Jobs
>
Nashville

    Marketing Manager - Nashville, United States - Southwestern Consulting

    Southwestern Consulting
    Southwestern Consulting Nashville, United States

    5 days ago

    Default job background
    Description
    Job Summary

    The Product Marketing Manager collaborates with internal marketing, product and sales teams to make ideas come to life.

    This position is responsible for the creation of detailed marketing plans for strategic products, as well as the ongoing coordination of go-to-market activities.

    The Product Marketing Manager assists the expanded marketing team to execute a variety of product marketing tactics that will be critical to overall success of each campaign launch and its effectiveness.

    This position helps with driving how individual product positioning rolls-up to the overarching message we want to convey to the market, and ensures that product marketing strategy supports the company's overall business objectives.

    The Product Marketing Manager partners with the product, sales and operations teams to gather requirements from stakeholders and deliver the creative assets with excellence.

    This position reports to the Director of Marketing and provides excellent customer service to team members and customers while demonstrating the company values and supporting the mission.

    Job Duties And Responsibilities

    Responsible for copywriting and development of content to include white papers, case studies, sales collateral, prospecting and client events, seminar presentations, social media content, articles, webcasts, podcasts, videos, and infographics
    Collaborate with design team and vendor partners to create engaging and compelling graphics, web and digital assets, videos, photography, and lead the design direction for strategic products
    Research voice of the customer, competitor landscape, customer buyer journey mapping, data analytics, data from strategic manufacturer partners, and 3rd party industry sources to inform content development
    Assist with cross-functional teams to build alignment on strategy and execution
    Oversee the successful execution of the content development tactics
    Manage demand generation activities to include webinars, videos, podcasts, panels, and events
    Execute tactics of traditional marketing plans to include webcasts, panels, client seminars, testimonial videos, events, social media, and lead generation programs
    Analyze ROI tracking and results of marketing activities
    Perform other duties as assigned

    Required Qualifications

    Bachelor's degree in marketing, business administration or related field
    5 years of professional experience in product marketing
    Experience with product positioning and marketing content creation
    Capable of thinking strategically while able to manage multiple hands-on tasks and changing priorities in a fast-paced environment
    Strong copywriting experience for content syndication (ie. White Papers, Case Studies, Infographics)
    Proven ability to distill and convey complex technical topics and messages in a clear and engaging manner
    Strong storytelling experience for engaging presentations, events, and seminars preferred
    Ability to translate complex technical concepts to non-technical audiences is essential
    Experience with Marketing Automation & CRM tools preferred
    Experience with vendor relations and event execution
    Knowledge of sales methodologies, processes, and techniques
    Excellent interpersonal, negotiation, and presentation skills
    Experience with facilitating groups and public speaking
    Strong project and time management skills with an ability to set and maintain priorities to meet deadlines
    Strong analytical skills and the ability to think systematically. Advanced applications skills such as Microsoft Office, Salesforce, and other process systems
    Ability to work effectively within a team environment
    Ability to work on multiple projects simultaneously while accomplishing daily tasks
    Effective oral and written communication skills
    Attention to detail, critical thinker, and problem-solving skills
    High standards for integrity, honesty, professionalism, and work ethic
    Ability to work independently while demonstrating excellent organization and follow through
    Demonstrate flexible and efficient time management and ability to prioritize workload
    Self-directed with an ability and willingness to move with purpose and a strong sense of urgency
    Self-motivated, positive, and enthusiastic
    Self-starter with a strong desire to exceed expectations and capable of supporting a team
    Maintain confidentiality discretion
    Ability to effectively work in collaboration with others to achieve business objectives
    Willing to grow and be challenged
    Attend training as requested

    About Us

    At Southwestern Consulting, actions speak louder than words. Our values, strengths, and core beliefs shine through the actions of our people - our employees and contractors.

    We create a culture that elevates employees through professional development, transparency, and fun, so that we are empowered to treat our clients (past, present, and potential) with the same high level of care and thoughtfulness.


    Southwestern Consulting consists of three unique divisions, each with a focused mission that helps professionals take their business and life to the next level.

    Southwestern Coaching – Elevate Sales

    Southwestern Training – Elevate Performance

    Southwestern Speakers – Elevate Events
    #J-18808-Ljbffr
  • Marsh House

    Marketing Manager

    6 days ago

    Marsh House Nashville, United States Full time

    · QED Hospitality's Marketing Manager will be responsible for assisting with our Nashville outlets' media relations efforts, external and internal communications, marketing collateral design, advertising efforts, and new media campaigns. Position will also manage the social medi ...

  • Shopping Center Management d b a Turnberry Associates

    Marketing Manager

    1 week ago

    Shopping Center Management d b a Turnberry Associates Nashville, United States

    General Summary of Duties: · The Marketing Manager will support the marketing department and help to oversee the brand experience across all digital, social and traditional marketing channels. They will assist in driving the brand and hotel story through a variety of creative ch ...

  • Ryman Hospitality Properties

    Marketing Manager

    2 days ago

    Ryman Hospitality Properties Nashville, United States Full time

    Job Description · Manage and execute local marketing and promotional tactics to launch and grow business and achieve targeted results for the new brand, Category 10, with Opry Entertainment Group (OEG). Work closely with corporate marketing and venue leadership to impact growth ...

  • Pabst Labs

    Market Manager

    5 days ago

    Pabst Labs Nashville, United States

    Company Description · Pabst Labs is a brand that offers a new kind of buzz to the same blue ribbon you know and love. Our products are perfect for sparking creativity and enhancing experiences. You can learn more about us at or on Instagram @pabstlabs. · Role Description · Th ...

  • Soni Resources Group

    Marketing Manager

    4 days ago

    Soni Resources Group Nashville, United States

    Soni's growing client is seeking to add a · Marketing Manager · to their team. The Marketing Communications Manager role entails leading strategic messaging and cross-channel marketing endeavors aimed at engaging stakeholders and clinical partners to achieve business growth tar ...

  • Legacy South

    Marketing Manager

    1 week ago

    Legacy South Nashville, United States

    Primary Responsibilities · Oversee individual communities to ensure consistency and compliance to the division's signage and collateral materials · Create and manage non-digital advertising and promotional budgets · Manage advertising agencies and ensure quality and on-time resul ...

  • APEX Service Partners

    Marketing Manager

    2 days ago

    APEX Service Partners Nashville, United States

    Overview: · Job Title: Marketing Manager - Southeast Region · Company: Apex Service Partners · Location: Southeast Region (Nashville, TN; Jacksonville, FL; Sarasota, FL) · Position Type: Full-time · Pay: $85-100K + 10% Bonus · About Apex Service Partners: · Apex Service Pa ...

  • Moody Nolan

    Marketing Manager

    4 days ago

    Moody Nolan Nashville, United States

    Marketing Manager · Marketing Managers lead the pursuit process, developing compelling marketing materials that secure transformational projects. The marketing manager is responsible for driving pursuit strategy and excellence, within their assigned practice(s). Our ideal candid ...

  • Genesco

    Marketing Manager

    5 days ago

    Genesco Nashville, United States

    The Ideal Candidate · The Marketing Manager is responsible for implementing and coordinating licensee brand requirements and drive retailer communications and sales support for Genesco Brands Group along with interfacing and collaborating with individual licensor(s) and managing ...

  • Ryman Hospitality Properties

    Marketing Manager

    5 days ago

    Ryman Hospitality Properties Nashville, United States

    Manage and execute local marketing and promotional tactics to launch and grow business and achieve targeted results for the new brand, Category 10, with Opry Entertainment Group (OEG). Work closely with corporate marketing and venue leadership to impact growth and profitability o ...

  • Shopping Center Management d b a Turnberry Associates

    Marketing Manager

    20 hours ago

    Shopping Center Management d b a Turnberry Associates Nashville, United States

    General Summary of Duties: · The Marketing Manager will support the marketing department and help to oversee the brand experience across all digital, social and traditional marketing channels. They will assist in driving the brand and hotel story through a variety of creative ch ...

  • Branch

    Marketing Manager

    5 days ago

    Branch Nashville, United States

    Leap Partners is growing We are a cutting-edge home services company headquartered in Nashville, TN that manages a family of the best HVAC, plumbing, and electrical service-providers throughout the Southeast. We are looking for a self-motivated and energetic Marketer who can help ...

  • Hester & Cook

    marketing manager

    5 days ago

    Hester & Cook Nashville, United States

    The Marketing Manager at Hester & Cook Design Group, Inc. is a key role within the company, supporting the retail, online and wholesale channels. This highly relational leader has strong project management skills, is detail and solution-oriented, and has a keen eye for design and ...

  • HarperCollins

    Marketing Manager

    5 days ago

    HarperCollins Nashville, United States

    Overview: · HarperChristian Resources is committed to building a diverse and inclusive team and highly values diverse backgrounds and insights that fuel our innovation. · The Marketing Manager for HarperChristian Resources (HCR) leads the development and execution of Bible stud ...

  • Genesco

    Marketing Manager

    3 days ago

    Genesco Nashville, United States

    The Ideal Candidate · The Marketing Manager is responsible for implementing and coordinating licensee brand requirements and drive retailer communications and sales support for Genesco Brands Group along with interfacing and collaborating with individual licensor(s) and managing ...

  • Legacy South

    Marketing Manager

    5 days ago

    Legacy South Nashville, United States

    Primary Responsibilities · Oversee individual communities to ensure consistency and compliance to the divisions signage and collateral materials · Create and manage non-digital advertising and promotional budgets · Manage advertising agencies and ensure quality and on-time res ...

  • Calvetti Ferguson

    Marketing Manager

    5 days ago

    Calvetti Ferguson Nashville, United States

    As the Nashville Marketing Manager at Calvetti Ferguson, you'll play a vital role in developing and executing marketing activities that generate leads, elevate brand awareness, and position us as a leader in the industry and Southeast region. Our collaborative team thrives on inn ...

  • Canarchy Holding Co LLC

    Market Manager

    3 days ago

    Canarchy Holding Co LLC Nashville, United States

    Objective · This position is responsible for the sales and distribution growth of the CANarchy portfolio, focused on CANarchy team management, distributor relationships and retail execution. · Essential Responsibilities Accountable for the sales and distribution growth of the C ...

  • Pabst Labs

    Market Manager

    3 days ago

    Pabst Labs Nashville, United States

    Company Description · Pabst Labs is a brand that offers a new kind of buzz to the same blue ribbon you know and love. Our products are perfect for sparking creativity and enhancing experiences. You can learn more about us at or on Instagram @pabstlabs. · Role Description · This i ...

  • Old Elk Distilleries, LLC

    Market Manager

    3 weeks ago

    Old Elk Distilleries, LLC Nashville, United States Full time

    Market Manager Old Elk Distilleries, LLC is hiring a Market Manager for Nashville, TN Job Responsibilities:Deliver on defined KPI goals related to case depletions, barrel sales, market penetration, visibility and quality of execution within defined territory. · Maintain a key ac ...