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    Social Media Strategist - Atlanta, United States - Recooty

    Recooty
    Recooty Atlanta, United States

    3 weeks ago

    Default job background
    Description


    Our fast-growing marketing team is looking for an experienced Social Media Strategist to manage and expand our social media strategy.

    As the keeper of our social channels, you will work closely with the brand and creative teams to ideate, execute, and analyze successful social media campaigns that support larger business objectives.

    An ideal candidate must have a passionate and original eye for high-performing digital content, plus the creative chops and sharp writing skills to bring them to life.

    In an ever-evolving social media landscape, our strategist would demonstrate strong agility to pivot and respond to media trends, cultural events, or data-driven learnings at the drop of a breaking news headline.

    A Social Media Strategist would have experience with analytical tools, SEM, and SEO best practices to optimize our growing platforms.


    Responsibilities:
    Develop and implement multi-channel social media strategy
    Define KPIs against robust business and marketing objectives
    Manage and interact with our online communities
    Collaborate with a multidisciplinary team of creatives, as well as across marketing, sales, and product development teams
    Use analytical tools to measure success and pivot accordingly
    Leverage SEO & SEM practices to catalyze growth
    Stay up to date with latest social media techniques and technologies
    Work in multidisciplinary team with copywriters and designers
    Collaborate with Marketing, Sales and Product Development teams
    Network with industry professionals and influencers


    Skills Required:
    3-5 years of experience as a Social Media Strategist or similar role
    Leading knowledge in top social media platforms, including Instagram, TikTok, Twitter, Facebook, and LinkedIn
    Solid experience writing and executing against a creative brief
    Demonstrated ability to ideate and communicate creative direction
    Demonstrated ability to write social media copy in a given brand voice
    Practical knowledge of SEO and web traffic metrics
    Familiarity with digital design tools (Canva and/or Adobe CS) are a plus
    Demonstrated ability in creative problem-solving
    Proven team player with great interpersonal skills

    #J-18808-Ljbffr
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