Marketing Strategist - Washington, United States - Percepta House

Mark Lane

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Mark Lane

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Description

Job Title:
Marketing Strategist


Job Summary:


Responsibilities:


  • Develop comprehensive marketing strategies to achieve business objectives and targets.
  • Analyze data and insights to inform marketing strategies and decisionmaking.
  • Collaborate with crossfunctional teams including product development, sales, and creative to align marketing efforts with overall business goals.
  • Develop and execute content marketing strategies to enhance brand positioning and thought leadership.
  • Monitor and evaluate the performance of marketing initiatives, providing regular reports and insights to stakeholders.
  • Stay uptodate with industry trends, emerging technologies, and best practices in marketing strategy and execution.
  • Identify new opportunities for growth and optimization through ongoing analysis and testing.
  • Lead and mentor junior members of the marketing team, fostering a culture of collaboration, innovation, and excellence.

Qualifications:


  • Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
  • Excellent communication and presentation skills, with the ability to articulate complex ideas clearly and persuasively.
  • Creative thinking and problemsolving abilities with a keen eye for detail.
  • Ability to thrive in a fastpaced environment and manage multiple projects simultaneously.
  • Proficiency in marketing tools and platforms such as Google Analytics, CRM software, and social media management tools.
  • Demonstrated leadership skills with experience in leading crossfunctional teams.
  • Passion for marketing and a drive to stay ahead of industry trends and best practices.

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