Lifecycle Marketing Manager - San Francisco, United States - Oura

Oura

Verified Company

San Francisco, United States

3 weeks ago

Posted by:

Mark Lane

beBee recruiter

Description

Our mission at Oura is to empower every person to own their inner potential.

Our award-winning products help our global community gain a deeper knowledge of their readiness, activity, and sleep quality by using their Oura Ring and its connected app.

We've helped over one million people understand and improve their health by providing daily insights and practical steps to inspire healthy lifestyles.

Empowering the world starts with living our values and empowering our team.

As a quickly growing company focused on helping people live healthier and happier lives, we ensure that our team members have what they need to do their best work — both in and out of the office.

We have offices in San Francisco and San Diego for those who prefer hybrid or office settings and employee hubs, including New York City, Boston, Los Angeles, Seattle, and more.

We're seeking a Lifecycle Marketing Manager to join the Marketing and Membership team.

In partnership with the Senior Lifecycle Marketing Manager, you will play a pivotal role in enhancing the user experience through owned channels and shaping Oura's marketing and membership strategy, primarily by executing and optimizing lifecycle marketing programs.

What you will do:

Own the day-to-day operations of our ESP (Braze) and SMS platform (Attentive)

Manage the production of engaging, empathetic, and relevant messaging that converts across channels and audiences in collaboration with Editorial and Creative teams.

Influence cross-channel strategy and performance by contributing to lifecycle team initiative planning and prioritization
Support the development of reporting processes to demonstrate impact to the larger organization
Collaborate with the Business Intelligence team, Growth team, and external agencies to design and execute experiments to optimize campaigns, using established statistical concepts

Requirements:

5+ years of experience focused on the development and optimization of Lifecycle Marketing initiatives in a comparable industry or organization
Experience working with a CRM (Braze preferred) and complex marketing tech stack to execute complex campaigns and programs (HTML + SQL experience is a plus)
Ability to autonomously own the production of engaging, empathetic, and relevant messaging across the user experience and owned channels, as well as post-campaign reporting and analysis
Excellent attention to detail, capable of managing multiple projects simultaneously in various capacities, with the flexibility to adjust priorities as needed to align with business objectives
Quick learner with the ability to adapt and solve problems in fast-paced environments
Demonstrated cross-functional leadership, capable of either leading or contributing to complex initiatives and effectively communicating strategic decisions to stakeholders

Benefits:

At Oura, we care about you and your well-being. Everyone here at Oura has a ring of their own and we are continually looking to improve employee health and add to our benefits

What we offer:

Competitive salary and equity packages
Health, dental, vision insurance, and mental health resources
An Oura Ring of your own + employee discounts for friends & family
Fertility benefits through Carrot Pro
Flexible working hours and remote working arrangements
$750 Learning & Development credit
$200 monthly wellness credit
$108 monthly lunch credit
20 days of PTO + 13 paid holidays + 8 days of flexible wellness time off
5 days paid sick leave, 5 days bereavement leave, 12 weeks paid parental leave
Amazing culture of collaborative and passionate coworkers

Region 1:
$107, $124,000.00

Region 2:
$102, $117,000.00

Region 3:
$96, $110,000.00

A recruiter can determine your zones/tiers based on your US location.

To all recruitment agencies:
Oura does not accept agency resumes. Please do not forward resumes to our jobs alias, Oura employees, or any other organization's location. Oura is not responsible for any fees related to unsolicited resumes.

Oura is proud to be an equal opportunity workplace. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Individuals seeking employment at Oura are considered without regard to age, ancestry, color, gender (including pregnancy, childbirth, or related medical conditions), gender identity or expression, genetic information, marital status, medical condition, mental or physical disability, national origin, protected family care or medical leave status, race, religion (including beliefs and practices or the absence thereof), sexual orientation, military or veteran status, or any other characteristic protected by federal, state, or local laws.

We will not tolerate discrimination or harassment based on any of these characteristics.

We will work to ensure individuals with disabilities are provided reasonable accommodation to participate in the interview process, to perform essential job functions, and to r