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    Director of Communications - Las Vegas, United States - Veteran Benefits Guide

    Veteran Benefits Guide
    Veteran Benefits Guide Las Vegas, United States

    1 week ago

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    Full time
    Description
    Who we are: VBG (Veteran Benefits Guide) was founded by a former United States Marine with the goal of ensuring that Veterans receive the correct disability benefits in a timely manner. Since it was founded, VBG has helped more than 35,000 Veterans with their VA (Veteran Affairs) disability claims. As a company founded by a Veteran and staffed by many Veterans and families of Veterans, Veteran Benefits Guide is committed to advocating for policies that protect the rights and interests of former servicemembers.
    Summary: We seek a highly skilled and engaging strategic Director of Communications to lead and oversee all aspects of Veteran Benefits Guide's (VBG) Public Relations and employee communication activities. Our Director of Communications will be responsible for developing and implementing comprehensive communication strategies that effectively promote the VBG brand, enhance public awareness and perception, and drive engagement with stakeholders. This is a leadership role that requires outstanding and proven communication skills, creative thinking, and extensive experience in both traditional and digital communication channels.
    If you are a visionary and strategic communications professional with a passion for building and sustaining strong brands while engaging with diverse stakeholders, we invite you to apply for VBG's position of Director of Communications.
    Strategy Development
    • Develop and implement a strategic communications plan aligned with VBG's business goals and objectives.
    • Identify target audiences and develop tailored communication strategies to effectively reach and engage them.
    • Establish key performance indicators (KPIs) and metrics to evaluate the success of VBG communication activities.
    Brand and Reputation Management
    • Develop and manage strategies to enhance and protect the company's brand and reputation.
    • Craft compelling messages and narratives that effectively communicate the organization's mission, vision, and values.
    • Monitor public perception and proactively address any issues or crises that may arise.
    Media Relations
    • Cultivate strong relationships with media outlets, journalists, influencers and thought leaders to generate credible and favorable media coverage.
    • Develop and distribute news releases, media kits, and other materials to ensure accurate and consistent messaging.
    • Serve as the primary contact for media inquiries and coordinate interviews and media opportunities.
    Employee Communications
    • Develop and implement internal communication strategies to inform and engage employees at all levels.
    • Create and distribute internal newsletters, memos, and announcements to ensure consistent and transparent communication.
    • Coordinate employee engagement initiatives, such as town halls and employee surveys.
    • Manage the company's intranet, creating engaging content.
    Digital and Social Media
    • Develop and execute digital communication strategies to maximize the company's online presence.
    • Manage the company's social media platforms, creating engaging content and monitoring online conversations.
    • Leverage digital analytics to measure the effectiveness of a variety of digital communication efforts and make data-driven decisions that result in continuous improvement.
    Stakeholder Engagement
    • Define, develop, and maintain relationships with key stakeholders, including customers, partners, and community organizations.
    • Collaborate with cross-functional teams to ensure consistent messaging across all communication touchpoints.
    • Represent VBG at industry events, conferences, and speaking engagements.
    Required Experience:
    • Proven experience in a senior communications role in a mid-size to large for-profit company.
    • Excellent written and verbal communication skills, with the ability to consistently craft clear and compelling business and social messages.
    • Strong leadership and management abilities, with the capacity to inspire and mentor team members at VBG.
    • In-depth knowledge of traditional and digital communication channels and best practices.
    • Experience in crisis communication planning, action, and issues management.
    • Ability to think strategically, analyze problems, and provide innovative solutions.
    • Proficiency in using various business technologies featuring communication tools and software.
    • Ability to work effectively at a company in a fast-paced, dynamic environment and growing business.
    • Strong interpersonal and relationship-building and sustaining skills.
    • Public affairs or government affairs familiarity is a plus.
    • Marketing experience is a plus.
    Education: A Master's degree is preferred or a bachelor's degree in communications, Public Relations, Journalism, Marketing, or a related field.
    Where we are located: This position is based in our Las Vegas office on E. Warm Springs Road. This is an in-office position.
    Position Type: This is a full-time position. Days and hours of work are Monday through Friday, 8:00 a.m. to 5 p.m. Schedules must be approved by supervisors.
    Core Business Hours: Monday- Friday 8am - 5pm – additional hours may be required on an infrequent basis.
    Supervisor Responsibilities: This position has no supervisory responsibilities. However, as the department continues to grow, direct reports are expected to come on board and will report to the Director of Communications.
    Work Environment: This job operates in a professional office-based environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.
    Physical Demands: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk and listen. The employee frequently is required to sit, stand, walk, finger, handle, feel, and reach in all directions, including overhead.
    Travel: Travel to out-of-state offsite training or meetings may be required.
    Other Duties: Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
    EEO: Veteran Benefits Guide (VBG) provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, national origin, ancestry, physical disability, mental disability, medical condition, marital status, sex (including pregnancy, childbirth, breastfeeding or related medical conditions), gender (including gender identity and gender expression) genetic characteristic, sexual orientation, registered domestic partner status, age, military or veteran status, hairstyle or hair texture, reproductive health decision making, or any other characteristic protected by federal, state, or local laws.

    About Veteran Benefits Guide:

    Veteran Benefits Guide was founded by former United States Marine, Joshua Smith. Josh was employed by the Veteran Benefits Administration (VA) as a Rating Veteran Service Representative (Rater). While working in this capacity Josh was thoroughly trained on the VA's Disability Compensation System. During his tenure at the VA, he discovered many inefficiencies in the way Veterans' disability ratings were evaluated. He witnessed firsthand how the VA's method of deciding Veterans' disability ratings was heavily flawed and designed a system to address those deficiencies. Recognizing the need to provide Veterans a better option for processing their VA disability claims, Josh set out to create a means to expedite them through the VA claim process while also obtaining the benefits Veterans deserve. Years later, VBG has successfully guided over 10,000 Veterans with submitting their VA disability claims, resulting in substantially increased compensation benefits for their disabilities which are related to active duty service.

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