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    Digital Marketing Manager - Tulsa, United States - TALENT4PEOPLE SRL

    TALENT4PEOPLE SRL
    TALENT4PEOPLE SRL Tulsa, United States

    1 week ago

    Default job background
    Description

    Per un nostro cliente del settore Noleggio di lusso che opera sul mercato internazionale siamo alla ricerca di un/a:
    Il Digital Marketing Manager che stiamo cercando è un esperto in piattaforme digitali ed è in grado di assumere la guida dello sviluppo di strategie digitali di successo B2B e B2C, per il potenziamento della società sul mercato internazionale.
    Responsabilità:

    • Costruire la digital roadmap di società;

    • Strutturare l'area di competenza individuando professionalità idonee a raggiungere gli obiettivi;

    • Gestire tutti i canali di digital marketing (Web, e-commerce, blog, e-mail e social media) garantendo risultati e coerenza del brand;

    • Prevedere l'andamento delle prestazioni di vendita e agire in modo proattivo per aumentare il segmento di mercato;

    • Conoscere tecnicamente canali e strategie di Digital Advertising (Advertising, Google Adwords, Pay per Click, Affiliation, Programatic) per mettere a punto specifiche campagne SEM anche volte a creare e mantenere elevati livelli di interazione coi clienti;

    • Gestire e migliorare i contenuti online, considerando SEO e Google Analytics;

    • Collaborare con i referenti di prodotto e vendite per aumentare la soddisfazione del cliente attraverso strategie coese;

    • Motivare il team a raggiungere gli obiettivi;

    • Preparare il budget e misurare ROI e KPI;

    • Monitorare la concorrenza e fornire idee per distinguersi;

    • Rimanere aggiornato con gli sviluppi della tecnologia digitale.
    Requisiti e competenze:

    • Comprovata esperienza lavorativa come Digital Marketing Manager;

    • Esperienza in start up innovative e autonomia operativa;

    • Provenienza settore piattaforme servizi online, plus se in ambito turism/hospitality;

    • Esperienza dimostrabile nella progettazione e implementazione di piattaforme online di successo;

    • Solida conoscenza degli strumenti di marketing online e delle migliori pratiche;

    • Esperienza pratica con SEO/SEM, Google Analytics e software CRM;

    • Familiarità con il web design;

    • Eccellenti capacità analitiche e di gestione dei progetti;

    • Forti capacità di comunicazione e gestione del team;

    • Inglese fluente;

    • Laurea in Marketing, Tecnologie digitali o settore pertinente.

    #J-18808-Ljbffr



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