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Taleo BE Oklahoma City, United StatesBy clicking the "Apply" button, I understand that my employment application process with Takeda will commence and that · the information I provide in my application will be processed in line with · Takeda's · Privacy Notice · and · Terms of Use . · I further attest that all ...
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Marketing Manager, Global - Oklahoma City, United States - Olink Proteomics
Description
Who we areOlink Proteomics is a rapidly growing life science company committed to advancing the understanding of human diseases through proteomics. We are dedicated to innovation, quality, rigor and transparency, providing outstanding solutions and support for human protein biomarker discovery.
The vital role of proteins in understanding human biology has been recognized for many decades, but technological limitations severely restricted the comprehensive investigation of the huge number of proteins that could be important in different biological processes and diseases.
With Olink, scientists can now simultaneously measure thousands of human proteins using just a few μL of blood sample, with highly specific, thoroughly validated assays that cover a very wide dynamic range (fg/mL to μg/mL).
In a few years, Olink has grown rapidly from a small, Sweden-based company offering assays for a few hundred proteins, to aNASDAQ-listed
organization with a strong global presence, a
broad portfolio
of flexible protein biomarker solutions and library of high quality, thoroughly validated assays that covers ~3000 proteins.
For more information about Olink, please visit
Position Description
We seek an experienced and passionate Marketing Manager to develop effective demand generation strategies for Olink's Explore portfolio of products.
This is a global, high-profile, high-impact role that will contribute to the messaging and marketing strategy for some of the most exciting technologies in bioscienceThe Olink Explore platform represents the cutting edge in proteomic technology. Olink Explore HT is the company's latest solution for high-throughput proteomics, delivering unmatched specificity, scalability, and simplicity.
We're looking for a marketer to help tell the story of how Olink is enabling scientists to gain a deeper understanding of human disease at the protein level.
Reporting to the Director of Marketing, you will be an integral part of developing the strategy, tactics, and execution of company-wide Marketing campaigns.
The Marketing Manager will manage digital, print, and events (live and virtual), ensuring coordination across Marketing and across the organization.
This dynamic role requires someone that can communicate effectively across groups and to stakeholders at all levels in the organization.
If you're a natural storyteller and motivated by the idea of contributing to the advancement of science in a fast-paced environment, this is the position for youPrimary Responsibilities
Develop and execute effective tactics to drive lead
generation in the scientific research community
Develop concise, consistent messaging about our
products and information resources for high throughput proteomics
Continuously review and report KPIs measuring
impact of marketing channels and initiatives
Manage demand generation and lead qualification to
ensure well qualified leads are consistently passed to the Sales teams
Work closely with key stakeholders including Field
Marketing, Product Management and Sales to ensure alignment across groups
Explore and improve customer acquisition funnels
within paid marketing channels/campaigns
Develop a deep understanding of the customer
journey, and continuously improve how and when we talk to each audience
segment
Work with and manage external vendors or
contractors as appropriate
Qualifications/Skills
Bachelor's degree in life sciences or related field required. Advanced
degree in the life sciences or MBA preferred
4+ years experience in a global corporate marketing role
Demonstrated experience with digital, content, and social media
marketing
Track record of creating successful marketing campaigns
Experience with digital marketing and analytics tools/applications
including Google Analytics, SEO, SEM, paid search, paid display
Excellent written and verbal communication skills
Strong interpersonal skills and ability to work across organization with
wide variety of people
Ability to travel up to 20%
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