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    Director, Creative Strategy - Atlanta, United States - Media

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    Description

    ABOUT THE ROLE

    As the Director of Creative Strategy, you will be owning and developing the Creative Strategy service offering for the North American Performance Marketing team within Media.Monks. This role sits at the crossroads of strategy, creative, media and data. You will work closely with the Digital Strategy team, Creative Services team, and Paid Media teams.

    We are looking for someone with a passion for performance creative, hands-on-keyboard experience in digital acquisition channels, and an emphasis on visual channels such as Meta, TikTok, YouTube, and LinkedIn. This person will have the ability to innovate and grow a developing service offering. The ideal candidate is able to successfully lead client relationships, work with senior leadership (across paid media and creative product/design capacities), and is able to generate agency-wide performance creative best practices. You should also be well versed in UGC production, best practices, and be up to date on current creative trends within the UGC space.

    Client Oversight

  • Serve as the creative strategy lead for creative and media clients as the primary agency point of contact
  • Generate creative testing methodology, client-specific creative testing roadmaps, and lead concept ideation and research that will lend itself to new creative ideas
  • Drive creative strategy and coordinate with creative teams to tailor optimal messaging and iterate creative based on performance
  • Generate strong revenue growth within the creative strategy and creative services lines
  • Conduct trainings for team members outside of creative strategy and lead the agency in defining how to speak about creative performance and ideation with clients
  • ABOUT YOU

  • 5+ years of experience working in a client-facing strategic role at a creative, social or performance marketing agency
  • 2+ years of people management experience
  • Experience managing both eComm and lead gen creative strategy
  • Facebook, Instagram, TikTok and LinkedIn experience is a must; YouTube, CTV, Pinterest, and Snapchat experience is a plus
  • Passion for creative and design trends in media
  • Facebook Business Manager and Google Ads fluency (in order to pull data)
  • You are a communication guru when presenting creative strategy to C-Suite and executive audiences
  • You frequently find yourself stepping into leadership roles and want those around you to succeed
  • Not afraid to get in the weeds, but still able to see the trees, forest, and ecosystem
  • 'Driven' and 'Innovative' are attributes commonly associated with you
  • 4-year college degree or equivalent work experience
  • What We Offer

    Benefits

  • Excellent, full coverage medical, dental, and vision insurance with employer-paid HRA
  • Generous PTO and 15 company-wide holidays
  • 401k with company contribution
  • Paid parental leave
  • Work-life balance with an emphasis on personal well-being
  • Career growth in a disruptor space & entrepreneurial opportunities within the Media.Monks network
  • A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more
  • Authentic commitment to DEI efforts and sustainable growth. (Why Sir Martin Sorrell signed The Climate Pledge)
  • Media.Monks has provided a compensation range that represents its good faith estimate of what Media.Monks may pay for the position at the time of posting. Media.Monks may ultimately pay more or less than the posted compensation range. The salary offered to the selected candidate will be determined based on job-related factors, but not based on a candidate's sex or any other protected status.

    Salary Range$118,000—$139,000 USD

    About Media.Monks:

    Media.Monks is the purely digital operating brand of S4Capital plc that connects 8,600+ digital natives across one global team. We are united by a mission to shift industries forward and pave the path towards ambitious outcomes so our clients and our people can realize their full potential for growth. Our unified model combines solutions in media, data, social, platforms, studio, experience, brand and technology services to help our clients continuously reinvent themselves throughout increasingly rapid cycles of disruption. Our efforts to shape culture, build innovative technologies and unlock the future of growth have earned recognition from numerous esteemed panels: we maintain a constant presence on Adweek's Fastest Growing lists , regular recognition at Cannes Lions, inclusion in AdExchanger's Programmatic Power Players , the title of Webby Production Company of the Year , a record number of FWAs, and have earned a spot on Newsweek's Top 100 Global Most Loved Workplaces 2023. Together, these achievements solidify our experience in digital innovation, excellence in craft, and commitment to personal growth.

    While we continue to grow our teams, please be mindful of fraudulent job postings and recruiting activities that may use our company name and information. Please be mindful to protect your personal information, especially your national identification number, and bank account information during a recruiting process. While Media.Monks may reach out to potential candidates via LinkedIn, we will always ask applicants to apply through our website () and will never ask for payment or bank account information during the recruitment process.

    Disclaimer:

  • Responsible for resourcing and implementing security controls for your teams processes and systems
  • Responsible that all your personnel apply information security in accordance with the established information security policy


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