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Social Media Manager to CEO - Atlanta, United States - Empify
Description
Company OverviewEmpify, Inc.is a market leader in the fintech space, and has always had a stronghold in both building and providing the financial tools and resources that target the 99% of the population Wall Street tends to overlook.
Since 2017, Empify has impacted millions of adults and children within the school system, prison system and with its partnerships with Fortune 500 companies with a small team.
That is changing now, as their tech arm, The WealthBuilders Community App, a membership-based platform is exponentially growing. The WealthBuilders Community App is the Netflix of Finance.With a global network of 2,500+ people, members have access to a community-like environment, and 24/7 access to wealth building tools, events, discussions and more.
With a core focus to scale and impact millions more, this role of the Social Media Manager plays a huge role in it as well.
Title:
Full-time Social Media Manager (for the CEO of Empify). Hybrid Role in Atlanta, GA
Responsibilities & Work EnvironmentSocial marketing and advertising are an integral part of our online marketing strategy, at its heart, social media is about people, conversations and developing leads (and sales) from those relationships.
This role covers a number of key areas in our business, the most critical responsibilities are below:
Administrate, ideate, and manage content developed by video editors and graphic designers. Develop the strategy, creative direction, and ensure that relevant, original, high-quality content is created for all social media channels to increase our CEO's (Ashley M. Fox) brand, audience engagement and social media followers
Create a regular posting schedule and organize all content according to what is needed for all projects, campaigns, media features, promotions, events and products being marketed on our CEO's platforms (@_Ashleymfox - Instagram and Twitter, @theashleymfox - TikTok, Ashley M. Fox on Linkedin, YouTube, and Facebook)
Define KPIS and keep track of audience growth and engagement data across, on a weekly basis, across all platforms.
CEO:
create culturally relevant content and captions that serve and capture the attention of our audience. Maintain a strong focus on the cultivation of audience leads through aesthetic and educational content across all platforms
Manage, handle inquiries, engage with audience, and oversee all social media marketing from start to finish on Instagram, Facebook, TikTok, YouTube, and LinkedIn
Post Video Content:
On a daily basis, review video footage, manage video editor updates, and distribute all video content across all platforms
Develop the strategy, creative direction, organize and plan all video shoots, photo shoots, interview features and tv appearances for the CEO.
Empify Operating ExpectationsWe have high performance benchmarks for our team members and the level that everyone at Empify is expected to operate at is defined below.
Desired Skills & Work History
Education BackgroundCollege degree or formal training post high schoolMaster's degree in marketing, digital marketing, internet marketing or related field
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