- Create and offer tangible and intangible product differentiators to motivate prospective customers to purchase our home over a competitor's offerings by understanding competition in the marketplace. Use that understanding to develop and implement plans and programs to accomplish.
- Recruit, hire, place, train and retain agents as appropriate to the number of communities/sales volume per business plan.
- Manage sales team to ensure all models and sales centers are merchandised, staffed, and maintained properly.
- Plan and manage sales pricing, promotions, and product mix to achieve overall gross margin target.
- Monitor and forecast sales based on market demand and trend in order to effectively recommend and/or adjust sales and marketing business plans.
- Manage the sales budget.
- Coordinate, implement and participate in training by outside consultant on various relevant topics.
- Conduct monthly training and role playing on sales techniques, closing techniques and product knowledge.
- Conduct comprehensive market study on a monthly basis. Graph competition, compare products, study trends, and make appropriate product suggestions.
- Visit each agent in their own model and evaluate their presentations, assess model merchandising and marketing materials monthly. Maintain an analysis/evaluation of each agent's performance. Identify needed areas of performance and make necessary personnel and/or marketing adjustments.
- Partner with the Marketing Director to develop sales collateral.
- Partner with the Marketing Director in the planning and execution of all activities related to community special events.
- Coordinate and oversee the directional signage for each community.
- Review land purchases with Land Development Department and participate in decisions regarding the purchase of land where required.
- Track lot prices, products, and trends for competitive communities. Be aware of pending competitive projects and their impact.
- Communicate to Senior Management on a regular basis.
- Manage field model inventory to maximize profit and sales. Monitor current homesite availability in all communities.
- Actively participate in community start-up meetings to ensure new project is optimized, from a sales and marketing perspective, and that the schedule is on track per plan and budget.
- Lead and direct the efforts of the sales team to resolve customer issues/problems and ensure sales goals, releases, closings, and customer satisfaction levels are achieved.
- Support a high-quality work environment.
- Approve contracts and commission payments.
- Participate in outside activities to represent and promote the products of the company.
- Pursue continuous improvement within the position working towards the overall sales goals.
- Meet or exceed previous performance levels in the areas defined by the key indicators and specific goals for the position and the Sales Department and the Division.
- NC Realtor's License
- NC Broker's License in good standing
- NC driver's license in good standing
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Sales Manager - Charlotte, United States - Mungo Homes
Description
Mungo Homes is seeking a Sales Manager for our growing team in the Charlotte, NC marketThis position is responsible for leading the divisional sales and marketing efforts to achieve business plan results while achieving the highest levels of customer satisfaction through the daily management of the Sales team, including hiring, motivating, recognizing, and rewarding, coaching, counseling, training, and problem solving to achieve sales goals.
Essential Duties and Responsibilities: (performs other duties as assigned)
Directly supervises New Home Advisors and Sales Assistants. Carries out supervisory responsibilities in accordance with the organization's policies and applicable laws. Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees, addressing complaints and resolving problems.
Qualifications
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Education and/or Experience: Bachelor's degree (B.A.) from a four-year college or university, and at least 5 years of previous sales experience within the residential real estate market, with at least 3 of that experience in new home sales; or equivalent combination of education and experience.
Computer Skills:
•Microsoft Office Suite (Excel, Word, Outlook)
•Ability to learn programs
Certificates, Licenses, Registrations:
Mungo Homes