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    Marketing Manager - Berkeley, United States - Hardie Grant Publishing

    Hardie Grant Publishing
    Hardie Grant Publishing Berkeley, United States

    2 weeks ago

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    Description


    Minimum 2-3 years prior related experience in publishing, marketing, sales, publicity, or social media, with experience delivering creative and strategic audience focused campaigns.

    Hardie Grant Publishing (HGP) has a reputation for originality and innovation.

    Our books are conversation-starting, creative, intelligent, and commercial and we pride ourselves on our diverse list of authors and creators.

    Our team are welcoming and friendly, hard-working and love books and getting them into the hands of the right readers.

    We are currently seeking a Marketing Manager to join our team.

    Reporting to the Publisher, you will have the opportunity to oversee all aspects of marketing and publicity for assigned titles, collaborate across teams on company-wide campaigns and initiatives, and work closely with authors, sales team, and international colleagues.

    Key Responsibilities Include

    Allocate and manage title marketing budgets
    Create, develop and execute audience focused title campaigns
    Conceive of and create ads, sales collateral, and other promotional items
    Create and share sales collateral across multiple channels
    Seek and develop key channel and retail merchandising opportunities
    Analyse title data and trends to identify growth opportunities
    Communicate and feedback with key internal/external stakeholders regarding campaign plans and performance
    Ideate and execute strategic partnerships, including social media creators and influencers
    Participate in key sales and strategy meetings with internal/external stakeholders

    We are looking for someone that ticks all or most of the below boxes:

    Demonstrable experience across the marketing mix, including managing, developing and measuring campaigns
    Ability to work across time zones (PST, EST, GMT, and AEDT) and with stakeholders across the US, Australia and UK
    Strong initiative and judgment
    Results-oriented and able to work equally well independently as well as collaboratively with a team
    Strong communication skills with the aptitude to communicate effectively in both individual and group settings
    Exceptional stakeholder management, including experience with media and/or retail relationships
    Experience in analysis and confidence in presenting recommendations for new platforms, programs, and projects
    Experience in post-performance review
    Quick a developing rapport, making connections and cultivating relationships
    Excellent interpersonal, written, and verbal communication skills
    Proficiency in the use of Microsoft Excel, PowerPoint, and Outlook
    An interest in book publishing, marketing and publicity ideal

    This is a full-time hybrid role, based in our Berkeley office.

    To apply, or see the full position description, email your CV and cover letter to Applications without a cover letter will not be considered.


    Hardie Grant supports flexible working and offers many benefits including paid parental leave, bonus leave days, commuter benefits, volunteering, ongoing learning and development programs and much, much more.

    We are committed to creating a diverse, inclusive, and equitable workplace.

    Applicants from diverse backgrounds are strongly encouraged to apply, including people from culturally and linguistically diverse backgrounds and people with a disability.

    #J-18808-Ljbffr
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