- Gain a deep understanding of our customer base and contribute to the development of key messaging and positioning for multiple stakeholders.
- Write, revise, and maintain high quality documentation including videos, demos, tutorials, training materials, in platform instructions, and FAQs.
- Collaborate with the product team to revise product and onboarding email copy to maximize clarity, ease of use, and conversions.
- Assist in the planning and execution of go to market strategies for new product launches and updates.
- Help create training materials, FAQs, product guides, and other resources that underline Pontera's capabilities and value proposition.
- Develop a detailed knowledge of the financial industry and our stakeholders to inform content strategy.
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Product Marketing Manager, Platform - New York, United States - Pontera
Description
Pontera is a fintech company on a mission to help people retire better.Our software platform enables retirement savers to get the help they need managing their 401(k) and other retirement plan accounts as part of a personalized strategy by their trusted financial advisor.
Pontera is used by financial advisors across the nation- from SMB to Fortune 500 RIA firms, independent broker-dealers, plan custodians, and plan advisors.
Backed by leading venture capital firms including ICONIQ Growth and Lightspeed Venture Partners, Pontera is built by talented individuals who share a dedication to helping people retire with greater security.
Our team is fast-growing and driven to become one of the largest fintech companies in the world.Our culture is built on a people-first principle: in a complex and numbers-driven industry, we never lose sight of the people we serve and work alongside.
That's where you come in.DESCRIPTIONWe are seeking a Product Marketing Manager, Platform to play a crucial role in developing and executing product marketing strategies and materials.
The ideal candidate has a knack for synthesizing complex technical content and is passionate about advocating for user needs.You'll collaborate cross-functionally to develop user guides, emails, platform copy, video tutorials, and other content that helps our users succeed with our evolving platform.
Reporting directly to the Lead Product Marketing Manager, this is a great opportunity to launch a career in product marketing at a fast-growing startup.
RESPONSIBILITIESKey messaging & positioningProduct copywriting
Sales enablement support
Subject matter expertise
Team Culture:
A collegial, collaborative, fun work environment with frequent team eventsEquity: All new hires are eligible for equity grant participationHealthcare: Comprehensive & affordable insurance benefits with a variety of plan optionsRetirement: 401(k) with employer match & employer-sponsored access to a retirement advisor
Family Benefits:
Paid parental leave & reimbursement program for family planning services (such as fertility treatments, adoption, or surrogacy
Professional Development:
Sponsored learning & development program (to cover classes, certifications, and more)
Food Perks:
Fully stocked kitchen & lunch reimbursement program
Work Flexibility:
A hybrid office work model (In-Office Tues/Weds/Thurs and WFH Mon/Fri) & generous PTO dayPontera is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.