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    product marketing manager - San Jose, United States - Intelliswift Software Inc

    Intelliswift Software Inc
    Intelliswift Software Inc San Jose, United States

    1 week ago

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    Description
    Title - Senior Product Marketing Manager

    Location - San Jose, CA hybrid

    Duration - 11 Months

    Pay rate - $99.56 per hour on W2

    The need to modernize creative workflows and accelerate the pace of creative production is greater than ever. We are seeking a Senior Product Marketing Manager on the Creative Cloud Enterprise team to lead go-to-market strategy and execution, inclusive of our core applications and collaboration tools


    By bringing to bear keen industry insights and partnering with cross-functional teams, you will develop strategies to optimize the GTM plan and ensure we hit our financial targets.

    This role requires exceptional product marketing skills, a proven understanding of business strategy, and cross-functional leadership to deliver results.

    What You'll Do

    Ï Understand customer need/pain points and translate into compelling Marketing collateral such as positioning, messaging, use-cases, personas, etc.

    Ï Partner with the Retail product marketing team to develop and implement the long-term business strategy for the Creative Cloud Enterprise business across commercial and government segments

    Ï Collaborate cross-functionally with product management, corporate marketing, sales, customer success, and our engagement/retention teams to align product priorities and goals

    Ï Build enablement materials that will help train the worldwide field organization position and sell Adobe Creative products.

    Ï Drive business results through the entire customer journey from discovery and acquisition to retention and renewal.

    Ï Guide pricing and packaging decisions, as well as marketing programs to drive demand and deliver product launches.

    Ï Develop insights based on customer engagement and analytics to inform strategic priorities and requirements that deliver high-impact business results

    Ï Build out and plan industry and Adobe-led Thought leadership and event strategies.

    Ï Act as a change agent

    What Will Help You Succeed

    Ï Minimum 5+ years in enterprise sales operations, go-to-market or product marketing in the SaaS space, serving the enterprise segment

    Ï Self-starter with strong leadership and people management skills

    Ï Excellent written and verbal skills - can work cross-functionally across sales, marketing, business development, and product management teams

    Ï Track record of delivering effective marketing programs and messaging that demonstrate original thinking

    Ï Able to distill complex ideas into powerful, relevant sales and customer-facing messaging

    Ï BS/BA in Business, Marketing, Communications, or equivalent required, MBA preferred
    #J-18808-Ljbffr
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