- Serves as the day today contact responsible for execution and implementation of client deliverables
- Project manage campaigns from start to finish including client deliverables, feedback, internal stakeholders, and billing matters
- Manages all internal budgets, labor hours tracking and reporting and profitability reports
- Manages all competitive intelligence by tracking and analyzing all competitive activity and trends, creative, media (traditional and non-traditional), and new product introductions and sales/market share to compile reports to present to clients
- Ensure all processes are followed and executed flawlessly. They will lead the development of all status reports, financial estimates, tracking, media planning and buying reports
- Responsible for development of all creative, research and media briefings
- Works with their analytic counterpart to ensure all client data is captured, dashboards are created/updated and agency resources meet regularly to evaluate results and formulate strategies
- Understands offline and online media channels and how they drive results for each client
- Ability to multi-task across creative, analytics, and media deliverables and a variety of client types.
- Bachelor's degree and 3+ years' experience in an agency or related environment managing client campaign ranging from $500k to $5M in budget.
- An action-oriented entrepreneurial spirit and a laser focus on the outcome/performance, not just on the process
- Experience with marketing analytics to help establish KPIs, measure and report on an ongoing basis
- An eagerness to think differently about problems and roll up your sleeves to help figure them out
- Courage to dig deep into the business and question everything to understand where the pain points and link our work directly back to the business as much as possible
- A resiliently positive attitude. This is critical to foster a highly collaborative environment
- Passion and genuine enthusiasm for advertising, media, technology, and your career growth
- Inclination to think outside of the box to imagine new ideas and encourage progressive dialogue
- The ability to confidently present your own and other's work persuasively
- Demonstrating interest in marketing by reading trade publications, industry blogs, participation in educational webinars, etc.
- Financial savvy – the willingness and capability to work with numbers
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Senior Account Executive - Whippany, United States - Marketsmith
5 days ago
Description
Job Description
Job DescriptionSenior Account Executive
Who we are
Marketsmith Inc. is a women-owned, full-service marketing agency with a proven history of launching products that build successful brands. Our mission is to deliver real business impact for our clients through the applied use of omnichannel campaigns, high-performance creative, and end-to-end measurement. We launch challenger brands into champions and grow champion brands into legends.
Our unique culture aligns experienced professionals with hungry innovators to create a diverse environment built to drive new discoveries, efficient operations, and effective executions. The team operates under the vision of a highly respected CEO and leadership team who inspire teamwork, innovation, and the ability to make a difference. In our work-from-anywhere environment, location is not a barrier of entry for any Marketsmith employee. Marketsmith also stands for much more than just great marketing campaigns. The team values community over everything and is committed to establishing a more equitable future for underrepresented communities through educational workshops, knowledge sessions, employment opportunities, and philanthropic efforts.
Success at Marketsmith
Wherever you are in your career, there is a place for you to grow with Marketsmith. Our team is a dynamic blend of seasoned pros and talented rookies: creative thinkers, artists, math whizzes, research junkies, extroverts who can quietly contemplate, and introverts who are full of surprises. And we never stop learning. A Marketsmith teammate demands solutions, and growth is absolute. Our energy is palpable. We lift each other up. We roam outside of silos. We sometimes eat ice cream for breakfast. If you have something special to bring to our award-winning team, we'd love to meet you.
What we offer
Flexible Remote Work Setting: The Marketsmith Inc office is open for jobs that require that in-person support, but the team is predominantly working from home as we have fully transitioned to a work-from-anywhere model. Marketsmith offers paid time off, Summer Fridays, and a robust benefits package that includes health, dental, vision, accident, life, and critical care insurance; health and dependent flexible spending accounts; a 401(k); and opportunities to volunteer for causes to help families and/or animals in need. Marketsmith could be your new professional home.
We are proud to be an equal opportunity employer. To level the field, we'll ask you to take a personality assessment test and agree to a background check.
Who we need
Marketsmith is looking to employ an experienced Senior Account Executive to develop and maintain strong relationships with our current clients. We need someone who can aggressively pursue new opportunities, facilitate a consistent day to day experience, and isn't afraid to try something new. This role is responsible for cultivating and nurturing strong working relationships across the internal agency and client teams alike. You will be successful in this role if you thrive in a fast-paced environment that is committed to innovation and performance.
Qualifications and Education Requirements
Employee organizations
Employee Action Committee (EAC)
The EAC enriches and advances company culture through special events like our annual holiday party, physical and mental wellness programs, and Town Hall meetings. The committee also publishes a monthly newsletter.
Diversity Equity Inclusion Intersectionality Committee (DEII)
The DEII fosters an open dialogue within the company to help create ways to continue to elevate leaders, create more internships, and diversify our team. DEII also sponsors interactive events like Q&A sessions, Trivia Night, and guest speakers.
