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    Brand Manager, Marketing - Tulsa, United States - Kraft Heinz Company

    Kraft Heinz Company
    Kraft Heinz Company Tulsa, United States

    2 weeks ago

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    Description
    Brand Manager, Marketing – Away From Home – Heinz page is loaded

    Brand Manager, Marketing – Away From Home – Heinz

    Apply

    locations

    Chicago, IL

    time type

    Full time

    posted on

    Posted 2 Days Ago

    job requisition id

    R-80836

    Job Description


    Are you ready to be a tenacious trailblazer? This role will be responsible for leading the Heinz portfolio in our Away From Home business unit.

    This role will be responsible for consumption & share analysis and reporting, cross-functional leadership of key commercialization projects, ownership of strategic sales driving marketing campaigns, as well as total portfolio management.

    This role will include working in close connection with cross-functional team members including the Taste Elevation Platform Team, Brand Communications, Disruptive Innovation, CIS, and Operations teams.

    This position requires a candidate to embrace an ownership mentality, demonstrate the ability to be a self-starter, be a cross-functional leader, driver of results, and have a strong ability to

    communicate/story-tell

    to all levels of leadership.

    This position will also be responsible for working closely with our Brand Experience team and Brand Activation & Partnerships team to drive brand relevant experience to drive the Heinz brand forward.

    This role will have high senior leadership exposure. If you are ready to take on the challenge of this dynamic role, we want to hear from you
    Essential Functions & Responsibilities
    Business Execution
    Apply business analytics (equity, share, volume and revenue drivers, competition) to drive business strategy & execution

    Monthly Consumption/Share Analysis with outlined action plan to deliver brand share growth

    Portfolio Management including but not limited to: SKU rationalization, strategic prioritization, pack/price architecture, product catalogs etc.

    Innovation & Strategy
    Develop and implement a five-year growth plan that provides strategic innovation direction

    Closely partner and consult with innovation team to ensure alignment with outlined growth strategy

    Foster relationships with Marketing, Consumer Insights, R&D, Finance, and Project Management to lead commercialization of renovation and maintenance projects

    Communications
    Lead B2B media strategy and execution for the HEINZ brand

    Integrate Away From Home into HEINZ Masterbrand B2C comms plan

    Deliver comms-driven partnership ideas that help win new business

    Collaborate extensively with brand platform teams and away-from-home customer marketing, taking on the role of leader in both directions

    Drive discussions during management presentations with platform GM, and business unit President

    Expected Experience & Required Skills
    Consumer centric & growth mindset – learn fast vs. avoid failure

    Prior or relevant experience working in Consumer Packaged Goods (CPG) (forecasting and portfolio management)

    Seasoned

    experience in marketing for an established or startup CPG company

    Experience in agency management & cross-functional team management; self confident individual who can work collaboratively

    Strong personal motivation in fast-paced, often ambiguous environment, with a bias for action

    Demonstrated ability to influence teams and experience managing multiple stakeholders

    Strong "big picture" perspective, while also executing the initiative at hand

    Outstanding verbal, written and interpersonal communications skills to internal/external partners

    Excellent strategic and analytical skills; ability to leverage syndicated data sources to assess competitive space, bringing forth insights and recommendations to integrate into overall strategy

    Ability to simplify complex problems and make decisions quickly in pursuit of constant forward progress

    Excellent organizational and project management skills

    Bachelor's degree preferred, MBA preferred

    Work Environment & Schedule

    This is a Hybrid role with 3 days a week in the local office, with limited travel or visits to external locations; offices are open workspaces.

    Additionally, this role requires working a salaried, exempt schedule to best execute against customer and internal expectations
    Physical demands include but not limited to
    Willingness to drive and/or travel as needed
    Operate a computer and view screens for ~100% of work schedule

    Here at Kraft Heinz, we grow our people to grow our business, because we believe that great people make great companies.


    When you join our table, you can expect:
    Access to an array of holistic wellness benefits* and perks, including medical, dental and vision coverage

    7% 401(k) matching

    Business Resource Groups (BRGs) to help foster diversity, inclusion, and belonging for all employees

    An industry-leading total rewards package that emphasizes a high discretionary bonus.

    *Benefits begin 30 days after hire for hourly employees, and immediately upon hire for salaried employees.
    Get a peek into life here at Kraft Heinz through our Instagram

    and TikTok

    channels
    #LI-Hybrid
    Location(s)

    Chicago/Aon Center

    Kraft Heinz is an Equal Opportunity Employer that prohibits discrimination or harassment of any type.

    All qualified applicants are considered for employment without regard to race, color, national origin, age, sex, sexual orientation, gender, gender identity or expression, disability status, protected veteran status, or any other characteristic protected by law.

    Applicants who require an accommodation to participate in the job application or hiring process should contact

    .
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    Kraft Heinz is a global food company with a delicious heritage.

    With iconic and emerging food and beverage brands around the world, we deliver the best taste, fun and quality to every meal table we touch.

    We're on a mission to disrupt not only our own business, but the global food industry. A consumer obsession and unexpected partnerships fuel our progress as we drive innovation across every part of our company.
    Around the world, our people are connected by a culture of ownership, agility and endless curiosity. We also believe in being good humans, who are working to improve our company, communities, and planet.

    We're proud of where we've been – and even more thrilled about where we're headed – as we nourish the world and lead the future of food.


    WHY US
    We grow our people to grow our business.

    We champion great people who bring ambition, curiosity, and high performance to the table as the guardians of our beloved and nostalgic brands.

    Good isn't good enough. We choose greatness every day by challenging the ordinary and making bold decisions.

    All while celebrating our wins - and our failures – as we work together to lead the future of food.

    Challenging the status quo takes talent.

    We invest in your purpose and potential by developing skills and nurturing strengths that leave a legacy on our business and a lasting impact on your career.

    Because great people make great companies, and we're growing something great here at Kraft Heinz.

    INCLUSION MATTERS TO US
    Everyone is welcome at our table. In fact, we thrive on learning and growing from our diverse backgrounds and perspectives.
    Doesn't matter who you are, where you're from, or who makes your heart sing.

    We want you to show up as your authentic self, excited to work with amazing colleagues to solve complex challenges and innovate in an ever-changing industry.


    We're committed to:
    Hiring and growing talent from diverse backgrounds and perspectives.

    Growing our Business Resource Groups — vibrant, celebrated communities that enhance our business through thought leadership employee engagement and professional development opportunities.

    Providing

    our managers and leaders high quality learning experiences to explore how to foster inclusion and belonging.

    #J-18808-Ljbffr
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