inc

    Digital Marketing Manager

    3 days ago

    NetVirta, Inc Boston, United States

    NetVirta is in the business of satisfying the world's desire for better-fitting products. Since our MIT origins in 2008, we've partnered with medical professionals to provide patients with custom-fit orthotics, sporting goods brands to equip NFL & NCAA players with custom-fit hel ...

  • Chewy

    Associate Marketing Manager

    2 days ago

    Chewy Boston, United States

    **Our Opportunity**: · **What You'll Do**: · - Manage and own all campaign inputs and coordinations to include: creative assets, campaign briefs/messaging, SKU input, click through experience/destination, promotional offers, etc. · - Own end-to-end our creative tracking process t ...

  • Veeva Systems

    Product Marketing Manager

    1 week ago

    Veeva Systems Boston, United States

    Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster. As one of the fastest-growing SaaS companies in history, we surpassed $2B in revenue in our last fiscal year with extensive growth pot ...

  • NetVirta, Inc

    Lifecycle Marketing Manager

    3 days ago

    NetVirta, Inc Boston, United States

    NetVirta is in the business of satisfying the world's desire for better-fitting products. Since our MIT origins in 2008, we've partnered with medical professionals to provide patients with custom-fit orthotics, sporting goods brands to equip NFL & NCAA players with custom-fit hel ...

  • Renewal by Andersen

    Field Marketing Manager

    3 days ago

    Renewal by Andersen Boston, United States

    ANDERSEN CORPORATION SUMMARY: · We're focused on bringing more light into people's lives by helping them create healthier, happier spaces to build memories and do what they love. This applies to our team, too. By celebrating our differences and embracing a positive work-life bala ...

  • ZAGG Inc

    Market Sales Manager

    6 days ago

    ZAGG Inc Boston, United States

    **Market Sales Manager - Boston** · **About Us** · ZAGG Brands is a global leader in accessories and technologies that empower mobile lifestyles. Our award-winning product portfolio includes screen protection, power management, variety of productivity solutions, tablet and mobile ...

  • NetVirta, Inc

    Marketing Manager/director

    1 week ago

    NetVirta, Inc Boston, United States

    NetVirta is in the business of satisfying the world's desire for better-fitting products. Since our MIT origins in 2008, we've partnered with medical professionals to provide patients custom-fit orthotics, sporting goods brands to provide NFL & NCAA players custom-fit helmets, an ...

  • LogRocket

    Content Marketing Manager

    1 week ago

    LogRocket Boston, United States

    **Responsibilities**: · - Source, recruit, and interview Product leaders for spotlight interviews · - Prepare for and conduct engaging and insightful spotlight interviews · - Manage pre · - and post-interview relationships with guests to ensure a positive experience and ongoing e ...

  • Rhapsody

    Product Marketing Manager

    6 days ago

    Rhapsody Boston, United States

    **About **Rhapsody**: · Healthcare is innovating and you can be a part of it. Getting data from one provider to another, or from a provider to a health insurance company, is harder than it should be. Our mission is to change this - to accelerate innovation by easing the data acce ...

  • FusionWorks

    Market Manager Assistant

    1 week ago

    FusionWorks New Boston, United States

    Location: 77833 Ottersweier, New Boston | Contract Type: Full/Part-time, temporary | Job ID: 840622 · What you'll be doing with us: · As a leader, you want to take on responsibility and contribute to a culture of respectful leadership? Then support the market management at our RE ...

  • BlueNova Industries

    Market Manager Assistant

    1 week ago

    BlueNova Industries Romney, United States

    Location: 17491 Greifswald, Hans-Beimler-Str. 102 | Contract Type: Full-time, permanent | Job ID: 842481 · What you'll be doing with us: · As a leader, you want to take on responsibility and contribute to a culture of respectful leadership? Then support the market management at o ...

  • Amazon Web Services, Inc.

    Go-to-market Partner Development Manager, Customer

    1 day ago

    Amazon Web Services, Inc. Boston, United States

    5+ years of sales, business development, Partner development, Partner sales, or Alliances management experience in the software / technology space. · - 5+ years of experience with Technology Partners, ISV's, SIs and/or large enterprise sales and complex agreements. · - 5+ years d ...

  • Cirkul, Inc.

    Growth Marketing Manager

    1 week ago

    Cirkul, Inc. Watertown, United States

    **What is Cirkul?** · Cirkul is a rapidly growing beverage technology company on a mission to make a healthier world by helping people enjoy drinking more water. · The team at Cirkul developed an innovative beverage delivery system that makes drinking more water delicious, fun, a ...

  • Crimson Enterprises

    Trade / Sales Marketing Manager (m/f/d)

    6 days ago

    Crimson Enterprises Trimountain, United States

    Somfy is the global market leader in drive and control technology for roller shutters, sun protection systems, and gates. Our products are used in both private residential construction and commercial properties. The key factors for our above-average growth are high-quality and in ...

  • Archdiocese of Boston

    Manager of Marketing

    1 day ago

    Archdiocese of Boston Braintree, United States

    The Manager of Marketing (MM) collaborates closely with the Publisher to formulate and implement strategic processes for growing the PBM/FSP apostolate to reach the most people with the Gospel message using the most modern and efficacious means of communication. The MM advocates ...