- 5+ years of experience in product marketing and/or market analysis, preferably with experience bringing to market identity solutions and/or SaaS solutions
- Experience in developing and executing successful go-to-market programs for impactful product launches targeting the financial services and/or insurance markets
- Demonstrated history of delivering innovative positioning and sales enablement initiatives to drive significant revenue growth
- Passion to track emerging trends specific to discrete vertical markets, competitive approaches and use cases to communicate effective and relevant value propositions
- Excellent communication and public speaking skills with ability to communicate across all levels of an organization
- Self-motivated and able to work in an organized way in a fast-paced environment with minimal supervision
- Strong project management, attention to detail and bias towards execution
- Exceptional content writing skills both for print and web
- Strong leadership soft skills with ability to influence and gain consensus within a complex organizationThis is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week
- Act as a primary consultant on enterprise product marketing matters for financial services and insurance verticals
- Manage cross-functional execution and oversight of go-to-market programs, establishing the go-to-market specific to the financial services and insurance markets
- Perform market research and competitive analysis briefs with associated message maps, positioning, and packaging
- Work cross-functionally with vertical and product leaders to bundle solutions to respond to needs within financial services and insurance verticals; lead coordinated go-to-market programs to serve these initiatives
- Develop successful go-to-market programs to ensure organizational readiness to sell and achieve product revenue objectives, with an emphasis in sales engagement tool and strategy development (in collaboration with Sales Operations / Enablement teams)
- Create vertically tailored content for presentations, sales training, product sheets, case studies, demonstrations, and blogs
- Develop thought leadership content that helps customers understand their critical business issues and how these issues can be solved
- Act as vertical subject matter expert for earned media, conference, and webinar opportunitiesBenefits: TransUnion provides flexible benefits including flexible time off for exempt associates, paid time off for non-exempt associates, tuition reimbursement, additional (following any short-term disability) 10 weeks of parental leave with gradual return, adoption assistance, fertility coverage, spousal and domestic partner benefits, charity gift matching, employee stock purchase plan, retirement contributions with employer match, organizational growth potential through our online learning platform with guided career tracks, and access to TransUnion's Employee Resource Groups. We are committed to being a place where diversity is not only present, it is embraced. As an equal opportunity employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability status, veteran status, genetic information, marital status, citizenship status, sexual orientation, gender identity or any other characteristic protected by law.
-
TransUnion Chicago, United States Full timeTransUnion's Job Applicant Privacy Notice · Personal Information We Collect · Your Privacy Choices · What We'll Bring: · At TransUnion, we strive to build an environment where our associates are in the driver's seat of their professional development, while having access to help a ...
-
Sales Leader
1 week ago
IBM Chicago, United StatesIntroduction · A Technology Sales Specialist role (what we internally call a, 'Brand Sales Specialist') in IBM's Data & AI brand means accelerating enterprises' success by improving their ability to understand their data. It means providing solutions that enable people across org ...
-
Early Childhood Specialist
1 week ago
Sacred Heart Schools Chicago, United States**Title**: Early Childhood Specialist Classification: Exempt · **Department**: Primary School Status: Full-Time, Ten Month · **School Day**: 9:30 - 5:30 Reports to: Primary School Head · School Description · Founded in Chicago in 1876, Sacred Heart Schools at Sheridan Road (Harde ...
-
Pwm Private Wealth Advisor
19 hours ago
U.S. Bank National Association Chicago, United StatesAt U.S. Bank, we're on a journey to do our best. Helping the customers and businesses we serve to make better and smarter financial decisions and enabling the communities we support to grow and succeed. We believe it takes all of us to bring our shared ambition to life, and each ...
-
PPC Specialist
2 days ago
Next Step Recruitment Chicago, United StatesJob Title: PPC Specialist · Industry: Marketing/Advertising · Location: Hybrid - 3 days per week in-office / Downtown Chicago, near the Old Post Office · Compensation: $70-$100K USD · THE OPPORTUNITY: · As a PPC Specialist, you will have the opportunity to develop and optimize p ...
-
Rescue Technician
1 week ago
Amerisafe Group Hammond, United StatesAmerisafe Group is expanding and we are looking for Part time Rescue Technicians to add to our Standby Rescue team · About the company: · Amerisafe Group is a nationwide leader in safety, occupational health, industrial hygiene and rescue. We work with employers in oil/gas, power ...
-
Digital Signage
1 week ago
CDW Chicago, United StatesThe BlueStar Digital Signage/Visual Solutions Technical Specialist is a pre-sales coworker who acts as a value-added technical advocate for CDW sellers and customers. The Technical Specialist is responsible for understanding customers' business requirements as they pertain to the ...
-
Sales Account Specialist
3 days ago
Cision Chicago, United StatesAccount Specialists are responsible for holistically managing Cision's customer relationships from a mid-market brand, revenue, product and renewal perspective. The objective is to retain 100% of revenue across various renewals and products. In addition, Account Specialists are r ...
-
Specialist LOB Sales
4 days ago
Clean Harbors United States, IL, ChicagoThe Line of Business Sales Specialist has direct responsibility for the profitable revenue growth throughout the designated areas of coverage and responsibility for their respective line of business specialty within Technical Services, Site Services, or Onsite Services. · Respons ...
-
Sem Coordinator
5 days ago
FreedomRoads, LLC Lincolnshire, United StatesIt's fun to work in a company where people truly BELIEVE in what they are doing · - We're committed to bringing passion and customer focus to the business._ · **We are currently looking for a Digital Marketing Coordinator to join Camping World's premier in-house digital marketing ...
-
Sem Coordinator
4 days ago
Camping World Lincolnshire, United StatesCamping World Holdings, Inc., headquartered in Lincolnshire, IL, (together with its subsidiaries) is America's largest retailer of RVs and related products and services. Our vision is to build a long-term legacy business that makes RVing fun and easy, and our Camping World and Go ...
-
PPC Specialist
22 hours ago
Next Step Recruitment Chicago, United StatesJob Title: PPC Specialist · Industry: Marketing/Advertising · Location: Hybrid - 3 days per week in-office / Downtown Chicago, near the Old Post Office · Compensation: $70-$100K USD · THE OPPORTUNITY: · As a PPC Specialist, you will have the opportunity to develop and optimi ...
-
Cision Global Chicago, United StatesAccount Specialists are responsible for holistically managing Cision's customer relationships from a mid-market brand, revenue, product and renewal perspective. The objective is to retain 100% of revenue across various renewals and products. In addition, Account Specialists are r ...
-
Sales Account Specialist
1 week ago
Cision Chicago, United StatesAccount Specialists are responsible for holistically managing Cision's customer relationships from a mid-market brand, revenue, product and renewal perspective. The objective is to retain 100% of revenue across various renewals and products. In addition, Account Specialists are r ...
-
Sales Account Specialist
3 days ago
Cision Chicago, United StatesAccount Specialists are responsible for holistically managing Cision's customer relationships from a mid-market brand, revenue, product and renewal perspective. The objective is to retain 100% of revenue across various renewals and products. In addition, Account Specialists are r ...
-
Lead Java Developer
1 week ago
Global Channel Management Chicago, United StatesJob Description: · Lead Java Developer needs 15+ years experience · Lead Java Developer requires: · Lead Java developer · Experience with Java based spring/spring boot application development · Experience with JavaScript libraries like Angular · CI/CD · Charlotte & Chicago. NJ · ...
-
Business Development Consultant
6 days ago
SThree Chicago, United StatesWe have an incredibly exciting opportunity for a Business Development Consultant to join the SThree team · SThree is the only Global Staffing Company that focuses exclusively on STEM professionals. · We are looking for motivated, sales minded individuals who thrive in a competiti ...
-
Digital Marketing Specialist
1 week ago
TransPerfect Chicago, United StatesTransPerfect's Marketing team is hiring for a full-time, permanent Digital Marketing Specialist to help supercharge the company's digital marketing programs. · If that person is you, then you can expect to jump in with our existing digital team and play a key role in both content ...
-
Mechanical Technician
1 week ago
BHS Corrugated North America Hanover Park, United StatesBHS Robotics is seeking a **Mechanical Technician** to join our growing team in our Hanover Park, IL facility · The Mechanical Technician is an integral part of our installation team, with responsibility to lead the mechanical implementation of machinery retrofits to our clients ...
-
Eagle Investment Business Analyst
1 week ago
Global Channel Management Chicago, United StatesJob Description: · Eagle Investment Business Analyst needs 7+ Years of progressive work experience in the investment management space focusing data integration across front, middle and back-office solution · Eagle Investment Business Analyst requires: · 7+ Years of progressive w ...
Product Marketing Manager, Vertical Specialist - Chicago, United States - TransUnion
Description
TransUnion's Job Applicant Privacy NoticePersonal Information We CollectYour Privacy ChoicesWhat We'll Bring:At TransUnion, we strive to build an environment where our associates are in the driver's seat of their professional development, while having access to help along the way.
With the support of colleagues and mentors, our associates are given the tools needed to get where they want to go.
Regardless of job titles, our associates have the opportunity to learn new things and be a leader every day.Come be a part of our team - you'll work with great people, pioneering products and cutting-edge technology.
The product marketing team is tasked with driving adoption of TransUnion's global solutions by using strong, scalable go-to-market tactics that solidify our position as thought leader, innovator, and trusted partner.
Sitting at the intersection of market analysis, product management, marketing, training and sales, our product marketing team is highly collaborative, both cross-functionally and within our own team.
What You'll Bring:
Impact You'll Make:
This role reports to the Vice President Global Cross-Solutions Product Marketing.
TransUnion offers a broad array of products customized to each aspect of our clients' business:
credit risk management, marketing segmentation, fraud and identity management, collections, and risk decisioning.
We pride ourselves on our ability to bring innovative ideas and solutions to market, leveraging our extensive experience in data and analytics.
Our history of leveraging data to develop rich insights and products, combined with rapid modeling and technology, continues to shape the future of the industry and how consumers experience the brands they engage with.
As TransUnion evolves and expands offerings that span the enterprise and respond to emerging needs within the financial services and insurance markets, the Product Marketing, Vertical Specialist role supports through the development of vertical specific go-to-market strategies, product positioning, competitive analysis, marketing collateral, sales tools, and content to thought leadership campaigns.
Your impact to the success of the team will include the following:Pay Scale Information :
The salary range for this position is $95, $156, *The salary range for this position reflects the general range of compensation for this job and does not include our bonus incentive(s).
At TransUnion, actual compensation is based on careful consideration of additional factors such as (but not limited to) an individual's education, training, work experience, job-related skill set, industry knowledge, as well as the scope and responsibilities of the position, and market considerations.
TransUnion's Internal Job Title:
Sr Consultant, Product Marketing