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    Campaign Production Manager - Newark, United States - Primus Software

    Primus Software
    Primus Software Newark, United States

    4 days ago

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    Description
    Job Description

    Job Description


    Job Title:
    Marketing QA Manager

    Duration: 09+ Months Contract

    Location:
    Newark NJ Hybrid – 2 days/Week)

    Responsibilities

    Conduct comprehensive testing and validation of all in-app CRO tests prior to launch, ensuring a flawless user experience and minimizing the risk of bugs.

    Perform end-to-end testing of A/B experiments to validate proper audience targeting, and confirm intended user experience
    Partner with cross-functional QA teams and Product to ensure that new features are properly configured and that the supporting customer experiences function as intended
    Help maintain accurate and up-to-date documentation for marketers on test designs and best practices for implementation (wikis, process docs, quips)
    Oversee the maintenance and continuous updating of the current Figma board, ensuring accurate visual representation of app experience.
    Work with web and product QA teams to develop and refine global ways of working
    Report on QA process findings and escalated issues (issue types, root causes, business impact, time to escalation, path to resolution)

    Proactively monitor and triage trouble tickets assigned to the App CRO team, ensuring prompt resolution of any setup-related issues that may arise.

    Update App CRO JIRA tickets with relevant details such as screenshots, launch and end dates, and comprehensive testing documentation (quips, wikis, FIGMA).


    Basic Qualifications:
    Minimum of 5 years experience in marketing or related technical roles supporting customer acquisition programs — preferably in mobile app roles with multichannel responsibilities (mobile web and desktop)
    5+ years of hands-on experience in quality assurance, UX testing, and execution of multichannel campaigns
    Experience working directly with business stakeholders and technology teams on requirements gathering
    Technically capable with excellent verbal and written communication skills
    Experience working in Jira or similar project/workflow management software
    Bachelor's degree in Business, Marketing or a related field of study
    Experience with A/B testing methodologies and tools
    Experience with conversion optimization for subscription-based services
    Fundamental understanding of how JSON and HTML can be used to optimize the user experience
    Experience testing and QA'ing in other languages a plus

    #J-18808-Ljbffr
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