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    Paid Media Manager - Boise, United States - Solomon Page

    Solomon Page
    Solomon Page Boise, United States

    1 week ago

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    Description

    Our client is looking to fill the role of Media Manager. This position will be located on site in the Boise office. We are hunting for a talented manager of digital advertising campaigns. The right person to join our team will be ambitious and motivated to be the best in digital advertising. You should love exploring the newest, latest, and greatest. You'll also want to share this knowledge with our account managers and our clients. This position will focus on Google Ads, Facebook Ads, Pinterest, and Microsoft Advertising. You'll participate in strategy discussions to yield more conversions for our clients and help set scaling points. You must have a strong analytical mindset, a passion for marketing and enabling technology, and a track record of quickly learning and applying new marketing technology solutions. There is administrative work related to the position, you'll need to make sure the numbers all match up for our clients, reporting, and billing. This position will have an extreme focus on Google Ads, Google AdWords (Internet advertising model), Facebook Ads, Pinterest, Microsoft Advertising. You'll participate in strategy discussions for yielding more conversions for our clients and help set scaling points.

    • Compensation band: $70,000-$115,000 base w/ great Benefits
    Responsibilities:
    • Lead bid management strategies for PPC campaigns (ranging from $10k - $500k monthly spend) primarily on Google, with some activity through Facebook, Bing, Yahoo, Programmatic, Amazon
    • Serve as the daily client-facing contact, working with our clients - addressing questions and requests as they arise
    • Build, drive, and optimize successful Google, Facebook, and other PPC marketing campaigns
    • Drive continued optimization of SEM campaigns through performance analysis, ad copy testing, quality score improvement, keyword management, landing page testing, etc.
    • Constant ongoing creation of keywords, display banners, and ad copy
    • Manage Display network placement lists on AdWords and through other contextual and behavioral advertising platforms
    • Work with cross-functional teams on increasing ad relevancy scores and average ad position
    • Interpret trends and make recommendations based on client ROI, CPA, CPC, CTR and ROAS
    • Ability to effectively work with designers and developers and comfortable laying out a wireframe for a landing page or sketching new banner ads
    Required Qualifications:
    • 3+ years in Managing Ad Campaigns
    • 2+ years of Google Ads Experience
    • 2+ years of Facebook Ads Experience
    • A genuine passion for online marketing & paid search/media
    • Google Ads & Facebook Ads Certified
    • Strong communication skills; able to communicate complex information clearly
    • Affiliate marketing experience a plus.
    • Undergraduate degree in business/marketing or equivalent experience
    If you meet the required qualifications and are interested in this role, please apply today.

    The Solomon Page Distinction

    Our teams, comprised of subject matter experts, develop an interest in your preferences and goals and we act as an advisor for your career advancement. Solomon Page has an extensive network of established clients which allows us to present opportunities that are well-suited to your respective goals and needs - this specialized approach sets us apart in the industries we serve.

    About Solomon Page

    Founded in 1990, Solomon Page is a specialty niche provider of staffing and executive search solutions across a wide array of functions and industries. The success of Solomon Page reflects an organic growth strategy supported by a highly entrepreneurial culture. Acting as a strategic partner to our clients and candidates, we focus on providing customized solutions and building long-term relationships based on trust, respect, and the consistent delivery of excellent results. For more information and additional opportunities, visit: and connect with us on Facebook , and LinkedIn .

    Opportunity Awaits.
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