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Senior Product Marketing Manager - San Jose, United States - Adobe
Description
Our Company
Changing the world through digital experiences is what Adobe's all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.
We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours
The Opportunity
As Senior Product Marketing Manager, you will be accountable for DC Mobile – Reader & Scan acquisition initiatives, messaging based on target customer segments, and reporting on acquisition initiatives.
We are a group who values data and creative problem solving equally, continuously seeking the best of left and right brain approaches.
In this role, you will drive business outcomes for DC Mobile with focus on building innovative programs, actionable tests, experiments, and relevant customer experiences to drive user acquisition.
You will partner with team members: Mobile Core and PLG product managers, ASO, Campaign, GTM Analytics, Finance and Engineering leads to develop DC Mobile performance strategy to grow our active user base and drive annual recurring revenue (ARR).
In addition, you will collaborate on broader cross-functional campaigns, experiments, and efficiency measurement with Campaign Marketing, GTM Analytics, Business Unit, and Web teams.
What you will do:
What You Need to Succeed
At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).
In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.
Adobe is proud to be an Equal Employment Opportunity and affirmative action employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.
Adobe aims to make accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email or call
Adobe values a free and open marketplace for all employees and has policies in place to ensure that we do not enter into illegal agreements with other companies to not recruit or hire each other's employees.