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    Sales And Marketing Specialist - New Jersey, United States - The Lakewood Group

    The Lakewood Group
    The Lakewood Group New Jersey, United States

    3 weeks ago

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    Description

    Our client is a well-established and growing brand in the home goods sector. They are seeking a dynamic Sales and Marketing Specialist to drive sales communication, enhance marketing support, and execute training initiatives. This individual would support Domestic Sales Representatives and International Distributors, providing them with the materials, resources, and knowledge they need to excel in their roles. The responsibilities will be as follows:

    Sales Communication

    • and execute a compelling monthly communication plan tailored for both Domestic Sales Reps and International teams. These communications will serve to educate, excite, and provide advanced notice of key initiatives such as product launches, marketing assets availability, PR updates, and upcoming promotions.
    • cross-functionally to ensure that all key stakeholders are well-informed and can effectively prepare and plan for upcoming activities.

    Sales Training

    • and implement a comprehensive training program for Sales Reps and Distributors, focusing on enhancing their understanding of our company's innovations, product assortment, brand positioning, recent rebranding efforts, and future direction.
    • a 45-minute Company Ambassador training program suitable for various formats (video, live sessions, written materials) to ensure a seamless and successful learning experience for all stakeholders.

    Inside Sales Engagement

    Proactively engage with key independent shops via phone and email to facilitate two-way feedback exchange between our company and the independent shop community.

    Trade Show Management

    Take charge of coordinating logistics, booth setup, staffing, and ensuring all necessary materials and products are available for showcasing at trade shows.

    Marketing Asset Coordination

    • as the primary point of contact for both domestic retailers and international distributors regarding requests for marketing assets. Collaborate closely with the Marketing team to schedule and manage projects, ensuring timely delivery of materials.
    • requests for standard and ad hoc marketing materials, including presentations, images, PR materials, and product copy.

    Sales Reporting

    • and maintain weekly and monthly sales reporting for both Domestic and International teams.
    • customized reports and gather external data as needed to support upcoming business meetings and decision-making processes.

    If you're a proactive, highly organized, results-driven individual with a passion for sales communication, marketing, and training, we want to hear from you

    The position offers a competitive salary plus benefits and opportunity to grow within the organization as the company scales.

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