- Spearhead organization wide marketing and communication strategy including the annual marketing plans, operational structure and organization for communications, internal and external communications for information and persuasion
- Create and execute digital marketing strategies for volunteer recruitment, including paid advertising, internet search, volunteer recruitment platforms, social media and Tutoring Chicago's website
- Collect, manage, create and execute digital media content and strategy including social media and website content, mass email distribution, newsletter development
- Lead evaluation of marketing and communication strategy and platform effectiveness
- Lead weekly communications meetings with Tutoring Chicago department staff
- Work closely with Associate Director of Grants and Data on consistent and compelling messaging
- Develop and manage print media including advertisements, event signage, Tutoring Chicago marketing materials (banners, t-shirts, etc.)
- Develop and facilitate internal training on marketing and communications best practices for staff and boards
- Draft and distribute organization-wide communication with parents, tutors, volunteers, and students including emails, newsletters, blog posts, website content, etc.
- Serve as a thought partner in program development, promotion, communication, and marketing with the volunteer and student communities
- Co-lead Tutoring Chicago's signature fundraising event, the Celebrity Spelling Bee, with the Director of Development and Marketing, including management of planning committee, sponsorship and ticket solicitations, event marketing/promotion and event logistics including vendor management
- Assist with the development of annual fundraising campaign strategies, including campaign themes, promotion, communication, and marketing with donors and other key stakeholders
- Facilitate donor communication, including prospective, current, and past donor engagement
- Provide support including promotion, communication, marketing, and staffing including content collection as necessary at all Tutoring Chicago fundraising events
- Lead the development and creation of the annual report and impact report, including content, delivery and graphic design elements
- Bachelor's degree in marketing, communications, public relations, or related field
- 5+ years of marketing and communications leadership
- Expertise in digital marketing specific to volunteer and/or donor recruitment
- Experience with developing and managing paid Google and Meta advertisements
- Writing and storytelling experience with an eye for style, readability, and copy editing
- Experience in non-profit fundraising events
- Knowledge of Chicago landscape intersecting with education, city government, etc.
- Experience in a nonprofit structure or system
- Demonstrated commitment to advocating for students, especially within diverse communities
- Experience with Salesforce, Constant Contact, Google Suite and Canva Design
- Strong time management, administrative, analytical, and organizational skills
- Self-directed while balancing multiple tasks on a team
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Associate director of marketing and communications - Chicago, United States - Tutoring Chicago
Description
Position Summary:
The
Associate Director of Development and Communications
will play an integral role within the department, overseeing the strategy and execution of the organization's marketing activities and working closely alongside the Director of Development and Marketing on fundraising activities.
Responsibilities will be centered on internal and external marketing and communications at the intersection of programming, fundraising, recruitment, operations, and administration.
This individual will work collaboratively across all of Tutoring Chicago's departments.A professional who will thrive in this role will know the Chicago landscape, have significant marketing and communications experience, be a creative storyteller, have substantial project management experience and can serve as a leader in a start-up culture.
Responsibilities:
Marketing and Communications
(60%)
of volunteers and students, including key messaging, digital and print assets, etc.
(40%)
Preferred Qualifications:
Benefits:
Competitive benefits including health, dental, life, retirement, and generous/flexible paid time off (PTO) that averages approximately 6 weeks off per year.
To apply, please submit your resume and cover letter to .orgwith the subject line 'Application - Associate Director of Development and Communications.
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