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    General Manager - Miami, United States - Red Bull

    Red Bull
    Red Bull Miami, United States

    1 week ago

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    Description

    Reporting to the Executive Vice President General Manager (EVPGM), you will oversee all our sales and marketing activity within a defined geographic area or region.

    You will plan and implement our business plan within the region.

    Your leadership team is composed of a Director, Marketing (DOM); Director, On Premise (DOP); and Director, Distribution (DOD) and is expected to work with the U.S.

    & Region leadership teams (Marketing, On Premise, Distribution, Key Accounts, Finance, and Human Resources) to understand our business strategies and implement them within the region with their customers and consumers.


    RESPONSIBILITIES
    Areas that play to your strengths

    All the responsibilities we'll trust you with:
    Expand all


    • PLAN AND IMPLEMENT REGION BUSINESS PLAN
    Build the annual business plan for the region following global and national strategies

    Ensure agreement and integration for marketing and sales initiatives

    Implement our annual business plan with the region's third-party and independent distributors

    Provide input and feedback to senior leadership on business planning strategies

    Manage region budgets for Marketing, Distribution, On Premise, and in-directs according to the business plan


    • MANAGEMENT
    Lead your team in working towards important customer and consumer initiatives

    Measure results on important region goals vs. business plan

    Provide coaching, feedback, and training across all teams in real time

    Ensure yearly goals are set for every employee

    Promote the "Best 11 Player" philosophy on talent and hiring decisions


    • REGION MARKET TRENDS AND ANALYSIS
    Analyze important customer and consumer trends (e.g., $ share, PSA, WvC, T&A, HHP, SOR, etc.) and develop action plans to address market opportunities

    Ensure Red Bull is the #1 energy drink brand in store

    Ensure business plan priorities are implemented with our distributor networks

    Maintain business relationships with our 3rd Party Distribution Partners through communication and feedback


    • KEY RESULTS AND DELIVERABLES
    Achieve annual volume business plan goal

    Deliver in-store execution results (e.g. WvC, PSR, VIP)

    Deliver annual distribution goals

    Achieve Business Plan marketing events, athlete projects, media outcomes, and consumer metrics

    Deliver dollar and unit share results


    EXPERIENCE
    Your areas of knowledge and expertise

    that matter most for this role:

    • 10+ years of experience within Sales, Marketing, On Premise, and/or Distribution
    • Experience leading a team
    • Expertise in at least one of Red Bull's core business pillars (Sales, On Premise, Distribution, or Marketing)
    • Bachelor's degree or equivalent work experience
    • Must be fluent in English, additional language skills an advantage
    • Travel 30-40%
    • Permanent
    • Benefits eligible

    WHERE YOU'LL BE BASED
    MiamiFlorida, United States

    Red Bull North America
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