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    Content Strategist - Oklahoma City, United States - Ascensus

    Ascensus
    Ascensus Oklahoma City, United States

    3 weeks ago

    Default job background
    Description

    Section 1:
    Position Summary


    The Content Specialist will be responsible for strategy, content development, execution, and oversight related to key Marketing campaigns and initiatives.

    Through consultation, creativity, and a focus on sound UX, this individual will be responsible for collaborating with key stakeholders to implement effective communications plans and crafting copy that drives desired outcomes.

    This includes developing content within Ascensus brand standards for all types of touch points (e.g., operational, value add, and commercial) with a primary focus on writing for digital experiences such as web and email.


    Section 2:
    Job Functions, Essential Duties and Responsibilities

    Generate marketing ideas by translating strategic initiatives and industry trends into tactical solutions

    Understand and assess business needs in order to determine the best marketing approach and to scope resourcing demands

    Manage all aspects of complex communications, including content development, project planning, and the creation of multiple versions based on data, logic, and branding

    Represent marketing at key meetings to provide status updates, consultation, general project support, and innovative solutions

    Establish strong relationships with business stakeholders by delivering on project specifications and deadlines

    Create meaningful content that is clear, actionable, and engaging—converting leads to clients and turning clients into loyal fans

    Utilize Microsoft office suite – Word, PowerPoint and Excel—as well as web-based email, project management and CMS software tools to assist in the management of workflow, content, planning, and other marketing operations

    Participate in and adhere to quality control best practices related to proofreading, reviews, and securing approvals

    Measure effectiveness of communications using such methods as A/B testing

    Section 3:
    Experience, Skills, Knowledge Requirements

    Excellent writing, editing, and presentation skills

    Minimum of 5 years of related experience. Samples and portfolio are required

    Four-year college degree, marketing/communications or related field; Masters highly desired

    Experience with a Content Management System

    An understanding of a regulated industry; financial services experience a plus

    Decision-making and follow-through skills

    Ability to manage complex projects independently

    Strong attention to detail related to material accuracy, data, logic, consistency, brand standards, project planning, proofreading

    Ability to provide consultative advice and work successfully in a team environment

    Adhere to our core values:
    People Matter. Quality First. Integrity Always.

    We are proud to be an Equal Opportunity Employer
    Be aware of employment fraud. All email communications from Ascensus or its hiring managers originate from or email addresses. We will never ask you for payment or require you to purchase any equipment.

    If you are suspicious or unsure about validity of a job posting, we strongly encourage you to apply directly through our website.

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