- Develop, manage, and execute the regional marketing plan to achieve company goal marketing pipeline goals for North America
- Developing coordinated Account Based Marketing programs focusing on our target markets/accounts
- Work closely with Dragos sales, Value Added Resellers, and other partners to grow the sales pipeline
- Deliver integrated marketing programs to drive pipeline growth and customer loyalty with customer and prospect organizations. Programs including Dragos-led events, third-party event sponsorships, executive events, hands-on workshops, and more by developing and implementing a marketing plan that produces the leads, opportunities, and pipeline needed to achieve the annual goals with a mix of programs, and events, done in concert with partners
- Coordinate virtual and in-person local events (sponsorships, Corporate Trade Shows, Partner events, and webinars)
- Communicates the voice of sales and customers/partners to our marketing in order to continuously improve our Demand Generation, Product Marketing, and Corporate Communications teams as they develop integrated marketing campaigns for North America. These include but not limited to digital advertising, targeted email, social media, and public relations
- Understand the market trends in the regions and customize programs as needed
- 5+ years in a Marketing or Field Marketing role with a proven track record and ability to develop emerging business regions
- 2+ years working to develop Account Based Marketing programs
- Experience managing quarterly and annual lead and pipeline goals for a region
- Events marketing experience in B2B software
- Strong project management capabilities, including the ability to accurately specify project timeframes, dependencies, and risk factors
- Ability to interact with various levels of stakeholders and make decisions based on data and insights
- Experience and ability to work independently as well as manage people and contractors
- Experience working within HubSpot and Salesforce to develop and track marketing campaigns and results
- Willingness to travel up to 30% as needed to support the regions and participate in company meetings and team offsites
- Base Salary: $125,000
- Competitive equity package
- Comprehensive benefits plan (medical, dental, vision, disability, life insurance, 401K with match)
-
Marketing Manager
1 week ago
Allegis Global Solutions Hanover, United StatesCompany Description · Working at Allegis Global Solutions (AGS) is more than just a job. It's a career. It's a community of people who invest in your development and empower you to blaze your own trail. Each of us is here to create real, measurable impact that moves needles. We ...
-
Marketing Manager
1 week ago
Body Art Alliance Hanover, United StatesThe Body Art Alliance (BAA) is at the forefront of innovation, creating the tools and products to better serve our artist. From the first truly wireless tattoo machine, to the groundbreaking novel tattoo parlor on a cruise ship, BAA has cultivated the industry and been the "first ...
-
Marketing Manager
5 days ago
Brookfield Asset Management Wilmington, United StatesYour Team. Brookfield Properties is seeking an experienced Marketing Manager to develop and implement effective marketing strategies that drive traffic and home sales in our master-planned community Riverlights in Wilmington, NC. The ideal candidate Marketing Manager, Manager, Ma ...
-
Titan Industries Hanover, United StatesAbout the Company · We are an internationally operating family-owned company in the food and logistics industry with around employees and an annual turnover of 7.0 billion euros. The company includes activities and numerous strong brands in the business areas of dairy, fish & del ...
-
Marketing Account Manager
5 days ago
ENERGIZE GROUP LLC Wilmington, United StatesJob Description · Job Description · About Energize Group: · Energize Group is a dynamic Dental Marketing Agency specializing in website development, social media advertising, lead generation, SEO, organic social media posting, dental consulting, and patient appointment booking. ...
-
Product Marketing Manager
2 weeks ago
Pionear LLC Wilmington, United StatesJob Summary · The Product Marketing Manager is responsible for assisting and advising on the global product strategy for products within their assigned product categories. S/he will bring the Voice of the Customer (VOC) to the organization in discussions around new product intro ...
-
Field Marketing Manager
1 week ago
Dragos, Inc. Hanover, United StatesOverview · Are you a professional self-starter with experience building/developing new territories for a high-growth tech B2B business, preferably with a software platform? Do you have experience developing and implementing Account Based Marketing (ABM) programs? Can you create ...
-
Digital Marketing Manager
1 week ago
Randstad Sourceright Wilmington, United StatesAbout US Consumer BankUS Consumer Bank is a part of B- global bank with diversified businesses offering a full array of financial products and services. Our consumer business in the U.S. is focused on providing credit cards, loans and deposit products in collaboration with our pa ...
-
Product Marketing Manager
6 days ago
Pionear LLC Wilmington, United StatesJob SummaryThe Product Marketing Manager is responsible for assisting and advising on the global product strategy for products within their assigned product categories. S/he will bring the Voice of the Customer (VOC) to the organization in discussions around new product introduct ...
-
Marketing Manager, Hotel DUPONT
1 week ago
Wave Resort Wilmington, United States** Marketing Manager, Hotel DUPONT** · **Job Category****:** Sales & Marketing **Requisition Number****:** MARKE08004 Showing 1 location **Job Details** · **Description** · **JOB SUMMARY:** · **RESPONSIBILITIES + AUTHORITIES:** · Always treats guests, teammates and partners ...
-
Marketing Services Account Manager
4 days ago
Fullsteam Operations LLC Wilmington, United StatesIt's fun to work in a company where people truly BELIEVE in what they're doing · We're committed to bringing passion and customer focus to the business. · Company Overview: · BridalLive, a member of the Fullsteam family of businesses, is a leading provider of innovative softwa ...
-
HR Business Partner
1 week ago
Pero Family Farms Inc. Hanover, United States**HR Business Partner** · **Onsite | Full-Time** · **COMPANY SUMMARY** · **Pero Family Farms** is a market share leader with over a century of dedication, commitment and integrity. Operating since 1908, Pero is the farm trusted by retailers and consumers alike. We are a fully int ...
-
Digital Strategist
3 days ago
Forever Media, Inc. Hanover, United States**Job Position**: Digital Strategist · **Description**:The Digital Strategist is responsible for supporting the digital sales activity of Forever Media Account Executives. · **Responsibilities**: · - Coordinates with Account Executives to provide integrated digital and radio mark ...
-
Delivery Supervisor
1 week ago
Misfits Market Hanover, United StatesMisfits Market is a mission-driven, high-growth startup dedicated to reducing food waste and making shopping for sustainable, high-quality groceries easier and more affordable. We deliver _organic produce, high-quality meats and seafood, plant-based proteins, dairy, bakery, wine, ...
-
Program Manager, Center for Entrepreneurship
1 week ago
Dartmouth College Hanover, United States**Position Purpose** · - Manages and delivers programs, center operations and systems, and marketing activities for the Tuck Center for Entrepreneurship according to Tuck's mission, strategy, and institutional priorities.**Description**Required Qualifications - Education and Yrs ...
-
Human Resources Generalist
1 week ago
L2 Brands Hanover, United StatesL2 Brands is a leading designer, manufacturer and marketer of high-quality, custom-logo apparel, headwear and home décor serving the large and growing Collegiate, Resort/Destination, Golf and Corporate markets. For over 30 years, L2 Brands, through its League, Legacy, Ouray and L ...
-
Territory Manager
6 days ago
JM Huber Corporation Hanover, United States**Portfolio Business**_:_** Huber Engineered Materials · Miller Chemical and Fertilizer, LLC, a J.M. Huber Company is a global leader in the manufacture and distribution of crop adjuvants, plant growth regulators, nutritional fertilizers, and specialty agrochemicals with an 81-ye ...
-
Executive Assistant
3 days ago
Stealth Monitoring Hanover, United States**Position Summary** · As a key member of the Sales and Marketing team, you are behind the scenes tackling the day-to-day needs of our Senior Sales Leadership Team by keeping them on-track with scheduling, travel arrangements, event planning, presentation development, and monthly ...
-
1st Assistant Manager
2 days ago
Skechers Hanover, United StatesOur Assistant Store Managers play an important role in creating a memorable customer experience. They support our day to day store operations, help develop our store employees, and act as product and brand ambassadors for Skechers. · - Compensation Information_ · - Starting Rate: ...
-
Pm Maintenance Technician
1 week ago
Pero Family Farms Inc. Hanover, United States**Maintenance Technician** · **PM Shift** · **COMPANY SUMMARY** · **Pero Family Farms** is a market share leader with over a century of dedication, commitment and integrity. Operating since 1908, Pero is the farm trusted by retailers and consumers alike. We are a fully integrated ...
Field Marketing Manager - Hanover, United States - Dragos, Inc.
Description
OverviewAre you a professional self-starter with experience building/developing new territories for a high-growth tech B2B business, preferably with a software platform? Do you have experience developing and implementing Account Based Marketing (ABM) programs? Can you create and manage regional marketing campaigns and events with little oversight and hold yourself accountable for meeting their commitments? Do you enjoy collaborating with field sales teams and external partner organizations to build relationships and bring creative and high-impact marketing campaigns to market? Then this role could be an excellent match for you.
The Field Marketing Manager is responsible for leading our field marketing efforts in North America. The position will involve developing a coordinated Account Based Marketing program and working closely with the sales team on building our presence through field events and integrated marketing campaigns. In this role, you will serve as the field marketing resource working closely with our sales team and channel partners to develop and direct the field marketing for North America. In addition, you will work across the entire Dragos marketing team to offer localized but consistent events, marketing materials, demand generation, internal/external communications, digital advertising, and social media to drive Dragos Platform sales opportunities relative to our target markets/accounts in the Utility, Oil and Gas, and Manufacturing sectors.
The Field Marketing Manager will plan and manage measured marketing activities within budgetary guidelines and deadlines to meet quarterly and annual assigned marketing pipeline goals for the region. The person in this role must work well with multiple Sales leaders, Sales Reps, and Business Development Reps for the North American region. In addition, the person should have experience managing a business pipeline, from generating leads to working with sales channels to ensure they produce pipeline/business opportunities. This role reports to the Director of Field and Partner Marketing at Dragos.
ResponsibilitiesDragos is the Industrial Cybersecurity expert on a relentless mission to safeguard civilization. In a world of rising cybersecurity threats, Dragos protects the most critical infrastructure - those that provide us with the tenets of modern civilization - from increasingly capable adversaries who wish to do it harm. Devoted to codifying and sharing our in-depth industry knowledge of ICS/OT systems, Dragos arms industrial defenders around the world with the knowledge and tools to protect their systems as effectively and efficiently as possible. Founded by world-class industrial intelligence experts, Dragos has the industry's largest team of ICS/OT practitioners who have been on the front lines of the world's most significant industrial cyber-attacks.
Diversity, Equity, and Inclusion are core values at Dragos, and we are passionate about building and sustaining an inclusive and equitable working environment for all. We know that every member of our team enriches our diversity by exposing us to a broad range of ways to understand and engage with the world, identify challenges, and discover, design, and deliver solutions. Not only does a Diversity, Equity, and Inclusion focus enrich our environment and teams, but it is also critical to our success as we defend against adversaries all over the world. The broad range of ideas, experiences, and perspectives is critical to our success.
Dragos is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics, or any other basis forbidden under federal, state, or local laws. All new hires must pass a background check as a condition of employment.
#LI-NH1 #LI-REMOTE