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    Senior Marketing Manager - Denver, United States - Xcel Energy

    Xcel Energy
    Xcel Energy Denver, United States

    6 hours ago

    Default job background
    Description


    Are you looking for an exciting job where you can put your skills and talents to work at a company you can feel proud to be a part of? Do you want a workplace that will challenge you and offer you opportunities to learn and grow? A position at Xcel Energy could be just what you're looking for.

    Position Summary


    Manage all aspects of marketing for Customer Energy and Transportation Solutions (CETS) including, recommendations on customer product marketing strategy, value propositions and customer targeting opportunities.

    Utilize market research data, customer segmentation, and knowledge of marketing channels and tactics to increase customer product awareness and participation.

    Essential Responsibilities

    Collaborate with product portfolio management teams to complete annual/ongoing marketing planning and support across CETS programs.
    Manage all aspects of the marketing mix, including active support in product roll-out, launching offers, pricing and channels.
    Understand customers using internal and external data to determine customer preferences. Provide insight with segmentation.
    Responsible for managing budgets, tracking and reporting customer marketing engagement, program awareness and penetration measures.
    Support Market Research.
    Drive and champion recommendations to Product Development and Product Management for product positioning and marketing.

    Minimum Requirements

    Bachelor's degree in Marketing, Communications, Advertising or related field.
    6 years marketing strategy and execution experience OR a combination of sales and marketing for residential and business customers.
    4+ years' experience in one or more of the following: program, product or brand management.
    Proven written and verbal communication skills.

    Comprehensive marketing management experience, which includes budgeting, planning and P&L responsibilities, strong marketing database utilization skills, reporting and problem solving.

    MBA preferred.
    3 years' experience marketing products or services preferred.


    As a leading combination electricity and natural gas energy company, Xcel Energy offers a comprehensive portfolio of energy-related products and services to 3.4 million electricity and 1.9 million natural gas customers across eight Western and Midwestern states.

    At Xcel Energy, we strive to be the preferred and trusted provider of the energy our customers need. If you're ready to be a part of something big, we invite you to join our team.


    All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

    Individuals with a disability who need an accommodation to apply please contact us at

    Non-Bargaining

    The anticipated starting base pay for this position is: $92,300.00 to $130,566.66 per year

    This position may also be eligible for the following benefits and/or pay components: Pay - Annual Incentive Program, Medical/Pharmacy Plan, Dental, Vision, Life Insurance, Dependent Care Reimbursement Account, Health Care Reimbursement Account, Health Savings Account (HSA) (if enrolled in eligible health plan), Limited-Purpose FSA (if enrolled in eligible health plan and HSA), Transportation Reimbursement Account, Short-term disability (STD), Long-term disability (LTD), Employee Assistance Program (EAP), Fitness Center Reimbursement (if enrolled in eligible health plan), Tuition reimbursement, Transit programs, Employee recognition program, Pension, 401(k) plan, Paid time off (PTO), Holidays, Personal holidays, Volunteer Paid Time Off (VPTO) (full-time employees only), Parental Leave

    Pay and benefit packages may vary based on position. Some employees are under collective bargaining agreements, which determine the benefits they will receive.

    If the information conflicts with the terms of the written plan documents governing the plan, the plan document will control.

    Benefit plans are subject to change and Xcel Energy has the right to end, suspend, or amend any of its plans, at any time, in whole or in part.

    Anticipated Last Date to Apply: 02/13/24

    EEO is the Law | EEO is the Law Supplement | Pay Transparency Nondiscrimination | Equal Opportunity Policy (PDF) | Employee Rights (PDF)


    ACCESSIBILITY STATEMENT
    Xcel Energy endeavors to make accessible to any and all users.

    If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact Xcel Energy Talent Acquisition at This contact information is for accommodation requests only and cannot be used to inquire about the status of applications.

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