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    Regional Therapy Advancement Manager - Miami, United States - Johnson & Johnson

    Johnson & Johnson
    Johnson & Johnson Miami, United States

    3 weeks ago

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    OTHER
    Description
    Biosense Webster, Inc., part of the Johnson & Johnson family of companies, is recruiting for a Regional Therapy Advancement Manager, located in the Miami/Palm Beach territory.

    At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at

    Atrial fibrillation (AFIB) is a quivering or irregular heartbeat (arrhythmia) that can lead to blood clots, stroke, heart failure, and other heart-related complications. 20 million people around the world suffer from AFIB each year. Biosense Webster, Inc. is the global leader in the science of diagnosing and treating heart rhythm disorders. The company established its leadership in electrophysiology by developing the first real-time, 3D cardiac mapping and navigation technology and the first electrophysiology catheter. The introduction of the company's CARTO 3 System in 2009 revolutionized 3D mapping technology by increasing the accuracy, speed, and efficiency of the cardiac ablation procedure.

    The Regional Therapy Advancement Manager is a field-based marketing role at Biosense Webster with sales and marketing responsibilities. The position reports to the Area Therapy Advancement Manager and is part of the U.S. Commercial Marketing organization. All activities are aligned with the field sales organization to ensure maximum effectiveness. The Regional Therapy Advancement Manager will be responsible for the regional execution strategy and utilization of resources with business partners including, but not limited to, Professional Education, Health Economics and Market Access (HEMA) and Strategic Customer Group (SCG).

    Key Responsibilities:
    • Increase overall awareness of the AFib disease state among all stakeholders by engagement with hospital administrators, physicians, and patients to raise awareness of AFib treatment options.
    • Understand hospital market dynamics, uncover gaps in operational efficiency and patient care and deploy appropriate Therapy Advancement tools that will ultimately allow us to reach more patients.
    • Understand key referral networks for ablation therapy - from Electrophysiologists to Cardiologists, Primary Care Physicians, Emergency Medicine Physicians and educate physicians and AHPs on ablation procedures, benefits, and outcomes.
    • Align with Area Therapy Advancement Manager and field sales teams to develop and implement an effective territory business plan. Incorporate a compliant and tailored strategy by applying business analytics, marketplace, and disease state knowledge that will achieve business objectives and enable greater patient outreach.
    • Identify and collaborate with internal and external partners who may impact healthcare decision-making at the local level. Demonstrate solid understanding of therapeutic conditions, treatment options, healthcare and patient practices, and emerging trends.
    • Prioritize and complete all corporate and administrative responsibilities with high levels of efficiency, including Healthcare Compliance training, expense reports and other assignments by established due date.
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