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    Account Director - Raleigh, United States - The Moran Group

    The Moran Group
    The Moran Group Raleigh, United States

    3 weeks ago

    Default job background
    Description
    The Moran Group is seeking an

    Account Director / Sr. Account Manager

    in the Raleigh, Greenville, Asheville, or Charlotte markets.

    This person will lead the marketing strategy of a group of clients, will coordinate execution with the internal agency team, and provide top-notch customer service to clients.


    Join a successful account service team at one of the largest advertising agencies in Louisiana This individual will work closely with all agency departments to plan, execute, report, and analyze campaign metrics to meet client goals and maintain agency-client relationships.

    These duties involve communicating directly with clients, as directed by the Account Executive.

    This job is a remote position, with the office headquartered in Baton Rouge.

    The Moran Group is an experienced team of advertising professionals passionate about their clients' success.

    We have been in business for nearly 40 years as a fully integrated advertising agency creating long-lasting partnerships with our clients.

    We handle everything in-house, from digital to traditional advertising, including creative strategy and production.


    Benefits:
    Generous and flexible paid time off
    Competitive pay
    Paid training
    401(k) with match
    Cell phone reimbursement
    Health, Dental, Vision insurance & more
    Flexible spending account


    Qualifications:
    Overall marketing and advertising strategic knowledge
    In-depth digital knowledge
    Experience in automotive (either previously working at a dealership or working with automotive clients)
    Experience speaking to and presenting to dealer principals and general managers/automotive decision-makers
    Ten years experience at an advertising or marketing agency or media station
    Bachelor's Degree in Business or Communications/Advertising Preferred


    Responsibilities:
    Develop and build strong relationships with a set of clients, internal team, and partners
    Strategy oversight of specified client accounts
    Effectively communicate strategy, results, and ongoing status items to the client
    Develop strategic recommendations for assigned clients with the help of internal teams
    Set monthly ad calls with clients
    Drive agenda of monthly calls, lead calls, review digital portion of calls and overall recommendations; revise presentations as needed
    Communicate action items with clients after calls; keep clients updated on progress
    Project tracking for all requests from clients
    Internal monthly calls to review client needs and areas of improvement
    Stay up to date with various brand co-op regulations
    Manage and provide monthly co-op updates
    Answer any client questions on billing
    Utilize competitor info to help determine areas of opportunities
    Interpret marketing research and develop action items


    Skills & Experience:
    Effective Communicator
    Relationship Builder
    Highly proficient in Google Drive Products - GoogleSheets, Google Slides, etc.
    Familiarity with dealership website providers
    Ability to articulate a rationale for marketing and media recommendations to clients

    #J-18808-Ljbffr


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