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    Telecommute Senior Product Marketing Manager - San Francisco, CA, United States - Amazon

    Amazon
    Amazon San Francisco, CA, United States

    2 weeks ago

    Amazon background
    Description
    7+ years of professional non-internship marketing experience

    • Experience using data and metrics to drive improvements
    • Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
    • Experience building, executing and scaling crossfunctional marketing programs
    • Experience leading gotomarket for consumer software or hardware product launches

    Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform, offering over 200 fully featured services from data centers globally.

    Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—are using AWS to lower costs, become more agile, and innovate faster.

    Product Marketing is responsible for developing crisp, highly differentiated, and compelling positioning and messaging for AWS and its services.

    As a Senior Product Marketing Manager for our Next Generation Developer Tools, you will have the opportunity to define and drive the marketing and go-to-market strategy for current and future, cutting-edge, next-generation developer services including generative AI technologies that are aimed at increasing developer productivity, accelerating modern software development and release processes, and removing developer friction.

    You will be driving launch activities, creating compelling content to help customers understand the use cases and value propositions, and building the right marketing programs to drive awareness, customer engagement, service adoption, and retention.

    Desired candidates have demonstrated work experience in product or technical marketing, owning top-down and bottoms-up (product-led) growth strategies targeting developers and technical decision makers.

    Relocation assistance offered from within the US only.
    Define, own and execute service launch plan and content plan; Craft and execute campaigns and leverage organic channels to reach our customers and help grow their understanding and usage of AWS Developer Tools services

    • Test and refine new marketing approaches and channels to reach and engage key audiences
    • Develop detailed campaign project plans, creative briefs, and digital strategies, including campaign goals, messaging, calls to action, segmentation strategy, adoption campaigns, marketing distribution channels, and campaign schedule
    • Define business metrics, measurement plan, and testing plan for related campaigns
    • Work effectively across AWS with groups such as engineering, digital marketing, sales, business development, and evangelists to achieve our joint business goals
    AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the
    largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer
    AWS Support also partners with a global list of customers that are building mission-critical applications on top
    of AWS services.
    Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform. cloud computing and never stopped innovating — that's why customers from the most successful startups to Global 500
    why flexible work hours and arrangements are part of our culture. home, there's nothing we can't achieve in the cloud.
    Our employee-led affinity groups foster a culture of inclusion
    on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our
    We're continuously raising our performance bar as we strive to become Earth's Best Employer. endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better- San Francisco, CA, USA | Santa Clara, CA, USA | Seattle, WA, USA - Experience using any of SQL or other analytical tools for conducting data analysis

    • Experience with customer segmentation, profiling, and targeting

    Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

    For individuals with disabilities who would like to request an accommodation, please visit

    Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits.

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