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    VP, Brand Strategist - Washington DC, United States - Teneo external feed for LinkedIn

    Teneo external feed for LinkedIn
    Teneo external feed for LinkedIn Washington DC, United States

    1 week ago

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    Description

    Drawing upon our global team and expansive network of senior advisors, we provide advisory services across our five business segments on a stand-alone or fully integrated basis to help our clients solve complex business challenges.

    Our clients include a significant number of the Fortune 100 and FTSE 100, as well as other corporations, financial institutions, and organizations.

    Our full range of advisory services includes strategic communications, investor relations, financial transactions and restructuring, management consulting, physical and cyber risk, organizational design, board and executive search, geopolitics and government affairs, corporate governance, ESG and DE&I.

    Teneo's Digital practice is focused on providing innovative strategic advisory and powerful digital solutions for the world's most prominent companies, organization, and their leaders, to help navigate the complex and challenging fully connected world that touches all aspects of business today.

    We are looking for a digital expert to create, drive, and amplify channel-based strategies for our clients, including C-Suite leadership teams, their businesses, and their brands.

    The ideal candidate is a high-energy, creative individual who lives and breathes new media, has a mastery of all the major online platforms, possesses a deep understanding of audience engagement, and can work seamlessly across a wide variety of industries and sectors.

    This role will serve a daily digital resource to our clients, building powerful paid and organic media strategies, advising our clients on the benefits of social and digital-first approaches to communicating with their stakeholder audiences, driving executive thought leadership across key profiles, sharing compelling insights on the latest trends in the space, and promoting key moments critical to our clients and their organizations.

    The candidate should be entirely fluent in paid, earned, shared, and owned media strategies, and have detailed experience with building and activating social and digital campaigns for previous clients, with proficiencies in online reputation development, community management, crisis response, issues management, and large-scale digital defense.

    This position reports directly into the Head of Teneo Digital practice.
    Develop and drive digital strategies for high profile organizations, F500 leadership teams, and their respective companies and brands.

    Create smart, timely and informed digital POVs based on insight and data around trending social content, viral moments, peer analysis, special situations, and crisis scenarios.

    Manage digital activation and development for our clients, ranging from shorter-term ad-hoc needs to longer-term paid campaign creation and execution.

    Analyze and evaluate performance data to modify campaigns and optimize results to achieve required KPIs.

    Conduct research from diverse qualitative and quantitative sources, especially social and digital media activity, influencer engagement, and user sentiment to inform recommendations.

    Expertise in developing and implementing paid media plans including direct digital buys, programmatic solutions, and digital sponsorships (experience working in demand-side platforms and negotiating with media partners directly is a plus).

    Prepare all corresponding materials necessary for client presentations: summary briefs, audits, research analyses, pitch decks, and other assorted strategic deliverables.

    Mentor junior team members by helping develop and hone their skill sets, while upleveling their abilities and competencies across the firm.

    Educate Teneo's account teams on all aspects of digital, providing recommendations on tools, trends, and solutions that can benefit our clients.

    5+ years of experience in digital strategy, social media, and executive communications work.
    ~ Ability to work closely with and manage multiple clients and projects simultaneously.
    ~ Capabilities to support quality content development and deliverables across a wide array of client-facing materials.
    ~ Demonstrated experience building and executing content amplification campaigns across platforms such as LinkedIn, X, Meta, Reddit, TikTok, and other emerging social networks and technologies.
    ~ Background and familiarity with working within various demand-side platforms (e.g., Expertise in the latest digital strategies including paid social, SEO, content syndication, media partnerships, influencer targeting, and reputation management.
    ~ Deep knowledge of online crisis management (preparation, assessment, management, and mitigation).
    ~ Robust knowledge of emerging social and digital trends, industry tools, and the key platforms being utilized for stakeholder communication and engagement.
    ~ As a Teneo employee, you'll enjoy unique benefits including flexible time off policy; medical, dental, and vision coverage; long-term disability, and life insurance; Our Commitment to Diversity and Inclusion

    Teneo considers all applicants without regard to race, color, religion, creed, national origin, age, sex, marital status, ancestry, disability, veteran status, gender identity, genetic information, or sexual orientation or any other status protected by applicable law.

    Flexible Work Policy

    C, San Francisco and Boston offices, the company expectation is for employees to work from the office location a minimum of three times a week.

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