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    Marketing Manager - New York, United States - Levain Bakery

    Levain Bakery
    Levain Bakery New York, United States

    3 weeks ago

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    Description


    THE ROLE: MARKETING MANAGER (New York, NY)

    The Marketing Manager will work with the Commercial Team to support all consumer-facing touchpoints, helping maintain the voice and visual identity of our heritage brand. This role works cross functionally with a variety of teams within Levain and multiple disciplines, with an emphasis on retail marketing, operations, and communications. This role will report to the VP of Marketing and Communications, but will work closely with our entire team, including our project manager and corporate sales lead. This is a truly unique opportunity for someone who has a passion for food, media and marketing and hopes to grow their career in marketing.

    The ideal candidate is highly detail oriented, efficient, organized, enthusiastic, and has never met a problem they can't solve. They're a true team-player who thrives in a dynamic and fast-paced environment. This candidate should be at ease in an office environment handling spreadsheet, and equally as comfortable being hands on, jumping into service at a bakery or packing boxes. And of course, they should love cookies

    What you'll do:
    • Support the marketing team with day-to-day activities and provide cross-channel marketing support across our retail bakeries and ecommerce.
    • With our local teams, coordinate and / or assist with executing local retail marketing efforts including local events and activations, bakery events, and other projects, as needed.
    • Prepare and develop marketing support tools and decks to share across multiple departments.
    • Drive marketing activations by helping to brief, organize and execute activities.
    • Work closely with our marketing and operation teams on all the details of new bakery openings, including grassroots marketing, liaising with our on-the-ground team, developing marketing collateral and signage, and event planning.
    • Work closely with our current vendors on projects, maintain good vendor relationships and work to identify potential new vendors that support our growing brand.
    • Provide marketing support to our bakeries in all markets, including New York City, Wainscott, Washington DC, Chicago and Los Angeles. This includes regular check-ins with GMs, cosmetic updates, collateral and merchandise (especially around seasonal launches) display signage and generally ensuring our bakeries look their best.
    • Assist with our press teams on our media, social and influencer communications, including sample mailers and coordinating on the ground shipments to influencers and journalists.
    • Support our corporate office, aka "Cookie Suite," by maintaining our marketing closet and collateral inventory.
    • Maintain an organized, up-to-date asset library and coordinate and distribute brand creative assets for internal and external partners.
    • Problem solve and improve our internal processes, to ensure all areas that touch marketing are executed with efficiency and quality.
    • Manage and update project status and spend to ensure all projects and deliverables are completed.
    • Help maintain budgets and track/manage expenses for assigned projects and programs.
    • Add your creative energy to marketing projects by bridging your unique point of view and thought-partnership where necessary.
    Requirements:
    • Bachelor's Degree
    • Minimum 3 years of previous work experience within a relevant field preferred, including internships.
    • Self-motivated with the ability to work both independently and with a team.
    • An excellent communicator with a strong ability to conduct effective verbal and written communications.
    • Proficiency in CRM platforms, Microsoft Word, Excel and Power Point.
    • Comfortable communicating and working across multiple teams, from finance to operations to human resources.
    • Team player, with a positive attitude, who is proactive and accountable
    • Ability to adapt and adjust planned work through analyzing work demands, competing priorities and tight deadlines and to understand the most effective and efficient means to accomplish.
    • This is a hybrid role, which requires the candidate to be in the office and/or bakeries approximately three times a week.
    • Minimally up to 50% travel is required for this role. This person must be willing to work in NYC and travel to our bakeries outside of NY to our various bakeries and future bakery sites.
    • Must be flexible by jumping into projects and working the occasional weekend or evening, if necessary.
    • Comfortable with manual work from time to time, including helping in the bakeries and ecommerce, as needed.
    • Background in Retail/Food preferred but not required.
    • Passion for food and a sweet tooth
    Compensation:
    • $80,000 - $100,000 plus 10% bonus potential
    Benefits:
    • Health, Vision, Dental Insurance
    • Employer-funded Healthcare Reimbursement Account
    • Additional supplemental benefits: Commuter/Bike-Share Benefits, Employee Assistance Program, 14 Weeks Fully Paid Parental Leave, etc.
    • Annual Bonus Potential
    • Four Weeks of Paid Time Off
    • 401K with 3.5% Company Match
    • Opportunity for growth and career development
    About Us:

    Competitive triathletes and passionate bakers, Pam Weekes and Connie McDonald left their careers to open a small bread shop in New York City in Levain Bakery.

    One day, they baked a BIG chocolate chip walnut cookie as energy for triathlon training. At Levain, a batch of these 6-ounce cookies flew off the shelves, and an icon was born. The cozy shop on West 74th Street became a neighborhood favorite and a destination for epicurious visitors from around the world, hungry for "the cookie."

    From the start, Pam, Connie and team baked everything fresh on-site each day, donating the day's leftovers to charity - and we still do, nearly 30 years later. Today, Levain has bakeries across the country (with more to come), plus ecommerce gift boxes to treat cookie lovers in every state.

    Every day, we strive to embody our company's five core values:
    • Welcome All- we are all in it together
    • Work Hard and Be Nice- we go above and beyond
    • Lead with Heart- we do the right thing
    • Rise Up- we are proactive
    • Savor It- we are present and find the fun
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